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Dear SaaStr: How Can You Grow a SaaS Startup Without Spending a Ton on Sales and Marketing?

SaaStr

Dear SaaStr: How Can You Grow a SaaS Startup Without Spending a Ton on Sales and Marketing? A few examples: Mailchimp was bootstrapped to $1,000,000,000 in ARR Qualtrics was bootstrapped to a $6B acquisition Atlassian was bootstrapped all the way to … today $30B+ Veeva is very enterprise but only spent ~$3m in true venture capital.

Scale 231
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Dear SaaStr: Why Do VC Backed Startups Seem To Almost Always Be Running Out of Money?

SaaStr

Dear SaaStr: Why Do VC Backed Startups Seem To Almost Always Be Running Out of Money? Venture capital, if you raise it, is there to invest. But … but: A sales rep that can’t hit quota in a few months = cash drain. A VP of Marketing that can’t get you leads & opportunities = cash drain. You should.

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What SaaStr CEO and Founder Jason Lemkin Really Thinks About AI, Sales & Lead Gen In 2024

SaaStr

For part one of this Ask Me Anything session, Jason covers everything you need to know about hiring your first VP of Sales, what he really thinks about AI, what the future of lead generation in 2024 looks like, and much more. Q: What is the Future of Lead Generation, and How Do You Stand Out? People don’t do that today.

Scale 250
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Every Top Founder Ever: “I Should Have Acted on Bad Trends Earlier”

SaaStr

So there are times in startup life when it seems like a wave is just overpowering you, that there is only so much you can do. But startups aren’t always as agile as social media paints them to be. A Burn Rate That is Too High Venture capital is meant for investing, for sure. ” Let’s make a list: #1. .”

Trends 289
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The Broken State of SaaS Sales Rep Comp

SaaStr

Back in the day, premium comp for some software sales execs made simple and easy sense. Traditional software had 90% gross margins, and the classic enterprise sales reps, the best ones, could close a million or more dollars a year. Either higher quotas, lower attainment, or for a while, even more venture capital.

Scale 320
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Dear SaaStr: What Are The Biggest Problems You Face as a Startup Founder?

SaaStr

Dear SaaStr: What Are The Biggest Problems You Face as a Startup Founder? Later, once you have a brand, you’ll be competing with Hot Startups nipping at your heals for top VPs. As you finally begin to scale, you’ll have enough revenue to hire some great folks, but not enough to build very redundant teams. It never ends.

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Unveiling the Data Behind Effective Scaling with ICONIQ Growth Partner Doug Pepper and Partner & Head of Analytics Christine Edmonds (Pod 637 + Video)

SaaStr

The venture capital firm’s mission is to be “entrepreneurs backing entrepreneurs.” They initially double their ARR each year in scaling post $10M. For most SaaS startups, 60-75% of the costs are personnel related. How do the best-in-class companies perform when ARR is treated as a growth metric?

Scale 218