Chart Mogul

MARCH 9, 2020

Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. While Baremetrics was fulfilling the desire for public transparency, internally the team was using Looker almost exclusively to track and report revenue metrics. A smaller team allows us to be more productive and move quicker.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

ChurnZero

DECEMBER 9, 2022

More and more people are hiring leaders, not for past experience, but for capability and capacity. We hire a third-party firm. Seventy-six percent of the 3,500 brands are below a hundred units. Gabby: We probably track 50 to 60 KPIs, so I’m not going to multiply that times four. We have to serve the entire market.

CTO Coach 52

CTO Coach Customer Success VP of Engineering CTO Hire 52

Intercom, Inc.

DECEMBER 21, 2021

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this episode of Inside Intercom, our Director of Brand Marketing Sarah Tran had the honour of sitting down with Amanda for a chat about how governments can leverage technology to build better services and empower its citizens.

VP of Engineering 118

VP of Engineering Scale Technical Review Outsourcing Services 118

SaaStr

DECEMBER 3, 2020

When is the right time to hire the first sales rep? Should you hire 2 at a time? What does one look for in their first sales hire? Does it have to be tied to a number related to revenue? We were hired into the same role, same start date, competed head to head. Bret was formerly the CTO at Facebook.

Scale 169

Scale Sales Hiring Sales Recruiting Sales 169

ProfitWell

JANUARY 24, 2020

We know brand awareness is important, but are you going too far? We know the idea of “brand affinity” has been this sort of buzz-worthy, industry-trending topic. getting people to actually like their brands. So they dropped a blog post all about the common problems that marketers face when focused too much on brand affinity.

Sales Recruiting 40

Sales Recruiting CTO Hire New CTO Sales Hiring 40

Chart Mogul

MARCH 9, 2020

Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. While Baremetrics was fulfilling the desire for public transparency, internally the team was using Looker almost exclusively to track and report revenue metrics. A smaller team allows us to be more productive and move quicker.

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52

ProfitWell

DECEMBER 6, 2019

If we succeed, the benefits go beyond retaining revenue: successful customers spread positive word of mouth which makes it easier to attract more customers. How many CSMs should you hire? But we know customer success reduces churn and increases expansion revenue, so CSMs do have a very serious purpose in an organization.

Scale 43

Scale CTO Hire Sales Hiring New CTO 43

SaaStr

SEPTEMBER 26, 2019

Gaetan Gachet : All right, so usually the way I start this session is I ask the crowd which revenue stage they’re in. So when I joined we’re pretty much pre-revenue. So you were the first sales hire. So my first sales hire was beginning of 2015. So over time, don’t hire resumes necessarily.

Scale 132

Scale Sales Hiring Sales Recruiting Technical Advisors 132

Point Nine Land

APRIL 9, 2021

A technical co-founder or CTO is always a great-to-have at this stage and becomes a must-have as the business scales beyond seed. Addressable revenue opportunity of $1bn+: As is the case for any startup, VCs optimise for investing in markets where there is a huge potential upside. Market Characteristics ??

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

SaaStr

MARCH 3, 2020

Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years. Roughly 90%.

Sales Hiring 155

Sales Hiring Sales Recruiting CTO Hire Scale 155

SaaStr

APRIL 7, 2021

The first type is the kind of management team hired by second+ time founders. And if you are, you are going to naturally start off hiring up-and-comers to your first leadership team. The ones that will benefit from taking a risk on a less-proven team and brand. There are roughly 2 types of start-up management teams.

Part-Time VPE 232

Part-Time VPE Sales Hiring Sales Recruiting CTO Hire 232

SaaStr

FEBRUARY 15, 2023

Scaling a PLG company While it’s great to figure out a PLG model that allows you to scale your revenue with inbound, it cannot stop there. Strategy: To get started, identify playbooks that yield the highest revenue. The next hiring focus should be growth marketing. Hire a CTO and unify the entire data function.

Scale 196

Scale Sales Hiring CTO Hire Scaling 196

Sales Hacker

SEPTEMBER 29, 2020

Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. Sam Jacobs: Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. Sam’s Corner [28:45]. Show Introduction [00:10]. What is LinkSquares?

