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User Profile: What Is It and How to Create One?

User Pilot

This article focuses on user profiles in the SaaS context. Demographic information like age, gender, location, and income helps tailor services for different population segments. Product usage data captures how users interact with the product to inform development and engagement strategies. Let’s dive right in.

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Pricing Strategies to Combat Stagflation

FastSpring

In two one-hour interviews, FastSpring sales leaders Todd Stellfox and Tony Markov each interviewed Kurt about pricing strategies that work in volatile markets and beyond. Stream both interviews below and see highlights from each. How to Price a New Product. Kurt Smith, Chief Product Officer at FastSpring.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Todd about his thoughts on: Why marketplaces can be a difficult way to attract new players. Podcast Full Interview : Audio Listen online or find it on more podcast services. Let us worry about global payments and taxes. Mr. Todd Harris.

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Top 7 Reasons For Customer Churn in SaaS and Tips to Address Them

User Pilot

What are the reasons for customer churn in SaaS? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. Reducing churn is critical for SaaS because it cuts back customer acquisition costs and increases customer retention. Why is preventing churn critical for SaaS?

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How to Use Data-Driven Insights to Drive SaaS Growth

User Pilot

It will also guide you through uncovering and harnessing these insights in your SaaS business. Similarly, in-app behavioral data can help you to optimize the user experience, and event data can reveal areas of improvement in your conversion funnel. This article explores what data-driven insights are and why they are important.

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8 User Onboarding Case Studies to Learn From to Improve Your Onboarding Process

User Pilot

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Platformly uses a progress bar and empty state CTAs to simplify the onboarding process for their complex product. Analyze user feedback to determine which features need more attention in your in-app flows.

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet.