SaaStr

DECEMBER 11, 2020

Now more than ever, an independent software vendor’s (ISV’s) path to profitability depends upon the strength of their go-to-market strategy. And with nearly 70% of global revenue for ISVs currently derived from third-party channel sales , no other approach to distribution ensures the exposure and revenue of the channel.

Scale 273

Scale Scaling Marketplace as a Service Cloud 273

Intercom, Inc.

JULY 28, 2022

And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

SaaStr

APRIL 4, 2023

If you don’t want your company defeated by change, you need to adapt your Go-To-Market strategy at every stage of growth. And your CAC target defines your GTM strategy. The sales cycle at this stage may be very short. Find a blend of low-touch and no-touch self-service mixed with higher-touch sales to land bigger deals.

Scale 220

Scale Strategy Scaling Outbound Sales Team 220

Predictable Revenue

JANUARY 27, 2022

Mary Grothe joins the Predictable Revenue podcast to discuss how CEOs can remove friction from the outbound sales process in order to scale revenue holistically. The post How CEOs Should Improve the Buying Process to Scale Revenue appeared first on Predictable Revenue.

Scale 259

Scale Scaling Revenue Sales 259

SaaStr

SEPTEMBER 29, 2023

Any startup in any reasonable category likely has dozens of competitors, and Altman believes the best strategy to compete in 2023 and beyond is multi-product. Naturally, demand is going to lead to a ton of supply. Think about the growth curve inflecting more at the top of the funnel with more leads. That’s unbelievable!

Scale 219

Scale Scaling Startup Sales Hiring 219

SaaStr

DECEMBER 6, 2022

When scaling a SaaS company, striking a balance between hypergrowth and risk is essential. As your SaaS company reaches hypergrowth, you’ll need to adapt your risk management strategies to keep up. Brex’s COO, Michael Tannenbaum, and Alloy’s CRO, Laura Spiekerman, share top lessons on how to find the right balance.

Scale 224

Scale Scaling compliance Forecasting 224

SaaStr

OCTOBER 5, 2022

In a volatile economic climate and market, founders must employ smart growth strategies while focusing on efficiency. Confluent’s President of Field Operations, Erica Schultz, explores different tactics businesses can employ to scale revenue and increase efficiency in the current macro environment. Promote a consumption-based culture.

VP of Engineering 187

VP of Engineering Scale Scaling Sales Hiring 187

SaaStr

NOVEMBER 25, 2022

Scale-ups are exciting. Scaling to satisfy customers’ demands depends on innovation and foresight combined with enterprise-ready technology and the right partners. On top of considerable dedication, creating a scale-up requires a functional edge—a unique and unreplicable capability compared to the players in the industry.

Scale 212

Scale Scaling Marketplace as a Service Entrepreneurship 212

SaaStr

DECEMBER 15, 2021

SaaStr Scale 2021 is starting soon. 7:00 AM (40 MINS) – Product-led Growth: How to Execute Across the Full Funnel (and Mistakes We Made) with Reprise’s VP of Marketing and VP of Sales. 8:00 AM (50 MIN) – The Secrets to Building Your Marketing Engine To Drive Scale with Airtable CMO Archana Agrawal. LIVE TODAY!

Scale 214

Scale VP of Engineering Scaling SMB 214

Tom Tunguz

DECEMBER 1, 2021

Claire’s operational experience is one-of-a-kind, and the conversation focused on scaling startups. When the leadership team shifted to set goals, they asked managers to track input metrics ( leading indicators ), operational metrics, and strategic metrics. I remember joining Google in 2005.

Scale 252

Scale Scaling Payment Services Leadership 252

SaaStr

NOVEMBER 24, 2020

Check out the low down on our sponsors for SaaStr Scale who are helping to make this event happen. Grab your seat for their 12:30 PM PST workshop on Scaling with Speed: How to Streamline Your Revenue Operations with Conga. Check out Twilio during their workshop on December 9 at 10:30 AM PST while they discuss Driving Services at Scale.

Scale 231

Scale Scaling Outsourced Development compliance 231

Intercom, Inc.

OCTOBER 24, 2018

How do you scale a support organization without breaking the budget or killing the quality of the customer experience? It’s an age old question for anyone leading a customer support organization, the sort of challenge that requires continuous innovation as a company and its customer base expands. Automation.

