The Most Common Objection in SaaS Sales is “Not Right Now”
SaaStr
DECEMBER 31, 2020
The most common objection you’ll get in SaaS sales, which will drive you nuts at first, is … Not Right Now. No one needs another piece of business software. Every business is mostly running OK already with its tech stack, and it’s unlikely your little app, alone, is going to change the revenue/profits course of any customer.
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