Sales Hacker

MARCH 15, 2022

In the 200th episode of the Sales Hacker Podcast, we have Asad Zaman , CEO of Sales Talent Agency (STA), where he rose through the ranks from AE to CEO, earning recognition as Toronto’s Young Professional of the Year (2019). There are over 40K more sales jobs openings than salespeople. How COVID has affected sales salaries.

Sales Hiring 93

Sales Hiring Underperforming Technical Team Acquisition Development 93

Kellblog

JULY 8, 2020

” Mark’s been a startup CEO twice, selling two companies in strategic acquisitions, and he’s run worldwide sales and channels a few times. Mark’s a seasoned startup executive, he’s go-to-market oriented, and he has some large-company chops that he developed earlier in his career.

Sales Hiring 139

Sales Hiring Startup Software Review Enterprise 139

Intercom, Inc.

JULY 28, 2022

Those line charts showing fast-rising user acquisition or explosive ARR have been synonymous with the industry over the past decade. And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. Sanj: Well, it’s a pretty long one.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

SaaStr

APRIL 17, 2019

Prior to Harness, Stephen was VP of Marketing at Glassdoor, managing a team of 52 in product marketing, helping grow B2B revenue from $19m to $90m in just 2 years, leading to their $1.2Bn acquisition. Steve has previously said, “Sales and marketing must be one team.” billion acquisition.

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

User Pilot

JUNE 26, 2023

Want to track the different types of product metrics to get product growth insights ? Product metrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. You can also use a product metrics framework, ie.

Metrics 74

Metrics Customer Lifetime Value SaaS Acquisition 74

Intercom, Inc.

NOVEMBER 3, 2022

Scaling a support team is challenging enough as it is. Maybe you’ve just extended support hours and it’s becoming harder to plan shifts for different time zones; maybe you’re spending hours figuring out schedules for the week ahead; maybe the inflow prediction was a bit off and now your team is under or overstaffed.

Scale 206

Scale Outsourcing Services Software Sales Hiring 206

User Pilot

MARCH 15, 2022

An effective go-to-market strategy includes a selling strategy, pricing model, target audience, and most suitable channels for marketing your product. Focusing on the proper metrics at this stage is crucial to how successful or bad your GTM plan will be. What is a go-to-market (GTM) strategy? GTM strategy.

Strategy 82

Strategy Marketing SaaS Customer Lifetime Value 82

User Pilot

NOVEMBER 21, 2023

TL;DR A product launch checklist is a list of all the actions to complete before, during, and after releasing a new product , feature , or update. New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand.

Underperforming Technical Team 86

Underperforming Technical Team Sales Recruiting Social Media Market Research 86

User Pilot

SEPTEMBER 4, 2023

Brands should utilize diverse channels from SEO to social media and implement strategies like content marketing to increase awareness. Acquisition: More Than Just Sales The focus moves to converting prospects into customers. You can also find areas in your product causing a poor customer experience and needs improving.

Social Media 82

Social Media Underperforming Technical Team Technical Review Customer Lifetime Value 82

Aaron Beashel

OCTOBER 31, 2016

Alex co-founded the well-known SaaS company Desk.com before selling it to Salesforce and becoming the VP of Service Cloud (their second largest business unit, behind Sales Cloud). It was game-changing for the company, and for each team that implemented it. How to create a V2MOM framework for your company or team.

Scale 100

Scale Underperforming Technical Team B2B Marketing 100

User Pilot

AUGUST 15, 2021

While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Customer engagement metrics are how you measure how your customers interact with your brand and product across different touchpoints and channels in their journey.

Engagement 98

Engagement Metrics Scale SaaS 98

A Smart Bear

FEBRUARY 26, 2019

The implication is that this was unknowable or bad luck, but the truth is, this was a predictable result of not understanding the market. Sometimes that’s airtight product/market it. Sometimes that’s product design so thrilling that every customer spreads the word to five more. Selling to the mid-market is hard.

