Casey Accidental

OCTOBER 20, 2020

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

Marketplace as a Service 52

Marketplace as a Service Business Model SaaS Payments Payments 52

How To Buy Saas

JULY 8, 2023

In the world of software, the growth and success of a company are often determined by its ability to establish a strong brand. For companies in the Software as a Service (SaaS) industry, this is particularly true. However, building a strong SaaS brand is no easy feat. Why is growing your SaaS brand important?

Branding 40

Branding Sales Hiring Social Media Marketplace as a Service 40

Neil Patel

DECEMBER 2, 2020

Thankfully, there’s recruiting software that helps you do precisely that and then some. With so many recruiting software options to choose from, the problem is that it quickly becomes an overwhelming choice to make. No one wants to invest in tools that aren’t entirely useful to their process. You’re hardly alone in that camp.

Payment Solutions 91

Payment Solutions Software Review Software Scale 91

How To Buy Saas

MARCH 23, 2024

CRM software helps sales and service teams to satisfy and retain customers easily. There are two popular brands used in the CRM and customer service space – Zendesk vs Freshdesk. What is customer relationship management (CRM) software? How to choose the right CRM software for your business?

Payment Solutions 52

Payment Solutions Payments SaaS Payments Scale 52

SaaStock

JANUARY 25, 2019

Trailblazing through their home continent, venturing successfully onto the world stage or changing from on-premise software to SaaS, these companies could have a postal code in any SaaS hotspot in the world. ContaAzul was acquired by the collaborative software platform Wabbi Software S.A. CEO : Vinicius Roveda Goncalves.

SaaS Payments 257

SaaS Payments Payment Solutions Payment Methods Payments 257

SaaStr

AUGUST 29, 2022

A renowned enterprise software leader that has led revenue organizations and spearheaded the cloud GTM strategies at companies such as Oracle, New Relic, and now Confluent, Erica Schultz is Confluent’s President of Field Operations and will share what she has seen evolve in enterprise GTM and tips on how to thrive in the current environment.

Scale 239

Scale Sales Hiring Marketplace as a Service B2B 239

Subscription Flow

APRIL 23, 2024

A robust recurring billing software can make all the difference for your subscription business but win 2024 we are taking no gambles. Invest in the right billing and subscription-management software to automate your workflows after carefully assessing three of the best options in the market.

Payment Solutions 78

Payment Solutions Payments Payment Services SaaS Payments 78

OPEXEngine

FEBRUARY 22, 2022

Customers of these SaaS companies also referred to as “Small and Medium Businesses” or SMBs, need the same software solutions as Enterprise companies but have resource constraints that prevent them from using the top SaaS vendors. Being “stuck in the middle” drives SMM SaaS companies to invest in one of two strategies. Direct Sales.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Buffer Resources

MAY 2, 2024

The creator economy is filled with loads of potential for anyone willing to put in the effort and build an attractive-looking brand.  This could be to generate a specific level of income, work with certain brands, or create a new business that allows you to quit your day job.   What do you want to achieve?

Payments 79

Payments Payment Methods Social Media AI Search 79

SaaStr

NOVEMBER 6, 2019

Customers of category creators benefit from a company in the marketplace seeking to help them solve complex problems, get promoted and self-actualize in their own lives and career journeys. But especially in the early days, companies need to fight risk aversion and invest in marketing programs that will build the foundation for new industry.

Scale 110

Scale Sales Recruiting Marketplace as a Service Forecasting 110

User Pilot

OCTOBER 26, 2023

Strategic partnerships with other companies allow SaaS businesses to access new markets, benefit from partners’ acquisition channels and brand awareness, and leverage their expertise. Market development Market development, also known as market expansion, involves selling existing products or services to new markets.

