Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Sales Hacker

MAY 22, 2020

The downside of this is that you’ll need to invest a lot of time and effort into engaging with those leads and making them want your product/service. Sales Accepted Leads, on the other hand, already had their first, second, and third touch with your unique value propositions, product, or service. Is my offer irresistible?

Payment Methods 111

Payment Methods SaaS Payments Payment Services Sales 111

SaaStr

JULY 22, 2020

One is two thirds enterprise, one third consumer, some healthcare as well now, and I would say, over the last few months, we have still continued with the same areas that we were excited about before so very much in marketplaces and consumer subscription and SAS. I think Instagram is sort of the best example of that.

Venture Capital 219

Venture Capital Investment Travel Marketplace as a Service 219

Neil Patel

AUGUST 4, 2021

Better engagement on your social media posts? Informative guides, product demonstrations and interesting thought pieces are likely to do really well online as they are great at engaging your audience and making them think. Entertaining Videos. Consider this: how would you define success? More sales? A higher CTR ?

Marketing 145

Marketing Social Media Sales Hiring Technical Review 145

The Marketing & Growth Hacking Publication

DECEMBER 29, 2018

Instead of pitching your products or services, you are providing truly relevant and useful content to your prospects and customers to help them solve their issues. Content marketing is the process of creating high-quality, valuable content to attract, inform, and engage an audience, while also promoting the brand itself.

Content Marketing 40

Content Marketing Marketing Entertainment Advertising 40

SaaStr

JULY 22, 2019

We are the world’s most complete and comprehensive instrumentation platform on the marketplace today, that is cloud-based, that is SaaS-based. And I think it’s especially true of SaaS companies, when you start to think about the fact that everything is a service. We didn’t ever have an on-prem solution.

Scale 173

Scale Scaling Sales Hiring Underperforming Technical Team 173

Neil Patel

MARCH 9, 2023

Then choose Engagement from the list of campaign objectives. Chris also used what he calls his “Super Fans,” the highly engaged members of his group, to attract new members. Facebook is one of the kings when it comes to user engagement. Like I mentioned before, running ads requires a page. I chose ‘Labrador owners.’

Social Media 112

Social Media Sales Hiring Advertising Engagement 112

Intercom, Inc.

AUGUST 22, 2019

I’m excited to be joined today by Intercom’s own Jonathon Colman, a senior designer who came to us by way of the Nature Conservancy, REI and five and a half years at Facebook, where he most recently worked as a UX Content Strategy Lead for Marketplace. And content design definitely spends time focusing on those words, on that service.

User Experience 209

User Experience Strategy Engineering Communication 209

SmartKarrot

MAY 20, 2022

If we see the current B2B environments, potential customers invest in products and services of companies deemed trustworthy by others in the industry. Videos are visual, engaging, and entertaining and thus grab instant attention. HubSpot’s App Marketplace is one such platform to post your testimonials. Video testimonials.

Social Media 10

Social Media Scale Marketplace as a Service Sales Hiring 10

User Pilot

SEPTEMBER 4, 2023

The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. With globalization and advancing technology, products and services are becoming commoditized faster than ever. The results were remarkable.

Strategy 64

Strategy Technical Review Business Innovation 64

User Pilot

SEPTEMBER 4, 2023

The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. With globalization and advancing technology, products and services are becoming commoditized faster than ever. The results were remarkable.

Strategy 52

Strategy Technical Review Business Innovation 52

Sales Hacker

DECEMBER 9, 2021

Magnet marketing is the use of peer-centric best practices studies to engage buyers in moderated prospect meetings. They hired GTMP to reach out to prospects offering them a stipend to participate in a best practices study on development and utilization of Amazon-like marketplaces and related in-marketplace advertising.

Innovation 101

Innovation Development Business Marketplace as a Service 101

Buffer Resources

AUGUST 23, 2023

Video content still sees the highest engagement (and thus reach), but as we unpack in our Facebook Guide for Small Businesses , every format can be valuable on this versatile platform. Facebook supports a host of content formats, so you’ll have everything from video to photo- to text-based posts to play with.

Social Media 81

Social Media Business B2C Branding 81

Sales Hacker

OCTOBER 7, 2021

The best products, services, and ideas are nothing without a way to turn them into currency, and sellers are a big part of making commerce happen. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). Anita Nielsen. Anne Slough. Beth Sunshine.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

Unbounce

JUNE 23, 2023

and how the key to making your brand stand out in a crowded, AI-dominated marketplace just might be summed up in three simple words: be more human. 00:29:17] Jess: Yeah, it’s a whole world of entertainment that we’ve not tapped into, but I think it’s, it’s important to think about like humans. All right.

AI Search 95

AI Search AI ChatGPT Marketing 95

Intercom, Inc.

MARCH 19, 2020

Can you elaborate a little bit for our audience about how exactly you guys work and what exactly are the services that you offer? So that clarity piece and then that capacity piece is how we really focus our services. I also think our civic societies, especially democratic societies, will be more engaged. Give up control.

Underperforming Technical Team 37

Underperforming Technical Team Interviewing Scale Investment 37