SaaStr

JUNE 15, 2021

Finally, you should also really have a passion for the problem your product solves. Bansal felt passionate about enhanced software delivery, the need that Harness meets for developers. Product-Market Fit: There’s no shortcut –– finding the perfect target will always take time and hard work to get right. billion valuation.

Sales Recruiting 190

Sales Recruiting Scale Software Delivery Travel 190

Intercom, Inc.

SEPTEMBER 1, 2021

That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . Product marketing looks different in every company, but one common trend is that many product marketing managers (PMMs) feel undervalued.

Product Marketing 138

Product Marketing Marketing Sales Hiring Scale 138

Tom Tunguz

APRIL 21, 2020

The founders have built three companies in the domain, sold their last one to Salesforce, and developed Kustomer with all the knowledge and insights from those experiences. The founders developed chaos engineering and resiliency testing at Netflix and Amazon, which increased those services’ uptime from three nines to four nines.

Sales Recruiting 309

Sales Recruiting Banking Engineering Customer Support 309

Tom Tunguz

JUNE 11, 2020

Recently, we welcomed Hollie Wegman to SaaS Office Hours to talk about marketing to developers. During our chat, Hollie shared some valuable wisdom from her experience as a marketing leader at Segment, Envoy, Mulesoft, and Salesforce. A recruiter in the audience submitted a question often discussed in startup boardrooms.

Sales Hiring 248

Sales Hiring Sales Recruiting Product Marketing Acquisition 248

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

Sales Recruiting 242

Sales Recruiting Sales Hiring Scale VP of Engineering 242

OpenView Labs

JUNE 3, 2021

If you aren’t clear on what product marketing is, how it’s different from product management, and what the responsibilities of a product marketer are, you’re not alone. Specifically, I’m talking about product management and product marketing.

Product Marketing 93

Product Marketing Sales Hiring Startup Scale 93

SaaStr

JANUARY 24, 2024

Sales reps were hosting 4-6 calls daily but most of these calls were early demos or top-of-funnel discovery calls Sales was closing really small deals on one end while talking to really large companies with hundreds of thousands of people on the other. Define your ICP as early as you can and segment your sales team accordingly.

Scale 218

Scale Sales Hiring Scaling Revenue 218

Sales Hacker

DECEMBER 8, 2023

Likewise, the new products you launch do not determine your success. Instead, how you launch them into the market is a huge factor in success. Today, we’re diving straight into the details with product marketing leaders. Use timing as a forcing function. Frame solutions, rather than features alone. Show, don’t tell.

Sales Recruiting 99

Sales Recruiting Generative AI AI AWS 99

Point Nine Land

OCTOBER 23, 2023

P9 Panel on Hiring Sales Leaders — Founders Summit 2023 “You are going to fire your first sales manager!” — A lesson too many founders learn the hard way. The Founder isn’t willing to be the first salesperson Many of the best founders we work with don’t have a sales background and are either product or engineering focused.

Sales Hiring 125

Sales Hiring Scale Technical Advisors Technical Cofounder 125

Sales Hacker

MAY 6, 2021

From B2C consumer-focused tech to the next B2B enterprise cloud giants, B2B, and B2C technology companies are springing up left and right and sprinting toward multi-billion dollar valuations (whether on the private or public markets) faster than ever. What’s the difference between a VP of Sales and a Chief Revenue Officer (CRO)?

VP of Engineering 93

VP of Engineering Sales Hiring Sales Recruiting Sales 93

Tom Tunguz

NOVEMBER 9, 2019

The most frequent mishire in startups is the first head of marketing. Many different disciplines fall under marketing’s purview. The question facing founders recruiting marketers is: which is the most important to prioritize? Each of these kinds of marketers have critical skills for a startup. Why is this?

Scale 216

Scale Startup Sales Recruiting Sales Hiring 216

Tom Tunguz

APRIL 21, 2020

The founders have built three companies in the domain, sold their last one to Salesforce, and developed Kustomer with all the knowledge and insights from those experiences. The founders developed chaos engineering and resiliency testing at Netflix and Amazon, which increased those services’ uptime from three nines to four nines.

Sales Recruiting 214

Sales Recruiting Banking Engineering Customer Support 214

Sales Hacker

AUGUST 7, 2020

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

SaaStr

NOVEMBER 16, 2021

David’s first foray into SaaS was in 1999 when he joined a startup that would become PayPal, starting as the product leader and later as the COO. In 2008, he founded Yammer, an enterprise software company that David grew to 500 employees and $60 million in sales. Head of Product. Head of Sales. Head of Marketing.

CTO Hire 237

CTO Hire Sales Hiring Sales Recruiting CTO 237

User Pilot

JULY 27, 2023

Customer Onboarding Specialist: Responsible for helping new customers get up and running with the company’s products. Account Managers: They serve as the lead point of contact for all customer account management matters. They also manage finances and supervise one or more engineering teams.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. That experience led to his bestselling book, The Sales Acceleration Formula. The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat.

Scale 226

Scale Scaling Sales Recruiting Sales Hiring 226

User Pilot

APRIL 19, 2024

Effective market research requires clear and measurable objectives, guiding decision-making and ensuring relevance to the project’s needs, and should be accompanied by appropriate methods , including both primary and secondary research. This allows businesses to tailor their offerings and engage more effectively with their target market.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

The Angel VC

APRIL 1, 2017

At the excellent SaaStr Annual 2016 conference about a year ago, a very experienced SaaS CEO said on stage that an internal recruiter can be a startup CEO’s secret superpower. Being willing to invest in an internal recruiter or talent manager (or more broadly, an HR person) early on requires pretty big balls a lot of confidence.