Scale 107

Scale CTO Hire Scaling CTO Coach 107

SaaStr

APRIL 16, 2019

Going above and beyond, being thoughtful and we try to say, how do we infuse Southern hospitality into our brand and make that a differentiator rather than being stressed about the fact that there are some negatives of being where we are. We ended up signing that contract in the uber back to the airport on the way home.

CTO Hire 152

CTO Hire Travel Underperforming Technical Team CTO Coach 152

SmartKarrot

AUGUST 16, 2022

In QBR meetings, you can notice any signs of distrust in the brand. Customers choose a product with one goal, and this goal evolves over time. These annual executive business meetings are a wonderful time to discuss contracts. Whatever suits the customer would be the right time. Keep goals on track.

Technical Review 10

Technical Review Systems Review Business CTO Hire 10

SaaStr

SEPTEMBER 18, 2020

Immediately told them to hire 50 reps in a different city, in a different city, and they did. The CEO was deferential because that was 10 times what he’d ever raised before, and did all of it. Jason Lemkin: 50 reps in a new city that you’ve never met, and hired in 60 days when you’re in the low millions ARR.

Sales Hiring 244

Sales Hiring CTO Hire Scale Investment 244

SaaStr

AUGUST 15, 2020

Loren, among other things, has spearheaded Shopify Plus, which is Shopify’s enterprise platform from the early days, to now announced today almost 30% of the revenue. Is it wanting to control their brand? What’s the interaction here with owning your brand and owning your channel versus a third party?

Payment Methods 200

Payment Methods Merchant Services Scale Payments 200

SaaStr

MARCH 12, 2019

Erica Schultz is Chief Revenue Officer @ New Relic, the company that gives you the real time insights your software driven business needs to innovate faster. In Today’s Episode We Discuss: How Erica made her way into the world of SaaS and came to be Chief Revenue Officer @ New Relic. Welcome to Episode 214!

Scale 171

Scale Enterprise Scaling Sales Hiring 171

Mucker Capital

APRIL 6, 2023

Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. If you're generating something that's brand new, like a brand new category, nobody understands about it. You still have a revenue goal to hit this quarter, something like that.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

APRIL 9, 2019

Mallun Yen : So, you were an engineer by training and then you became an engineering leader, as the CTO of Webex, and then you became a CEO. You’ve got to learn about sales, about marketing and, otherwise, you need to hire a lot of other people around you to help. Eric Yuan: Because, at that time, we really needed a product.

Sales Hiring 127

Sales Hiring Scale CTO Hire Marketing 127

Intercom, Inc.

JULY 21, 2022

If you have a brand or advertising campaign and you’re working with an external agency, how do you not need to change the workflows that you do internally for that external partnership? And so we hired somebody who had a lot of experience and could recommend ways to build the team. Rachel Hepworth: Exactly. Andrew Chen: Exactly.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

OpenView Labs

JULY 2, 2020

In this brand-new report, we finally answer the question “Freemium or free trial?” After four months of an unprecedented global crisis, SaaS companies are bouncing back while product led growth businesses are trading at almost 2x higher revenue multiples they started with. Now’s the Time to Revisit Your Pricing.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

ProfitWell

JANUARY 2, 2020

Because the contracts are typically much higher in these sales agreements, B2B subscriptions often require a much longer sales process before your customer will consider making a purchase. The subscription revenue cycle. Contract length. The length of a contract defines how often subscription payments recur.

B2C 52

B2C Subscription Payment Features Payments 52

Andreessen Horowitz

NOVEMBER 28, 2023

I didn’t see the company as this consumer brand long term. We were talking to Sean Place, who was the co founder and CTO, and it turned out that they were just giving gift cards to these drivers, but they had no way to authorize the right transaction at the right time for the right amount. It’s us.

Merchant Services 73

Merchant Services Payment Methods Payments Payment Solutions 73

SaaStr

NOVEMBER 21, 2019

If I look at where we’ve invested in companies, we’ve done a Series A where there’s no revenue and we’ve done a Series A where there’s mid-single digit recurrent revenue. It’s known that you can probably sell those first couple of contracts. ” That’s not proven. .”