Acquisition 105

Acquisition Scale Marketplace as a Service Onboarding 105

Neil Patel

FEBRUARY 4, 2021

You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. NP Digital is a performance marketing agency built by marketers, and our global offices allow us to deliver our specialized services to clients worldwide. NP Digital Marketing Services.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

Stax

JANUARY 8, 2024

Learn More Mitigating Risks as a PayFac: Key Risk Categories As you may already know, as a payment facilitator, you can enable your software users (or sub-merchants ) to accept payments through your SaaS platform—without having to use a third-party payment gateway or provider. Most PayFacs have technology in place to prevent these breaches.

Merchant Services 88

Merchant Services Payfac Payment Services SaaS Payments 88

FastSpring

DECEMBER 19, 2019

This is why we’re committed to continually develop new and innovative tools that help software companies successfully transition to a subscription-based business model. Kurt joined us from our investment partner, Accel-KKR, where he previously worked closely with successful software companies to accelerate their growth and success.

Technical Review 69

Technical Review Software Review Marketplace as a Service Innovation 69

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand. What are the values of the brand?

Payment Methods 140

Payment Methods Marketing Payments SaaS Payments 140

FastSpring

FEBRUARY 20, 2020

Essentially, an Ecommerce Manager oversees all online activities and maintains the company’s brand on all digital properties. Each of these aspects requires its own management software. And the best investment you can make is partnering with a full-service ecommerce platform. Yep, the Ecommerce Manager gets to do it all.

Payment Methods 79

Payment Methods Outsourcing Services Payment Solutions Outsourced Development 79

Neil Patel

JANUARY 21, 2021

Pulling yourself up by your bootstraps refers to succeed through your own efforts without relying on investments or help from anyone else. Bootstrapped companies must focus relentlessly on sales, cash flow, and profit because they don’t have the luxury of VC investments to fall back on. Basecamp is a bootstrapped company, for instance.

Payment Methods 110

Payment Methods Payment Solutions Outsourcing Services Payments 110

Sales Enablement, SaaS and Growth

MARCH 23, 2020

I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry. Total Addressable Market Total addressable market (TAM) is an economic framework to understand the potential revenue available for a product or service.

Underperforming Technical Team 213

Underperforming Technical Team Scale Sales Hiring Marketplace as a Service 213

Neil Patel

MARCH 4, 2023

When done properly, content localization will allow brands to reach out internationally for global brand recognition and expansion. 5 Companies That Do Well with Localizing Content Global brands need strategies to attract local markets. How do they make a huge brand feel more like it belongs in different communities?

Strategy 81

Strategy Sales Hiring Marketplace as a Service Scale 81

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. What’s your differentiator? Ultimately, the product works for every company.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

OPEXEngine

MAY 18, 2021

SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. When calculating this metric, it is important to only use contracted recurring revenue and not one-time payments from services or any other one-time payment. .

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Neil Patel

APRIL 20, 2021

online course, ebook, software), so you naturally want others to believe in it, too. Public speaking is another way to establish your personal brand and build a loyal following. Until that happens, you’ll find it difficult to sell your actual products or services. HelpScout doesn’t just try to sell help-desk software.

Sales 137

Sales Outsourcing Services Marketplace as a Service Underperforming Technical Team 137

Casey Accidental

OCTOBER 27, 2020

In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

ProfitWell

APRIL 1, 2020

White-labeling services for SaaS products have become very popular over the past decade. When done correctly, an entire brand can be built around a SaaS white-label product, but you’ll need to price it correctly in order to maximize revenue. Social media management software. SEO and SEM management software.

Payment Solutions 59

Payment Solutions SaaS Payments Payments Payment Services 59

Sales Hacker

APRIL 26, 2022

Kathleen is SVP of Marketing at Tradeswell , where she’s on a mission to empower a new generation of digital-first marketplace brands. And I was seeing how scalable B2B tech was and thinking, “What the heck am I doing in an agency with a professional services model where growth means hiring?” powered by Sounder.

Revenue 81

Revenue Sales Hiring Marketing Marketplace as a Service 81

OpenView Labs

DECEMBER 16, 2019

And according to Gartner , by the time 2021 hits, the software industry will have grown another $113 billion. An increase in competitiveness in the marketplace means candidates have more choices than ever. They want to feel like you’re invested in their success. They want to feel like you’re invested in their success.

