SaaStr

AUGUST 25, 2023

On top of that, founders are full of excuses preventing them from scaling. 2 “Give the VP of Sales more time.” You can’t always expect a great VP of Sales to double sales in 30-60-90 days. But you have to see progress in one sales cycle. The best VPs of Sales hit the ground running. It never works, folks!

Part-Time VPE 183

Part-Time VPE Scale Sales Hiring CTO Hire 183

Intercom, Inc.

MARCH 12, 2019

A little over a year ago, I got the opportunity to start a new team within our sales organization – a team of Relationship Managers dedicated to growing our current customers at scale. The opportunity emerged out of a shift in how we practice sales. Starting a new sales team is not unlike doing improv.

Sales Hiring 171

Sales Hiring Sales Recruiting Underperforming Technical Team Scale 171

SaaStr

APRIL 5, 2021

I bet the freemium metrics appeared good, with positive growth and solid conversion rates. Because at this scale, there will be room at the bottom. But then the leaders break through, achieve Scale, and the outlines become clear. Harder to Recruit. You’ll have to develop a very lean sales culture.

Scale 241

Scale Sales Recruiting Underperforming Technical Team Pricing 241

Tom Tunguz

MAY 15, 2017

It’s another thing altogether to have the sales team staffed to close that amount of business. The bookings capacity of the business is the amount of business a sales team should book in a certain period. They build a pipeline, learn the sales motion, and close a few accounts in the first few months.

Sales Hiring 120

Sales Hiring Sales Recruiting Scale Sales 120

SaaStr

NOVEMBER 25, 2019

With Dreamforce and SaaStr Europa and Scale behind us, little tiny Team SaaStr is 100% focused on 2020 SaaStr Annual. The headline metrics: 15,000+ attendees. But we’re turning this around this year and letting our top-rated practioner speakers do “Masterclasses” on new content teaching you how to scale faster.

New CTO 260

New CTO Sales Recruiting CTO Coach Scale 260

User Pilot

JULY 27, 2023

Account Managers: They serve as the lead point of contact for all customer account management matters. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Average salary: $46,035/yr.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

Valuize Consulting

JANUARY 25, 2024

Greg, Karen and Leah generously shared their learnings, challenges and triumphs in building, scaling and maturing their Digital CS programs. Effective Cross-Functional Collaboration Your Digital CS program should be directed by Customer Success but also requires close partnership with Marketing, Product, Sales, and Revenue Operations.

Customer Success 52

Customer Success Sales Recruiting Scale Strategy 52

Kellblog

MAY 10, 2021

In this post, I’ll present what I view as the minimum sales management framework for an enterprise SaaS startup — i.e., the basics you should have covered as you seek to build and scale your sales organization [1]. Pipeline management rules, with an optional stage matrix. Quarterly metrics.

Sales Hiring 110

Sales Hiring Scale Sales Recruiting Enterprise 110

InsightSquared

MARCH 6, 2018

Sales operations has been around for quite some time, but lately the function has been gaining momentum. Instead of behind-the-scenes sales support, sales ops now acts as a strategic partner for sales VPs and leadership. Start building out your sales operations department by hiring someone to own your CRM.

Sales Recruiting 119

Sales Recruiting Scale Sales Hiring Sales 119

OpenView Labs

FEBRUARY 3, 2022

It’s one of my favorite questions, even though it’s really not a financial or operating metric at all. . The market need for SaaS products has exploded and investment in SaaS companies has accelerated, requiring more talent to grow and scale. Accelerate hiring of internal recruiters. That talent pool has not kept pace.

Sales Hiring 82

Sales Hiring Sales Recruiting Scale Startup 82

Natalia Luneva

NOVEMBER 24, 2021

On this episode of the podcast, I interview Arthur Nobel and we discuss scaling SaaS companies. Arthur is a Principal at Knight Capital – an investment firm that specialises in B2B software businesses. What we discovered is companies sometimes struggle with scaling so we dived into the reasons for that.

Scale 52

Scale Scaling Sales Recruiting SaaS 52

Valuize Consulting

DECEMBER 7, 2021

In the subscription economy, there’s no debate about whether or not to invest in Customer Success (CS); 70% of rapidly growing businesses say that Customer Success is extremely important ( Hubspot , 2017). The question now is, how big should CS organizations be, and what’s the best way to staff and scale its success?

