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SaaStr CRO Confidential: Omni Founder Colin Zima on the Power of Leveraging Your Network for Sales and Recruiting (Pod 658 + Video)

SaaStr

In this week’s episode of CRO Confidential, host Sam Blond, Partner at Founders Fund, continues a mini-series on founder-led sales with Colin Zima, founder and CEO of Omni. The post SaaStr CRO Confidential: Omni Founder Colin Zima on the Power of Leveraging Your Network for Sales and Recruiting (Pod 658 + Video) appeared first on SaaStr.

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What’s Happening in B2B SaaS in 2024 and Beyond with Zapier CEO Wade Foster and SaaStr CEO Jason Lemkin

SaaStr

They dive into the nuances of topics like: Evolving dynamics of remote work The most effective marketing channels of 2024 Owned assets vs. “walled gardens” The practical realities vs. the hype around AI As everyone here at SaaStr knows, Jason sold his first company, Echosign, for $400M. There’s also a cultural element.

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What Could Possibly Go Wrong? Scaling from 2 to 200 Employees and 0 to 75,000 Customers with Storyblok CEO Dominik Angerer and VP of Operations Lydia Kothmeier (Video)

SaaStr

In 2019, the founding team at Storyblok set out to create a content marketing solution that worked for everyone—developers and marketers alike. The company has since grown to more than 200 employees and over 75,000 customers. Their first step to achieving this was hiring a sales leader to build a sales team.

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Recruiting Saleswomen of Color: What Are You Waiting For?

Sales Hacker

A study by the University of Chicago found that “companies in the top quartile for gender diversity are 15% more likely to have higher financial returns.” ” Prioritizing women is sales and other business sectors continues to be a challenge for businesses, but recruiting women of color—that’s a greater challenge yet.

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Resources

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder. Quantify your results.

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Dear SaaStr: What Differentiates a “Real” VP?

SaaStr

The role of a VP is to own everything required to hit the goals for a functional area – Sales, Marketing, Product, Engineering, Finance, or Customer Success. This includes: Recruiting the team. While the answer may sound obvious, I’m not sure it always is in early-ish stage start-ups. This can be hard.

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16 Ways to Level Up in 2022 with SaaStr Founder Jason Lemkin (Pod 567 + Video)

SaaStr

Your best sales reps can close so much more than your average rep. Move the bottom 10% out and give the best leads to your top performer, and watch sales go up 20%. The best VPs of Sales design comp plans so the team never wants to leave. You should be striving for zero voluntary attrition on your sales team.