ProfitWell

SEPTEMBER 10, 2020

By almost all key metrics, now is a great time to get into the SaaS business model. Running your own server to handle your customer's valuable data requires a huge investment to match the same level of security and reliability that comes baked into services like Amazon AWS and Microsoft Azure cloud. Get ProfitWell Metrics.

SaaS Payments 66

SaaS Payments Trends Merchant Services Payments 66

OPEXEngine

JUNE 29, 2020

Think of it this way: most SaaS companies have high customer acquisition costs, as you have to invest heavily in sales and marketing in order to realize high growth. So which profit metric should you use? Read on to find out more! How does the Rule of 40 work? The Rule of 40 essentially reflects the tradeoff between growth and profit.

Benchmarks 52

Benchmarks SaaS Sales Hiring Scale 52

OpenView Labs

JANUARY 29, 2020

While the data seems to suggest serious benefits, businesses should keep in mind that freemium plans work best once a company has figured out their unit economics. Freemium: It’s About Acquisition, Not Revenue. However, freemium is a really potent acquisition model. Key Metrics to Track for Converting Freemium to Paid.

Pricing 82

Pricing Payments SaaS Payments Payment Solutions 82

Chart Mogul

DECEMBER 22, 2021

And we know how important it is for you to be able to track your metrics on the move. They also have a VC feature that lets you track metrics for multiple ChartMogul accounts at once. Importing your billing systems data into ChartMogul has never been as easy as it is now. New ways of exporting data out of ChartMogul.

Software Review 52

Software Review Systems Review Payment Features PayPal 52

OPEXEngine

JUNE 11, 2020

When there is not a perfect peer cohort for a particular company’s model, we help them interpret the data to understand the differences. SaaS companies have to focus both on new customer acquisition as well as retaining and delighting customers throughout the customer relationship. In addition, it affects cash flow.

SaaS Payments 52

SaaS Payments Payment Solutions Subscription Payment Features 52

OpenView Labs

FEBRUARY 11, 2021

And yet it’s often tucked away in a financial update while a medley of product metrics enjoy the spotlight. It needs to be treated as a top-level operational metric that a founder must know and understand. Fighting skewed data with segmentation. Pick a common anchoring metric that measures a core customer activity.

Scale 52

Scale Payment Methods Payment Services Systems Review 52

OpenView Labs

AUGUST 8, 2019

Freemium can be an amazing acquisition engine, opening the top of the funnel and halving your customer acquisition costs (CAC) during a period where the industry as a whole sees CAC on the rise. Today, 55% of companies value PQLs, but only 23% of companies have actually begun to track PQLs through their acquisition funnel.

Scale 40

Scale AI Search AWS Acquisition 40

OpenView Labs

JUNE 25, 2019

Collectively, these expenses are referred to as Customer Acquisition Costs, or CAC for short. Even at the board level, there is no universally accepted framework for calculating, managing, and positively affecting the metric. A high figure is a signal you’re spending too much on customer acquisition, a low number the opposite.

Scale 40

Scale Development Team Review Software Review Benchmarks 40

Sylvia Ng

FEBRUARY 17, 2016

Data-driven. 3+ years of experience in product management, user acquisition marketing or similar fields. Intuitive understanding of how to manipulate, analyze and interpret highly complex data. Experience with data pipelines, warehousing and reporting systems. Experience with new and current user acquisition.

Engineering 74

Engineering Growth Hacking Scale Social Media 74

Mucker Capital

APRIL 6, 2023

If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. You need to track the usage data and understand how they use the free product and how to trigger them to convert to paid. You engage the marketing team and you do a lot of acquisition and people are coming.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

SEPTEMBER 12, 2019

Ashley Smith, Venture Partner at OpenView provides insight on what investors are looking for in product metrics and growth indicators so you can capitalize on your product’s story for funding. At GitHub, I was in the last 18 months coming into acquisition, which is a nightmare, but I was one of 5 people running the company.

Investment 100

Investment Underperforming Technical Team Sales Hiring Software Review 100

Sales Hacker

AUGUST 7, 2020

A recent study analyzed data from thousands of events over a five year period and found that approximately 70% of professional event speakers are male. Sales Manager, SMB New Business Acquisition. Amazon Web Services (AWS). Praxis Metrics. Energy Data Strategist. Head of Sales – SMB New Business Acquisition.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

SaaStr

MARCH 17, 2023

G2 has pulled data from a global buyer behavior study they conducted. People want to know you’re serving their industry, and you can show them through case studies, reviews, and in-depth data. According to the data, though, buyers are increasingly experimenting with cloud marketplaces, increasing from 22% in 2020 to 61% in 2021.

Marketplace as a Service 210

Marketplace as a Service Software Review Technical Review Azure 210

User Pilot

APRIL 21, 2023

TL;DR Product analysis is the process of collecting and analyzing data about various aspects of product performance. To carry out product analysis, you need to track relevant product metrics , like Customer Acquisition Cost (CAC) and retention rate. Next, collect data from the right sources and analyze it.

