article thumbnail

Pricing Transformations In 2021

OpenView Labs

Back in another lifetime—exactly one year ago—Kyle and I offered up our pricing transformations for 2020. As we enter the post-pandemic economy and get used to the “new normal,” we’d like to look back on our 2020 predictions and share our thoughts on what’s in store for 2021. Pricing as a part of the customer experience (CX).

Pricing 53
article thumbnail

Kellblog 2021 Predictions

Kellblog

I certainly didn’t have “global pandemic” on my 2020 bingo card and, even if I somehow did, I would never have coupled that with “booming stock market” and median SaaS price/revenue multiples in the 15x range. That said, I’m back on the proverbial horse, so let’s dig in with a review of our 2021 predictions. 2020 Predictions Review.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Interesting Learnings from UserTesting at $160,000,000 in ARR

SaaStr

And they brought on a great CEO, Andy MacMillan, who took them IPO in 2021. Just not quite as crazy strong as 2021. Strong growth acceleration in 2021 and in run-up to IPO. After settling into a fairly mature growth rate of 33% from 2019-2020, UserTesting exploded in 2021+, growing at 44%. It makes you wonder.

Scale 224
article thumbnail

Is Quickbooks Desktop Being Phased Out?

Stax

TL;DR Intuit has announced the discontinuation of QuickBooks Desktop 2021 by May 31, 2024, and will stop selling certain subscriptions of QuickBooks Desktop after July 31, 2024. Existing QuickBooks Desktop users face the choice of upgrading to a newer version, switching to QuickBooks Online, or exploring alternative accounting software.

article thumbnail

5 Interesting Learnings from GitLab at $250,000,000 in ARR

SaaStr

And the engine really never stopped running, evolving into a dominant DevOps Platform for software development. — GitLab (@gitlab) October 14, 2021. GitLab China is a new independent company formed in 2021, both SaaS and self-managed, available only in China, Hong Kong and Macau. And 100 by 2020 and 200 by 2021.

article thumbnail

Veeva: The Biggest Vertical SaaS Success Story of All Time (Video + Transcript)

SaaStr

As we gear up for SaaStr Annual 2021 in the SF Bay Area , we wanted to take a look back at some of our most iconic speakers and sessions from over the year, that we can still learn from today. And if you haven’t heard: SaaStr Annual will be back in 2021 in SF Bay Area , better than ever! Get tickets here. TRANSCRIPT . Super cool.

article thumbnail

Later’s Farhan Virji on adapting B2C support strategies for B2B teams

Intercom, Inc.

From his background in software development and project management, Farhan learned how a data-driven approach is key when it comes to scaling your business – but for this to be effective, you need to keep your customer at the heart of everything you do. My background, as you outlined, started as a developer. Future plans.

B2C 118