Underperforming Technical Team 64

Underperforming Technical Team Scale Sales Hiring Startup 64

OpenView Labs

APRIL 13, 2020

Proliferation of iterative, experiment-driven, nimble approaches to product development (also known as Agile). The convergence of these changes has led many to realize that “growth” is a team sport. It is no longer the job of Marketing or Sales to solely own revenue, nor Product the core user experience.

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

Sales Hacker

AUGUST 23, 2018

One of the reasons why B2B sales is so complicated is because of the many blind spots it involves that can ambush sales deals. You might optimize your prices and meet compliance regulations or you might have the best sales tools at your disposal. Limiting sales to just phone and emails. Never asking for the sale.

B2B 55

B2B Development Team Review Underperforming Technical Team Technical Review 55

User Pilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

User Pilot

SEPTEMBER 4, 2023

Brands should utilize diverse channels from SEO to social media and implement strategies like content marketing to increase awareness. Acquisition: More Than Just Sales The focus moves to converting prospects into customers. You can also find areas in your product causing a poor customer experience and needs improving.

Social Media 52

Social Media Underperforming Technical Team Technical Review Customer Lifetime Value 52

Chargify

APRIL 23, 2019

The “primary risk [during pre-startup] is the failure to design a business plan and strategy that will enable the company to become profitable as it makes sales and earns revenue. You’ll also hear this stage called validation or the product/market fit stage. Finding channel/market fit. Making key hires.

Scale 74

Scale SaaS Payments Scaling Payment Services 74

Baremetrics

JANUARY 24, 2021

Our smallest self-serve plan was basically a revolving door, and users couldn’t upgrade or downgrade their plan without calling a sales person. Revenue churn vs. customer churn Up until January 2020, almost all of our growth over the past 5 years had been generated through a pretty traditional sales-led growth strategy.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

ProfitWell

NOVEMBER 12, 2019

Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit. Conducting a pricing audit goes through five factors—acquisition, monetization, retention, pricing strategy, and discounts. Acquisition. Are your tiers set up for monetization or acquisition? What is a pricing audit?

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

SaaStr

NOVEMBER 2, 2019

As for Krish, under Krish’s leadership the team has grown to over 300 people and over 5,000 clients making it one of the next generation in truly global SaaS businesses started in India. Loving our podcast content? * First, what is continuous customer development? What is the process to do it efficiently? Does it have to be in person?

Scale 128

Scale SaaS Payments Sales Recruiting Payment Services 128

SaaStr

MARCH 20, 2020

As for Rachel, prior to joining Pilot, she saw the hyper-growth of Slack firsthand enjoying a couple of different roles including Head of Growth Marketing and then also Head of Self Service and Platform Marketing. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences.

SMB 180

SMB Scale Startup Marketplace as a Service 180

Casey Accidental

OCTOBER 27, 2020

Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. In an integration platform, the product integrates with other types of software the product’s customers already use. The Types of Platforms.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

Mucker Capital

MAY 28, 2020

Like a teenager with a million-dollar allowance and an identity crisis, a startup with too much capital and no product-market fit will become capable of making larger mistakes. It pains me to see great teams and ideas collapse under the pressure that sometimes follows fundraising. As an investor, I root for startups.

Outsourcing Services 52

Outsourcing Services Sales Hiring Startup Scale 52

SaaStr

JUNE 14, 2019

In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. Finally pre-Salesforce, Dave was CEO @ MarkLogic where he grew the team from 40 to 240 and revenues from $0 to an $80m revenue run rate.

Sales Hiring 142

Sales Hiring Payment Services SaaS Payments Underperforming Technical Team 142

SaaStr

JANUARY 10, 2020

Prior to Crossbeam, Bob founded Stitched, a powerful ETL service built for developers that was acquired by Talend in 2018. Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. Loving our podcast content? Why is this? Kind of solve the problem.

Sales Hiring 132

Sales Hiring Scale Outsourcing Services CTO Hire 132

User Pilot

APRIL 30, 2024

From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. TL;DR A marketing growth strategy is a comprehensive business growth approach focusing not only on customer acquisition but also on long-term engagement and retention.