Scale 178

Scale Customer Support Scaling Strategy 178

SaaStr

JUNE 7, 2023

Scaling a tech startup doesn’t come easy, and when you’ve tried all the conventional SaaS advice, it might be tempting to give up. But before the years of rapid scaling, it took the company a little while to hit its stride. What Did WorkRamp Do Differently to Scale? But sometimes, the road less traveled is the path to success.

Scale 191

Scale Scaling SMB Marketing 191

SaaStr

JANUARY 6, 2021

How do you scale a company based that can be collaborative for everyone in your org — from finance to marketing? Howie Liu, CEO and Co-Founder @ Airtable shares the strategies he used to gain traction with a low-code platform. Ultimately, they developed a more hybrid sales approach because there are good parts to each experience.

Scale 189

Scale Software Review Scaling Sales Hiring 189

SaaStr

NOVEMBER 28, 2022

These two departments are a SaaS company’s most important; without their alignment, there is no growth or scale. is an adaptive system, and companies focus on strategies to help them achieve 10x growth. Common SaaS strategies for 10x growth. Governance is a critical component of how you grow and scale.

Scale 190

Scale Finance Sales Hiring Scaling 190

SaaStr

JANUARY 7, 2021

Zendesk’s Sharon Prosser, VP Worldwide SMB Sales & XDR, and Astha Malik, VP GTM Strategy, Planning, and Enablement share some guiding principles about how their company has grown and enriched many markets. Move your sales teams into different areas of focus and get them to need each other. The X-Factors. 3 Invest in people.

Scale 187

Scale Scaling Sales Hiring SMB 187

SaaStr

NOVEMBER 13, 2020

On December 8, join @Talend #CMO @LaurenV for a roundtable session at @saastr Scale 2020 "The Five Hardest #Marketing Decisions to Make and How to Get Them Right with Talend." Our next big digital mega-event SaaStr Scale is coming up soon, Dec 8-9!! Javier Molina, VP of Corporate Sales, MongoDB. Todd McKinnon, CEO, Okta.

VP of Engineering 174

VP of Engineering Scale Scaling CTO 174

SaaStr

FEBRUARY 7, 2024

In today’s world, there’s a clear shift in what founders, boards, and investors are all after — scalable, low-CAC (customer-acquisition cost) growth strategies. In this playbook we’ll share: Automated outbound at-scale strategies. Sales-assisted, product-led growth strategies that close Enterprise leads.

Scale 214

Scale Sales Hiring Strategy Marketing 214

SaaStr

DECEMBER 14, 2021

With one day left to go until SaaStr Scale 2021 on December 15th, we’re looking at an incredible speaker line-up this year. Tickets to Scale are free, so be sure to sign up to join us live. SaaStr Scale is dedicated to bringing you the playbooks for scaling to $100M and beyond.

Scale 222

Scale Scaling Marketing Consulting 222

SaaStr

FEBRUARY 9, 2024

Everything from hiring on the GTM side to layering in a sales-led motion into PLG. Let’s dive into what’s making that hybrid model successful: PLG and Sales Led? In a product-led growth strategy, the product serves as the focal point of your company’s marketing and strategies. Experimental vs. Scale.

Scale 248

Scale Sales Hiring Sales Marketing 248

User Pilot

NOVEMBER 5, 2023

Wondering how to scale customer success in SaaS and drive product growth ? If you’re a leading SaaS company, you know that growth is directly tied to helping customers achieve their desired outcomes. This article discusses ten tips that can help you to effectively scale customer success teams in SaaS.

Scale 104

Scale Customer Success Scaling SaaS 104

SaaStr

DECEMBER 14, 2022

Yamini Rangan, CEO at HubSpot, has many insights on how to serve SMB customers at scale. In 2022, SMBs have had to develop strategies that drive the most value and be more efficient with their capital. So when it comes to portioning your budget to the long tail, you need to have a clear strategy for allocating your finite resources.

Scale 214

Scale SMB Scaling Innovation 214

SaaStr

SEPTEMBER 16, 2022

However, global growth is challenging, and it takes the right strategy, preparation, and business model to achieve it. Or do you actually have something worth scaling?”. This doesn’t simply mean that you’ve had a lot of sales, but instead that you’ve won over lots of repeat customers and have demonstrated a strategy that works.