VP of Engineering 98

VP of Engineering Customer Success Sales Hiring Interviewing 98

SaaStr

DECEMBER 3, 2020

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 182

Scale Sales Hiring Sales Recruiting Sales 182

Natalia Luneva

NOVEMBER 11, 2021

How he founded Sales playbook. I founded SalesPlaybook after getting frustrated by the lack or absence of sales support for startup founders. A lot of these companies have never done outbound sales and they don’t have a repeatable process in place and they haven’t really nailed down their ideal customer profile.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Sales 52

Intercom, Inc.

MAY 13, 2021

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. What “customer success” looks like evolves as your company and customers scale upmarket.

Scale 177

Scale Customer Success Strategy Sales Hiring 177

SaaStr

APRIL 23, 2019

And can you talk a little bit about touching on the hiring point, because you did say that you focused a lot on talent, and recruiting. And coming from Brazil without a big network in Silicon Valley, un-launched, without a website, it was actually really hard to recruit the first ten people. I’m going to go, and scale it up.”

Sales Hiring 164

Sales Hiring Sales Recruiting Scale Payment Methods 164

Baremetrics

JUNE 30, 2021

All the data your startup needs Get deep insights into your company's MRR, churn and other vital metrics for your SaaS business. Creating a startup financial model helps you uncover key SaaS metrics and the assumptions you'll test as you implement your plans. For that, you need a financial plan with proper metrics.

Startup 98

Startup Sales Hiring Sales Recruiting Deferred Revenue 98

Tom Tunguz

DECEMBER 11, 2012

But to be successful, the product must be supported by a litany of great “invisible” technology - the internal tools and products that help a company scale. It was the only way we could scale. In AdSense operations, the average account manager supported more than 10,000 customers (!) They are the skeleton of the startup.

Sales Recruiting 100

Sales Recruiting Scale Software Travel 100

SaaStr

APRIL 17, 2019

What were Steve’s biggest takeaways from seeing the hyper-scaling at AppDynamics? Steve has previously said, “Sales and marketing must be one team.” Where does Steve find common points of tension between sales and marketing? How can a CEO determine when is the right time to fundamentally invest in devops? What works?

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

Andreessen Horowitz

OCTOBER 16, 2023

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product… and even the other way around?

Product Marketing 77

Product Marketing Scale Sales Hiring Sales Recruiting 77

SaaStr

SEPTEMBER 27, 2019

As for Ryan, prior to G2 he was Senior Director of Global Marketing at Hubspot where among many other achievements, he scaled HubSpot’s marketing-generated sales revenue by 330% year-over-year. We would generate 10x what we invested into that based on those people. Which is a super useful tactic. It works really well.

Sales Hiring 139

Sales Hiring Sales Recruiting Scale Software Review 139

Sales Hacker

MARCH 17, 2021

While every entrepreneur dreams of scaling their startup into a multi-million dollar company, many do not understand all that goes into that dream. Strict sales volume does go a long way in achieving long-term revenue growth, but processes and cross-department alignment are what allow sales volumes to scale in the first place.

Scale 93

Scale Revenue Startup Sales Recruiting 93

SaaStr

NOVEMBER 6, 2019

According to Harvard Business Review , companies that were instrumental in creating their categories accounted for 53 percent of incremental revenue growth and 74 percent of incremental market capitalization growth. For startups creating categories, the value of dominating a market while scaling can result in operational benefits as well.

Scale 112

Scale Sales Recruiting Marketplace as a Service Forecasting 112

SaaStr

NOVEMBER 28, 2019

I remember talking to Belgium investors at the time and everybody said, look, enterprise software is dead, there’s no opportunity through investment. Felix : It was a lot easier to invest to convince customers and investors and so we actually, I mean more of a European way of scaling a company.

Sales Hiring 187

Sales Hiring Scale Sales Recruiting Government 187

Chart Mogul

FEBRUARY 25, 2021

Finding them, capturing their details, nurturing, and ultimately selling to them at scale requires incredible precision for a small team. This was a fairly easy case to make — when we analyzed won deals, there was a strong correlation between sales prospects that had met our team in person, and the deal closing. Recruitment.