Underperforming Technical Team 92

Underperforming Technical Team SaaS Onboarding Retention 92

SaaStr

APRIL 24, 2020

327: John Mellor is Chief Strategy Officer @ Domo, the company that allows you to leverage BI at scale to empower your team with data. John Mellor is the Chief Strategy Officer at Domo, the company that allows you to leverage business intelligence at scale to empower your team with data. Loving our podcast content?

Scale 215

Scale Leadership Strategy Technology 215

SaaStr

JUNE 1, 2021

One is, lots of folks that have been through the startup cycle, you have this extrapolation from a single data point problem, which is, “OK, we have this story. We’re like, “This is actually good, because we’re getting this data, and we’re going to charge monthly.” A couple of quick notes of warning.

Part-Time VPE 226

Part-Time VPE Technical Cofounder CTO Hire New CTO 226

SaaStr

SEPTEMBER 13, 2020

We’ve all seen AWS and what they’ve done with their platform. You can also find your second act inorganically via acquisition as Twilio did with SendGrid. Number two, we really want companies to report and track these metrics early. We have data scientists who are embedded into our go to market motion.

Sales Hiring 159

Sales Hiring Scale Payments Cloud 159

Intercom, Inc.

JANUARY 24, 2019

It’s less expensive than it’s ever been in terms of actually getting a product to market, whether it’s leveraging platforms like Salesforce or GCP or AWS or Heroku. But I think that Salesforce helped to establish the business optics – if not the metrics and KPIs – that are needed to actually effectively run a business.

Scale 151

Scale Machine Learning Artificial Intelligence AI 151

SaaStr

JULY 1, 2020

There’s customer acquisition, and then, there’s your existing customers. What we did was we looked at, again we had a couple weeks of data and we knew which verticals were being disproportionately impacted by this event. We can save companies $100,000 on their AWS bill. The metrics have changed on top of the funnel.

Merchant Services 180

Merchant Services Scale Sales Recruiting Sales 180

OnStartups

JULY 7, 2021

So doing that deal and bringing these guys in, are there any interesting observations or any entertaining little stories about either pre-acquisition or post that had to do with Sam and The Hustle? HubSpot has not done a lot of acquisitions in the past. We can switch off The Hustle acquisition. But also just other data sources.

Payment Methods 40

Payment Methods Software Review Technical Review Payment Solutions 40

Unbounce

JULY 30, 2019

November and December are all about volume, so every dollar you can save when it comes to your cost-per-acquisition can have a significant impact on your bottom line. Common Thread have a lot of data to back them up here. A mystery box takes an awful lot of the pressure off visitors looking for a meaningful gift.

Scale 111

Scale Branding Underperforming Technical Team AWS 111

SaaStr

MAY 22, 2020

336: Leveraging survey data from 66+ enterprise SaaS companies, Matt Garratt, Managing Partner of Salesforce Ventures, shares the landscape of how businesses are shifting their sales & GTM strategies to react to today’s uncertain times. So that breaks down into support, product, acquisition, contribution, engagement, and success.

Technical Advisors 213

Technical Advisors Engagement Startup Benchmarks 213

Sales Hacker

NOVEMBER 10, 2020

The acquisition process [21:55]. And really, when I actually lived in Austin in early 2019, and everybody was talking about the TrendKite acquisition and about the impact that you all made even before you and I met. Tableau was coming up to the forefront, things like Good Data. He said, “Two data points make a line.”

VP of Engineering 74

VP of Engineering Scale Development Team Review Technical Review 74

SmartKarrot

JANUARY 18, 2022

The real-time data provided by VTION provides valuable insights that help marketers and advertisers understand customer behaviors. CloudCherry’s Customer Delight Meter charts each phase of the customer journey and collects data at each point to quantify consumer satisfaction with their experience. Freshworks. Capillary Technologies.

SaaS Payments 11

SaaS Payments Payment Solutions Payment Methods Payments 11

Sales Hacker

OCTOBER 7, 2021

People buy from people – who can analyze big data. are just as critical as understanding the fundamental SaaS metrics such as LTV/CAC, payback, etc. Over 550 client engagements designing and implementing data-driven and technology-enabled revenue generation. What is one a-ha moment you’ve had in your sales career?

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

OnStartups

JULY 7, 2021

So doing that deal and bringing these guys in, are there any interesting observations or any entertaining little stories about either pre-acquisition or post that had to do with Sam and The Hustle? HubSpot has not done a lot of acquisitions in the past. We can switch off The Hustle acquisition. But also just other data sources.

Payment Methods 140

Payment Methods Software Review Technical Review Payment Solutions 140

SaaStr

MAY 21, 2019

We’ve been honored to speak at every one of the SaaStr to date and it’s really become a high for us to release this data collab report here and so, you’re seeing for the first time, something that we’ve been working on for months and really a look back on 2018 and a little bit of predictions, in terms of what’s ahead.

Cloud 167

Cloud Scale Finance Retention 167