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Episode 24: Assuming the Stack

Sales Hacker

Want to write sales emails like a pro? Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. William’s Rewrite: Subject : Recruiting Calls.

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How Startups Can Develop a Positioning Strategy To Create a Lasting Brand with Rosabel Tao

Mucker Capital

How do we develop positioning? This methodology was developed by Andy Cunningham, a well-known marketing expert, and has been tested over several decades. This enables the startup to develop innovative and distinctive positioning strategies within the market.

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Episode 48: Mental Spam Filters & Softer Variables

Sales Hacker

Want to write sales emails like a pro? Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. Subject: Developer Hiring Plan. Join Kristina Finseth (Sr.

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How to do Market Research: a Step-by-Step Guide

User Pilot

Effective market research requires clear and measurable objectives, guiding decision-making and ensuring relevance to the project’s needs, and should be accompanied by appropriate methods , including both primary and secondary research. This allows businesses to tailor their offerings and engage more effectively with their target market.

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Be The Top Pick: Tips to Crush the Job Interview

Sales Hacker

Overall the hiring market seems to be swinging back in favor of the employer but both sides need to remember how quickly it can ping-pong back and forth. Recruiters are still reporting it as a challenging time to fill roles, with both employers and candidates being more gun shy than previously. At Demandbase, data wins every time.

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Episode 47: Stop Informing

Sales Hacker

Want to write sales emails like a pro? Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. Adding more flexible benefits options to recruit and retain employees.

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The Founder Mindset: 3 Places Pessimism Balances Optimism

Sales Hacker

Wiza’s accuracy-obsessed B2B contact database offers 99% coverage of LinkedIn profiles as well as a powerful Chrome extension that enables you to access contact data while browsing LinkedIn profiles and when exporting from Sales Nav. That’s sales. Levelling Up: Cohort Course: Growth Marketing Strategy for B2B SaaS by Holly Chen.