How Anthropic Rocketed to $4B ARR — And Why Your B2B Playbook May Already Be Obsolete
SaaStr
JULY 12, 2025
The Enterprise-First Strategy That Worked While OpenAI captured headlines with consumer ChatGPT adoption, Anthropic quietly built an enterprise juggernaut. Usage-Based Pricing Done Right Anthropic proves that when your product becomes truly essential to customer workflows, usage-based pricing creates massive expansion opportunities.
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