article thumbnail

How to Use Data as a Service (DaaS) Tools in Your Marketing Analysis

Neil Patel

Data as a service (DaaS) is becoming increasingly popular. What Is Data as a Service (DaaS)? Data as a service uses a cloud computing strategy to make business data readily available to stakeholders and third parties. What Are the Benefits of Using Data as a Service Tools? Who Benefits Most from DaaS Tools?

article thumbnail

Pricing Erosion: Definition, Causes, and How to Avoid It

TrackStreet

In a competitive industry for a specific type of product or service, businesses often engage in pricing wars that lead to a steady decrease in the value of goods. This devaluation is called Pricing Erosion. Now you’re wondering: Is there more to the definition of Pricing Erosion? What is Pricing Erosion?

Pricing 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

article thumbnail

How to Use the LinkedIn Marketplace as a Freelancer

Neil Patel

This trend shows no signs of stopping. What Is LinkedIn Marketplace? Given this new dependency on freelance laborers, it makes sense that LinkedIn, the most successful professional social networking site, would set its sights on creating a marketplace that allows freelancers to connect with companies searching for contract talent.

article thumbnail

How to Sell a Mobile App or Game Outside App Stores

FastSpring

Steep fees from platforms like the Apple App Store and Google Play can understandably cause game developers and app creators to look beyond the convenience and ubiquity of traditional app marketplaces, but restrictions from the platform providers have made it difficult. But that ease of use can come at a steep price for developers.

article thumbnail

The Pricing Paradigm: Decoding Pay-Per-Use Charges for Business Success

Subscription Flow

For SaaS businesses, one of the most taxing tasks is to set the right price for their SaaS product and services. There are many pricing plans that SaaS businesses opt for from flat rate to hybrid pricing, you can opt for any pricing plan. Decide your pricing structure accordingly.

Pricing 59
article thumbnail

What Are Influencer Engagement Marketplaces (and How to Use Them)

Neil Patel

Influencer marketplaces can help you do just that, so let me show you how they work. Is it worth your time, or should you leave the influencer trend behind? While I’m not suggesting you should rely solely on influencer-based marketing, the trend is here to stay, and it’s worth trying. What Are Influencer Marketplaces?