Sales Recruiting 53

Sales Recruiting Sales Hiring Scale Trends 53

Neil Patel

APRIL 22, 2021

Advanced ad targeting capabilities means access to high-converting consumers who are more interested in the products or services you offer. Nearly half (48 percent) believe data is the driving force behind their programmatic investments and strategies. 5 Programmatic Buying Software Options. Increase Reach.

Scale 117

Scale Artificial Intelligence AI Search Advertising 117

Neil Patel

SEPTEMBER 25, 2020

They’ll teach you how to grow a community around your brand and engage followers. A social media consultant can guide you towards the best tools or software for social media analytics and monitoring. Measuring the ROI of Social Media Marketing Consulting Services. But for some, all of the data and reports can get a bit much.

Social Media 141

Social Media Consulting Development Team Review Marketing 141

SaaSOptics

MAY 19, 2022

Keeping your customer acquisition costs low ensures that you’ll have greater profit margins, which can then be re-invested into your business and employees. The answer lies in your product or service’s value proposition. A public marketplace for templates, plugins, and software development agencies.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Neil Patel

OCTOBER 23, 2020

If you’re in this for the long haul, keep in mind that your audience will be much more likely to trust your brand if you own your domain name (i.e. Investing in domain registration and hosting is the first step towards growing an independent business. www.vintageteacups.com ). A Step-by-Step Guide to Creating Your First Website.

Marketplace as a Service 137

Marketplace as a Service Software Review Technical Review Business Model 137

How To Buy Saas

MAY 23, 2022

Marketing Automation is a process that uses an automation service to automate repetitive marketing tasks. Marketing Automation can help you automate the process of supplying useful information and content that will help develop trust and respect for your brand. 5 best marketing automation software for your business.

Marketing 52

Marketing Social Media Marketplace as a Service Pricing 52

SaaStr

SEPTEMBER 4, 2020

That is really happening in the marketplace. And it’s happening at companies that are 50 or 100 years old, where they’re having to find new ways to reach their customers with brands and services. We had to ruthlessly prioritize our team’s investments and activities.

Scale 163

Scale Underperforming Technical Team Sales Hiring Branding 163

Backlinkfy

SEPTEMBER 28, 2019

Paid search advertising (PPC) can be a great way to improve your website traffic while targeting the best possible audience for your brand. Specific paid search advertising software and ad types, such as Google Ads (Known before as Google AdWords), Google Product Listing Ads, Google Shopping Ads, and Bing Ads.

Scale 45

Scale Marketplace as a Service Advertising Sales Funnel 45

ProfitWell

APRIL 12, 2019

It's an accessible program: anyone with a link to a Calendly calendar can view it, and with the brand name right in the URL, the recognition is there. Or, if you're a clients-based business, you can classify them by what service you provide, their status, etc. GoDaddy Does More with Sellbrite and Marketplaces. Put a tag on it.

Marketplace as a Service 45

Marketplace as a Service Merchant Services Subscription Payment Features 45

How To Buy Saas

JULY 26, 2021

1 Best HR Management Software’s List of the best HR Management Software’s tools for startups. In the past several years, HR software is one of the best startup tools and has developed in popularity, and more businesses are jumping on the bandwagon to automate time-consuming HR duties. So, let’s take a look!

Payment Methods 52

Payment Methods Startup Payment Solutions Payments 52

Point Nine Land

AUGUST 17, 2021

I came to the conclusion that a 9 second Loom video , although on brand, didn’t feel like a sufficient intro to me and the things I will be working on at Point Nine. So if you’re a founder building anything software, anywhere in the world and want to raise funding, I’m all ears! Hi everyone, David here!

Venture Capital 97

Venture Capital Startup Trends Marketplace as a Service 97

User Pilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 105

Branding Social Media Technical Review Software Review 105