User Pilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

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Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

SaaStr

JANUARY 14, 2020

What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. We saw inside the company this tension between our classroom business and this new B2C digital business, and we knew we had to make a decision.

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B2B B2C Scale New CTO 164

User Pilot

MAY 1, 2024

Before starting his own venture, Lenny worked in the product and engineering teams of companies like Airbnb and Neustar. Renowned for his tenure on Airbnb’s product team, Lenny’s professional journey truly began in 2010 when he served as the CEO of a budding startup named “Localmind.”

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Underperforming Technical Team New CTO Interviewing CTO 102

SaaStr

APRIL 16, 2019

Learn how Pendo built a product, team, and culture in its Raleigh hometown that could scale coast-to-coast and continent-to-continent. I think this is one of the great things about being in SaaS and all of you at our SaaS conference is that you can address the entire world. We had no New York city presence.

CTO Hire 175

CTO Hire Travel Underperforming Technical Team CTO Coach 175

Intercom, Inc.

JANUARY 5, 2022

In today’s data-driven SaaS scene, these can affect hundreds of millions of users and cause damage in the billions of dollars, and as compliance frameworks become requirements to do business, businesses are turning to third-party services that can help expedite and facilitate the process. Less than a year later, Drata was launched.

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Scale Software Review compliance Technical Review 211

Sales Hacker

OCTOBER 13, 2020

Managing a technical team as a non-technical person [24:13]. Okay, it’s not that easy, but Sapper Consulting has built REGIE to keep the promise of sales enablement alive and keep your team doing what they do best, which is winning. RELATED: How To Build A Data Drive Sales Team. Ideas Ryan finds transformative [29:33].

Marketplace as a Service 113

Marketplace as a Service CTO Hire Sales Recruiting Scale 113

SaaStock

MARCH 29, 2019

Don’t overextend your resources when testing new SaaS growth ideas. Here is what he writes: Kieran Flanagan , VP of marketing at HubSpot, shared some interesting insights on approaching new ideas for scaling up your business. Black Holes: these are ideas that take up a lot of company effort while offering poor ROI.

Scale 103

Scale Sales Hiring CTO Hire Social Media 103

Outseta

OCTOBER 15, 2018

By Geoff Roberts Last year Clement Vouillon of Point Nine Capital wrote an article entitled The Rise of the Non “VC compatible” SaaS Companies. And it expressed a growing sentiment in the world of SaaS start-ups; for the majority of SaaS founders the traditional VC model is a clusterfuck that makes very little sense.

CTO Hire 65

CTO Hire CTO Coach SaaS New CTO 65

Sales Hacker

SEPTEMBER 29, 2020

They sell that product to general councils, operations teams, and deal desks. Major challenges facing a new CEO [19:40]. They sell that product to general councils, operations teams, and deal desks. Keep the promise of sales enablement and keep your team doing what they do best, which is winning. Sam’s Corner [28:45].

Scale 120

Scale CTO Hire CTO Coach Scaling 120

Chart Mogul

JULY 1, 2020

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. After missing the mark on product/market fit for their first startup, the founders decided to find a new business idea and validate it with potential customers. Customer development interviews.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

User Pilot

MARCH 7, 2024

So I talked to several female leaders in SaaS – about their experience with breaking into leadership positions in tech startups – what challenges they’ve faced, and how they managed to overcome them. I first got into PPC, then SEO, and then I joined a SaaS company – Chanty – where my SaaS journey started.”

Technical Review 105

Technical Review CTO Coach Sales Hiring CTO Hire 105

Chargify

OCTOBER 4, 2017

Looking back at their own experiences, Sonnenberg has this advice for new subscription-based startups: “Start with Stripe + Chargify. Time is money (especially in the SaaS world), and whether you’re an early stage startup or an established business, development resources are almost always at a premium.

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Subscription Payment Features Merchant Services SaaS Payments 51

ProfitWell

JANUARY 28, 2020

Sit down with Chargify CTO Michael Klett and I, as we unravel the mysteries of RevOps. Recently, the Stone Brewing Company filed a lawsuit against Keystone Light claiming their new branding—the word “stone” prominently on the front of their packaging—was confusing customers. The goal was to craft the term “social proof marketing.”

Underperforming Technical Team 45

Underperforming Technical Team New CTO Technical Review CTO 45

Outseta

NOVEMBER 19, 2019

Why building trust with your internal team is the hallmark of great marketing leaders By Geoff Roberts The role of the modern Chief Marketing Officer is a tough one—you’d be hard pressed to name another position that requires a wider range of skills. Said another way, this is the best case scenario.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

Chart Mogul

JULY 1, 2020

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. After missing the mark on product/market fit for their first startup, the founders decided to find a new business idea and validate it with potential customers. Customer development interviews.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52

SaaStr

AUGUST 15, 2020

362: The Future of the Customer with Bernadette Nixon, CEO @ Algolia, Jay Snyder, Chief Customer Officer @ New Relic, and Nick Mehta, CEO @ Gainsight. This dynamic trio of SaaS experts share how to stay customer-centric and set yourself apart in today’s rapidly changing environment. I’m sure many of you use New Relic.

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Payment Methods Merchant Services Scale Payments 273

SaaStr

MAY 27, 2024

Lessons from the Best & Worst Deals (00:05:03) To succeed in today’s rapidly changing business landscape, startups need an ultra-committed binary team, especially two co-founders with an insane level of commitment. The Qualities of Great CTOs (00:15:54) To identify great CTOs, it may take interviewing 20 candidates.