Scale 195

Scale Scaling Sales Hiring Marketing 195

SaaStr

MARCH 18, 2019

One of the biggest things first-time founders intuit wrong is how much sales efficiency plummets … just as it is getting good. Usually, most SaaS start-ups follow a pattern where the CEO starts off doing founder-led sales. Then, after she hires a few sales reps, and makes a few mistakes. Your sales reps are closing 4.0x

Scale 203

Scale Sales Hiring Scaling Sales 203

SaaStr

JANUARY 21, 2022

You might feel confused about where to begin, how to scale up, which mistakes you should avoid, and things you should consider before expanding. Now, let’s look at ten learnings that Dorian gathered while scaling Grammarly from a Consumer to an Enterprise brand with B2B offerings. Enter your email below for the latest SaaStr updates.

Scale 196

Scale SMB Enterprise Sales Hiring 196

Intercom, Inc.

APRIL 16, 2019

As your sales organization scales up, there’s one function that becomes crucial to your ability to drive revenue efficiently – sales operations. Until Xerox created the first team in the 1970s, sales operations didn’t exist. Sales operations is a team sport. Short on time?

Scale 177

Scale Sales Hiring Scaling Sales 177

SaaStr

FEBRUARY 27, 2023

This was Storyblok’s strategy when it started expanding its team. Storyblok started with a leadership-first hiring plan and a recruitment strategy that involved the following: A test to know how candidates handle different tasks and their expertise level. They also hired a VP of Partners who knew how to scale B2B software.

Scale 186

Scale Sales Hiring Sales Recruiting Scaling 186

Sales Hacker

FEBRUARY 23, 2022

I’m Jeff Swan (Sales Coach & Founder of Outbound SOS) and I’m here to do exactly that. . Every week I’ll take a question from the Sales Hacker Community and share my tactical & practical tips that will help fill your funnel, build your personal brand, and enjoy your work. Got a question on: Outreach Strategies.

Scale 82

Scale Scaling Development Branding 82

Buffer Resources

AUGUST 16, 2023

However, scaling a business into a seven-figure enterprise is a completely different ball game altogether. So, how could these startups scale while others struggled to find their footing? So how did I scale my PR agency to a coveted seven-figure powerhouse? To scale and truly stand out, I needed to niche down.

Scale 86

Scale Scaling Strategy Social Media 86

SaaStr

APRIL 25, 2023

In last week’s Workshop Wednesday , President Sales & Field Engineering Chris Donato and SVP Business Development & Ecosystem Shelli Vivona shared how to scale out a go-to-market org. Their high NRR emphasizes the importance of the land and expand strategy Celonis depends on. Every Wednesday at 10 a.m.

Scale 173

Scale VP of Engineering Sales Hiring Engineering 173

SaaStr

JANUARY 28, 2022

When you think of scaling up, many things may come to mind, like hiring, culture, marketing, and sales. But what are the essentials of scaling up, and how do you navigate obstacles along the way to function as a high-impact organization? This helped them break out of the noise and keep away from play-it-safe strategies.

Scale 170

Scale Sales Hiring Scaling Sales Recruiting 170

Intercom, Inc.

AUGUST 24, 2021

But at these pivotal moments, it’s just as important to prioritize your customer support strategy as it is to plan your product roadmap or your next big marketing campaign. Are the tools you’re using capable of scaling with you?

Scale 129

Scale Customer Support Scaling Headcount 129

User Pilot

JULY 4, 2023

Read on to discover how to cross the chasm and scale your technology company. There are five segments in the technology adoption lifecycle: Innovators; Early adopters; Early majority; Late majority; Laggards; Some strategies to crossing the chasm include: Create a buzz to help attract the right technology enthusiast to your product early.

Scale 98

Scale Scaling Technical Review SaaS 98

SaaStr

NOVEMBER 16, 2021

We’re getting excited for the third annual SaaStr Scale on December 15. It’s all digital, and all free. appeared first on SaaStr.

Scale 199

Scale Scaling SMB Strategy 199

Sales Hacker

JUNE 29, 2022

The challenge many sales and post-sales teams face is finding the balance between volume and precision. They’re seeking the sweet spot between reaching people at scale and personalizing touchpoints for a high return on investment. Read: Sales Hacker’s Complete Guide to Personalization at Scale.

Scale 80

Scale Scaling Investment Strategy 80