Underperforming Technical Team 91

Underperforming Technical Team Strategy Marketing Customer Lifetime Value 91

SaaStr

JULY 8, 2020

350: Neha Sampat is the Founder and CEO @ Contentstack, a modern content management system bringing business and tech teams together to deliver personalised, omnichannel experiences. What are the counter-intuitive strategies Neha has found work when it comes to motivating remote teams? * That eventually led me to building products.

Scale 207

Scale Technical Review Technical Advisors Sales Hiring 207

OpenView Labs

SEPTEMBER 17, 2019

SaaS companies now report having more competitors than ever and higher customer acquisition costs compared to previous years. Difficulty executing on product and go-to-market tend to boil down to one thing: lack of segmentation. Each sales rep has their own way of finding new leads.”.

Benchmarks 41

Benchmarks Underperforming Technical Team Scale SaaS 41

Kellblog

DECEMBER 27, 2021

My point was that this is normal and healthy: you can long Miami and Austin without shorting Palo Alto which, by the way, would have been a bad idea in 2020. Is web3 going to change everything because, as Chris Dixon argues, the best entrepreneurs and developers have learned not to build atop centralized platforms? Web3 hype peaks.

Blockchain 143

Blockchain Technical Review Venture Capital Sales Hiring 143

SaaStr

MARCH 8, 2019

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? Brian Halligan: Whether we all like it or not, trust in sales and marketing is at an all-time low. We’re going to hire tele-sales reps who are going to cold call.

Scale 107

Scale Sales Hiring Underperforming Technical Team Social Media 107

User Pilot

JANUARY 17, 2024

The most common challenges that hinder SaaS growth are lack of product-market fit , ineffective sales and marketing strategies , customer churn, and long product development cycles. Here are the 15 most effective ways to scale your SaaS business: Create a solid customer acquisition strategy.

Scale 94

Scale Scaling SaaS Underperforming Technical Team 94

Intercom, Inc.

APRIL 4, 2019

The fastest growing software companies in recent years all have something in common – they started with little to no sales team. They relied on a great product, with a passionate userbase that helped kickstart an organic growth engine which sold the product for them. Yes, Slack started off with no sales team.

Scale 162

Scale Sales Hiring Underperforming Technical Team Payment Services 162

SaaStr

APRIL 30, 2022

Customer Acquisition Cost (CAC). & Basically you can more easily start using products. The second constituent there is the developer. Why do developers love SaaS products? They love SaaS products. They love consuming SaaS products not because of the billing model, but because of the delivery model.

SaaS Payments 237

SaaS Payments Metrics Payment Methods Scale 237

Andreessen Horowitz

NOVEMBER 17, 2023

Sales wants more features. Product gets bogged down with one-off requests. In this conversation recorded at ELC 2023, Segment’s former CRO Joe Morrissey and former chief product development officer Tido Carriero discuss how they turned sales-product tension into a successful $3.2B acquisition.

Sales Hiring 96

Sales Hiring Scale Sales Underperforming Technical Team 96

User Pilot

APRIL 21, 2023

TL;DR Product analysis is the process of collecting and analyzing data about various aspects of product performance. The aim of product analysis is to better understand its strengths and weaknesses, to evaluate how effective it is at satisfying user needs , and to identify areas for improvement.

Underperforming Technical Team 93

Underperforming Technical Team SaaS Onboarding Retention 93

ChurnZero

JULY 12, 2019

This is a guest blog post by Andy Mura, the Head of Marketing at Userlane. Perhaps product problems, loss of a key user in the account, a bad use case… Sure, these are some reasons why customers may churn, but the reality is that your churn rate is deeply connected to the quality of onboarding journey your users go through.

Scale 75

Scale Onboarding Customer Success Underperforming Technical Team 75

Sales Hacker

DECEMBER 1, 2020

If you missed episode 137, check it out here: Team Selling: A Comeback Story for 2021 with Trish Bertuzzi. Subscribe to the Sales Hacker Podcast. A career marketer’s advantage in growing holistic revenue [17:54]. Learn how modern sales teams win deals now at 6sense.com/saleshacker. We’re on iTunes.

VP of Engineering 63

VP of Engineering Branding Scale Marketing 63