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Q&A recap: Driving customers to value during onboarding, at scale

ChurnZero

Does your Customer Success team have a shallow view of onboarding? If you consider onboarding to be a success when a customer reaches their go-live date, then you need to dig deeper. How to increase customer value during onboarding with Donna Weber. Let me go back to my six-stage onboarding framework.

Scale 98
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The appliance of science: Mark Roberge’s formula for scaling

Intercom, Inc.

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. Applying data and science to scaling has become easier because of the shift that’s happened in the software industry over the past 15 years, from outside sales to inside sales. A data-driven framework for scaling.

Scale 226
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Intercom’s Sanj Bhayro on creating the right foundation to help businesses scale

Intercom, Inc.

And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom.

Scale 210
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The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?

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How to Win Big by Serving High-Growth Startups with Zendesk’s Head of Startups

SaaStr

You don’t want conflict with the sales team. How do you leverage that offer to develop relationships with partners? This is where they started, but startups weren’t adopting the product as much with a discount, and there was a lot of conflict with the sales team. During SaaStr Annual, Zendesk Sr.

Startup 200
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Four ways customer education helps support the Customer Success team

ChurnZero

Every Customer Success team focuses on keeping customers engaged and ultimately, preventing churn. But as a company scales and brings in new accounts, CSMs can start to feel like Lucy and Ethel in the chocolate factory—the customers keep rolling along faster than CSMs can properly manage them! Lighten the load CSM’s normally carry.

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Top 7 Reasons For Customer Churn in SaaS and Tips to Address Them

User Pilot

And how can customer success teams address them to ensure product growth? Reasons why customers churn: #1: Customers churn when there is a bad product-customer fit and your product’s features don’t align with their needs. 2: Customers churn as a result of an ineffective onboarding process that doesn’t deliver product value.