Sales Recruiting 80

Sales Recruiting Scale SaaS Branding 80

SaaStr

APRIL 30, 2022

Check out this 2018 Europa session with Guillaume Princen, Head of France and Southern Europe @ Stripe, where he talks about the metrics you need to be focused on in your startup. If you don’t have the time to watch the whole session, here are the main metrics you should be mindful of. MRR, obviously. We talked about churn.

SaaS Payments 236

SaaS Payments Metrics Payment Methods Scale 236

SaaStr

DECEMBER 5, 2019

We’d been doing some investment, the product and technology leaders, but we talked about creating a proper investment fund to spur innovation around Workday ecosystem to get earlier stage companies, part of the Workday story for our customers. And I found some exciting things happening in a lot of investments.

Development Team Review 131

Development Team Review Scale Technical Review Software Review 131

Unbounce

OCTOBER 18, 2021

When done right, marketing can be about more than return on investment or brand metrics. Y’know, the big-scale campaigns that go viral, make you cry with their upbeat messages of hope and wonder, and are forwarded to you by your Aunt Annette 10 years after the fact? But a great story doesn’t mean success is easy for the team.

Artificial Intelligence 136

Artificial Intelligence Marketing Scale Sales Recruiting 136

The Angel VC

AUGUST 10, 2011

I recently wrote that investors (myself included) should do a better job of making their investment criteria transparent to founders. One could almost say that CAC and CLTV are for a SaaS company what wholesale price and sales price are for a retailer. Provided that there is some data on these two metrics, that is.

Sales Recruiting 155

Sales Recruiting Startup Customer Lifetime Value SaaS 155

Chart Mogul

FEBRUARY 25, 2021

Finding them, capturing their details, nurturing, and ultimately selling to them at scale requires incredible precision for a small team. This was a fairly easy case to make — when we analyzed won deals, there was a strong correlation between sales prospects that had met our team in person, and the deal closing. Recruitment.

Sales Recruiting 52

Sales Recruiting Scale SaaS Branding 52

SaaStr

NOVEMBER 28, 2021

And then one of the VCs that had invested in me, Storm Ventures, brought me in as a partner. I’d never done any investments before, but I just invested in some of the founders that were fans of the SaaStr blog and it worked out okay. You never get to spend less time in sales as a SaaS CEO.

Scale 187

Scale Sales Hiring Sales Recruiting Scaling 187

Sales Hacker

NOVEMBER 16, 2018

As leads pour in, it becomes challenging for your current sales reps to manage their book of business and properly prospect. As a sales manager, you have to ask yourself “Do I simply hire more salespeople, or is it time to implement an SDR program?”. RELATED: B2B Sales Outsourcing Is Dicey.

Outsourcing Services 75

Outsourcing Services Outsourced Development Scale Sales Hiring 75

OpenView Labs

SEPTEMBER 22, 2021

Your metrics are unclear or misleading. “I I passed on one company where we were really excited to invest in, but then the verbal metrics did not match up with the reality,” recalls Sanjiv. “In If they made an investment in an adjacent space that went poorly, they might choose to swear off the space entirely.” .

Technical Review 73

Technical Review Scale Development Team Review Software Review 73

Point Nine Land

APRIL 9, 2021

Having invested in 9 B2B marketplaces and gathered data from 20+ different investors, here are our findings on what it takes to raise money in 2021 for B2B marketplaces. A technical co-founder or CTO is always a great-to-have at this stage and becomes a must-have as the business scales beyond seed. Market Characteristics ??

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

ChurnZero

APRIL 26, 2019

The difference between an effective and ineffective employee onboarding experience determines the long-term success of a new Customer Success Manager (CSM). When done right, proper onboarding can be a secret weapon for scaling your Customer Success function. So how do you properly onboard a new CSM and minimize their time-to-value?

Onboarding 58

Onboarding Sales Recruiting Scale Sales Hiring 58

SaaStr

JANUARY 10, 2020

Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. What were the core mistakes that he made with RJ Metrics? Does Bob agree with the notion that channel sales have completely died in the world of SaaS? Loving our podcast content?

Sales Hiring 132

Sales Hiring Scale Outsourcing Services CTO Hire 132

ChurnZero

MARCH 11, 2020

I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model. From these discussions, we were able to gain incredible insights into the root causes of customer churn that informed our strategy from marketing and sales through product and service delivery.

Churn 52

Churn Scale Sales Recruiting Sales Hiring 52