Sales Hiring 168

Sales Hiring Sales Recruiting Startup Software Review 168

Tom Tunguz

APRIL 14, 2019

These startups use machine learning to disrupt an industry traditionally dominated by agencies: law, accounting, recruiting, translation, debt collection, marketing…the list is long. Increases in productivity don’t imply increases in revenue. Consequently, product market fit is weak.

AI 191

AI Sales Recruiting Underperforming Technical Team Machine Learning 191

Sales Hacker

JUNE 7, 2021

Sales customer insights. Let’s drill down into the market and customer insights that can really add value for salespeople, under the following sections: Qualifying characteristics: Things to look for in an organization that make it a good target. Most organizations develop a set of qualification questions for salespeople to use.

Sales Recruiting 107

Sales Recruiting Payment Services Payment Methods Sales 107

SaaStr

MARCH 24, 2020

Nothing matters but recruiting and using your personal network. Sam Blond, CSO at Brex explains why recruiting, networking and employee happiness is the key to this playbook on recruiting your sales team. Sam Blond | Chief Sales Officer @ Brex. I’m doing The Playbook To Recruiting Your Sales Team.

Sales Recruiting 127

Sales Recruiting Sales Hiring Scale Underperforming Technical Team 127

SaaStr

JULY 9, 2019

Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. So you can see how technology’s starting to play a very important role in development of Africa. I’m from South Africa.

Scale 159

Scale Sales Recruiting Scaling SaaS Payments 159

OpenView Labs

FEBRUARY 3, 2022

Competitive pressures and changing customer needs can be captured by a great marketing or product marketing lead. And the primary burden of your product and GTM execution can fall on an effective technical leader and proven sales executive. Accelerate hiring of internal recruiters.

Sales Hiring 82

Sales Hiring Sales Recruiting Scale Startup 82

SaaStr

APRIL 17, 2019

Prior to Harness, Stephen was VP of Marketing at Glassdoor, managing a team of 52 in product marketing, helping grow B2B revenue from $19m to $90m in just 2 years, leading to their $1.2Bn acquisition. Steve has previously said, “Sales and marketing must be one team.” Why does he believe this is so important?

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

Tom Tunguz

DECEMBER 9, 2015

We started building our teams with a simple functional structure: product managers working as a product team, account managers working as an account team, and so forth for engineering, sales, marketing, customer support, QA, and partnerships. People spans recruiting, training and development.

Sales Recruiting 102

Sales Recruiting Startup Scale Systems Review 102

Intercom, Inc.

JULY 28, 2022

And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

Sales Hacker

JANUARY 8, 2021

Elements of Successful Global Sales Expansion. “Be So, let’s look at four keys to a successful global sales expansion. Gain agreement from everyone involved on market status, product, marketing, customer success investments, success metrics, and timeline. But as you likely know, global expansion isn’t easy.

Sales Hiring 82

Sales Hiring Sales Recruiting Sales Technical Review 82

Tom Tunguz

FEBRUARY 24, 2015

Once a startup has found an initial product market fit, the business must evolve the way it models its growth. Before product market fit, a startup’s financial projections focus on costs. The Fundamental Unit of SaaS growth is the atomic go-to-market team of a startup.

Sales Recruiting 113

Sales Recruiting Revenue Startup Sales Hiring 113

User Pilot

NOVEMBER 21, 2023

Develop a product that meets customer needs and expectations. Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines. Train the customer support team on the product and give them time to develop support resources.

Underperforming Technical Team 104

Underperforming Technical Team Sales Recruiting Social Media Market Research 104

OpenView Labs

OCTOBER 29, 2021

“You need at least a couple folks on the team who are experienced—not necessarily in the startup process, but with product management or even just business operations.”. Nikita’s Non-traditional Recruiting Approach. Finding and Recruiting the Right Product People.

Sales Hiring 60

Sales Hiring Sales Recruiting Development Team Review Management 60

User Pilot

NOVEMBER 23, 2023

It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. Many companies lack differentiation strategies and drive product development by copying competitors. In other words, the product-market fit becomes weaker for some of the target audience.

Scale 105

Scale Underperforming Technical Team Sales Recruiting Software Review 105

Kellblog

JULY 17, 2022

Create a product. Get product-market fit (PMF), i.e., determine some problem you solve for some person with some product. Go sell some software to prove there’s a market. While both are often quite important for culture-building and recruiting, for customer buying decisions, well, not so much.

Branding 132

Branding Startup Software Sales Recruiting 132

SaaStr

NOVEMBER 2, 2019

Does one have to expand the product line to retain customers? First, what is continuous customer development? Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings. When we spoke before about it, you said continuous customer development becomes so crucial. Does one have to move to enterprise?

Scale 127

Scale SaaS Payments Sales Recruiting Payment Services 127

SaaStr

APRIL 23, 2019

How they came up with the idea of Brex, and product market fit. One of the things that I feel like fintech companies really struggle with is what is product market fit? Did you have a product? How do you really … because it takes a long time in fintech for product market fit. Henrique : Yeah.

Sales Hiring 151

Sales Hiring Sales Recruiting Scale Payment Methods 151

User Pilot

FEBRUARY 9, 2023

TL;DR Product optimization is a process of improving aspects of the product, like the UI, in small increments to better satisfy user needs and deliver on business goals. The process of product optimization starts with goal setting , like improving usability. Use in-app messages to recruit participants for beta testing.

Management 98

Management Sales Recruiting User Experience Customer Lifetime Value 98

SmartKarrot

APRIL 4, 2022

Role: Customer Success Manager. As a Customer Success Manager, you will be involved in all aspects of account management, training, support, driving value, and being a trusted client partner by serving as the primary contact for the onboarding of new customers, the training of platform end users, as well as post-go-live support.

Sales Recruiting 19

Sales Recruiting Customer Success Sales Hiring Systems Review 19