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CTO Hire Development Team Review Software Review Technical Review 296

SaaStr

OCTOBER 17, 2019

When it comes to seamlessly scaling your applications, a top-notch engineering team will be your foundation. Julian Lemoine, Co-Founder, and CTO of Algolia will share his lessons learned on how to stay focused and innovative as you scale while also avoiding the innovation for innovation’s sake pitfalls. So very, very small team.

Scale 166

Scale Scaling CTO Hire Part-Time VPE 166

Tom Tunguz

MAY 7, 2014

Unlike most business stories which are penned from the point of view of the CEO, this one is written by the CTO/founder, David Hitz. For example, from Hitz’s point of view, politics is the art of getting groups of people to come to a common conclusion by developing consensus. and building a startup. A secret is not an unknown.

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Underperforming Technical Team New CTO CTO Government 157

SaaStr

MARCH 20, 2019

Prior to founding Twilio, Jeff was the Founder & CTO @ Nine Star Inc and enjoyed a spell at Amazon as a Technical Product Manager. How did Sameer enter the world of SaaS and come to be CEO @ SendGrid? * How did they formulate and approach creating a new set of values with the 2 companies coming together? Just to name a few.

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Underperforming Technical Team Development Software New CTO 176

Sales Hacker

AUGUST 18, 2020

If you missed episode 122, check it out here: Tips for Building a Diverse Team of High-Quality Salespeople with Wesley Ulysse. We’ve got two sponsors, including a new one called Sapper Consulting. That means we need new pricing models, we need to figure out new delivery mechanisms for our data, so on and so forth.

Payment Features 117

Payment Features Subscription Scale Underperforming Technical Team 117

Intercom, Inc.

JULY 9, 2020

And I put together these horrible, bad websites – I’m lucky there’s no evidence of them anymore. I’d love to dive into what those strategies were like, especially first at Atlassian, particularly because they had no sales team. Atlassian does not have an outbound sales team. Kevin: Absolutely.

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Technical Review Scale Underperforming Technical Team Software Review 199

SaaStr

DECEMBER 3, 2020

In Today’s Episode We Discuss: * How Sam made his way into the world of SaaS with Dropbox and how that led to his leading the sales and success team today @ Loom. What was Sam’s biggest lesson from scaling the sales team at Dropbox? So tell me, how did you make your way into the world of SaaS?

Scale 245

Scale Sales Hiring Sales Recruiting Sales 245

SaaStr

FEBRUARY 28, 2020

As for Karl, prior to founding the company he spent 6 years at Google in some fascinating roles including Head of Patents, Head of Business Development in China and running Google’s energy investments. Karl has been in every interview for every new hire for the first 6 years of the business, why? Loving our podcast content? What works?

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Sales Hiring Scale CTO Hire CTO Coach 237

Natalia Luneva

NOVEMBER 11, 2020

Today I interview Cynthia Del’Aria and we talk about leadership in the SaaS world. Her career spans nearly 25 years, and includes development skills in the full web stack, as well as the business side of the house. The importance of leadership for SaaS companies. The differences between good and bad leadership.

CTO Coach 40

CTO Coach New CTO Leadership CTO 40

Teamgate

JANUARY 14, 2019

I was planning to become a war correspondent, as was my role model and inspiration Anna Politkovskaya , but when the time came and I was invited to join a group of journalists from a very reputable broadcasting team to go to Palestine in 2010, when I was still at university, unfortunately, I had to reconsider my life choices.

Interviewing 81

Interviewing Startup Technical Review Technical Advisors 81

OpenView Labs

JULY 16, 2020

Back in March and April, when we were all adapting to COVID-19, I used the Mood Meter at the beginning of a bunch of my leadership team meetings because I found it was a really useful tool to open up the discussion. Read more interviews with the most interesting humans in SaaS. ICYMI: Meet Mailchimp’s CTO Eric Muntz.

CTO Hire 55

CTO Hire New CTO CTO Underperforming Technical Team 55

SaaStr

AUGUST 22, 2020

And honestly, we’re limiting ourselves by proximity on recruiting a diverse best-in-class team. We’re already in this like a new gen.” You have to continually take a pulse of your team and how they’re feeling. And what people have to realize is that it is different for everyone.

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Sales Recruiting Cloud CTO Hire Sales Hiring 205

SaaStr

JANUARY 10, 2020

Prior to Crossbeam, Bob founded Stitched, a powerful ETL service built for developers that was acquired by Talend in 2018. In Today’s Episode We Discuss: * How Bob made his way into the world of SaaS and came to found Crossbeam. * Loving our podcast content? Listen to the start of the episode for a promo code to our upcoming events!

Sales Hiring 154

Sales Hiring Outsourcing Services Scale CTO Hire 154

Sales Hacker

MARCH 11, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Cassie Young is a General Partner at Primary Venture Partners, a $1B AUM early-stage venture capital firm in New York that has backed category-defining companies such as Chief, Alma, K Health, Latch, Alloy, Dandy and Vestwell. It’s that.

Scale 80

Scale Technical Advisors Sales Hiring Technical Review 80

Sales Hacker

DECEMBER 10, 2024

Martin brings a wealth of experience in building and scaling sales teams, developing effective go-to-market strategies, and navigating the challenges of startup growth. Highlights: (08:58) Building the first SaaS product and transitioning to recurring revenue. (14:58) 35:30) Optimal team structures for SMB sales organizations.

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Scale Sales Hiring Scaling CTO Coach 115

SaaStr

JULY 19, 2019

Previously, Peter was also the CTO/CIO of CBS Interactive where he brought CBS into the cloud. At Sun, Peter was the CTO of the Liberty identity consortium that designed SAML 2. How has Peter found the transition from CTO to CEO this time? And so really it became a bad habit. What have been some of the challenges?

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VP of Engineering CTO Hire Technical Review Sales Hiring 155