New CTO 142

New CTO Sales Hiring B2C CTO Hire 142

SaaStr

MAY 2, 2019

And then the sale will commence as far as the people and this was, we were multiple millions of dollars of revenue until I took the first call. So look, again, we were, the product was out there, we were at revenue in our case. Vlad : Look, me personally, I was really conservative. Jonathan : Oh wow. Vlad : So yeah, from investors.

Scale 141

Scale Business Sales Hiring CTO Hire 141

Upscope

JANUARY 5, 2020

For some folks it’s mainly a messaging exercise, while others associate it very closely with branding. It’s how you differentiate your brand in the mind. Positioning focuses on the perceptions of the prospect not on the reality of the brand. Positioning focuses on the perceptions of the prospect not on the reality of the brand.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

Sales Hacker

AUGUST 18, 2020

We’ve got an interview with Brandon Meyers , the chief revenue officer of ADARA. He even managed to help pivot the company from a programmatic transactional revenue model to a subscription model over the course of, not just the last three months during COVID, but over the course of the last few years. Show Agenda and Timestamps.

Subscription 106

Subscription Payment Features Scale Underperforming Technical Team 106

Outseta

NOVEMBER 19, 2019

There’s typically direct responsibility for revenue performance, although the marketer’s impact on a business’ bottom line is less cut-and-dry than their counterparts in sales. Full-time Head of Marketing I’ve been hired to lead marketing teams at four companies in a full-time capacity now.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

SaaStr

AUGUST 22, 2020

And so, when thinking about yesterday’s workplace, which is really important to touch on before we get into the future workplace, you have built workplaces for some of the most iconic brands in the world; Pinterest, Zynga, Tesla, what has been your experience? Jason Lemkin: Box Shield has a rule-based hire, I can pick rules.

Sales Recruiting 146

Sales Recruiting Cloud CTO Hire Scale 146

SaaStr

JULY 30, 2018

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. Harry : MuleSoft’s revenue has to be Malta’s GDP.

Technical Advisors 155

Technical Advisors Scale Sales Hiring Sales Recruiting 155

OPEXEngine

NOVEMBER 11, 2020

Accurately forecast revenue retention and expansion. Through this work, it can drive new revenue opportunities. A health scoring system helps prioritize customer interactions, so your CS team can be more strategic with their time. Plus, they needed to more accurately forecast revenue retention and expansion. “We

Startup 91

Startup Scale Systems Review Technical Review 91

Hull

JANUARY 22, 2019

These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. Selling has changed since Predictable Revenue was published. In 2002, Aaron Ross's Predictable Revenue playbook from his time at Salesforce was published. Here comes the problem with the Predictable Revenue playbook.

SaaS Payments 77

SaaS Payments Technical Advisors Engineering Payment Solutions 77

SaaStr

APRIL 18, 2019

I remember when I was in business school the internet was brand new and back then the hero was Jerry Yang. And at that same time I met two Stanford computer science students. ” We had to do that three times. We burned through $23 million in venture capital and only had 1 million in revenue to show for it.

Sales Recruiting 166

Sales Recruiting VP of Engineering Scale SaaS Payments 166

Chart Mogul

JULY 1, 2020

Speaking your customers’ language will accelerate your sales and make your brand more engaging. We tend to believe that the technical aspects of our product are the most important differentiator because that’s what our CTO says. It’s harder to identify your buyer persona and the main jobs they hire you to do (JTBD theory).

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

ProfitWell

OCTOBER 1, 2019

When HubSpot first launched its culture code, Dharmesh Shah, CTO and Founder of HubSpot, felt it was important to share it with candidates. Since then, its culture code has been viewed more than 4 million times. In fact, that's probably better for everyone than if you found that out after they've been hired.

Company Culture 40

Company Culture Sales Recruiting Scale Software Review 40

Chart Mogul

JULY 1, 2020

Speaking your customers’ language will accelerate your sales and make your brand more engaging. We tend to believe that the technical aspects of our product are the most important differentiator because that’s what our CTO says. It’s harder to identify your buyer persona and the main jobs they hire you to do (JTBD theory).

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52