article thumbnail

Doubling Down: Mary D’Onofrio, Partner at Bessemer Venture Partners

SaaStr

To prioritize efficient growth. #4. What’s your pulse check on the venture markets right now, today? Multiples have come down since the peak, and today the venture-growth markets are prioritizing efficient growth. What’s the #1 bit of advice you’d give to SaaS founders today?

article thumbnail

How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

With over a decade of data from qualitative learnings and insights amassed through a network of leaders, ICONIQ deep dives into what it takes to succeed at GTM throughout the four stages of growth. It depends on whatever the market is stressing at specific periods in time.

Scale 233
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Common Enterprise Marketing Mistakes

SaaStr

As marketers, we need to think beyond the launch and drive long-term action with new products. #5 Benchmarking is Key. . Get a general sense of what your data is telling you, benchmark, then optimize. ? ? ?. #6 6 Marketing is a Partnership, Not a Service. 5 Data is Never Perfect. No set of data will ever be flawless.

article thumbnail

IVP: The Average SaaS Magic Number is 1.2

SaaStr

You need it to get a sense of how you are doing in SaaS, and how to plan your sales and marketing spend. And IVP has published some data to help you benchmark it. Still, it’s a core metric. As one of the leading later-stage B2B VC funds, IVP meets with a ton of SaaS founders at $15m+ ARR.

Scale 260
article thumbnail

The Ultimate SaaS Metrics Guide to Smarter, Faster Growth

Cobloom

To help you understand and improve your performance, I've put together a comprehensive guide to 50 essential SaaS metrics (loosely divided into Growth, Marketing, Sales and Customer Success ). Benchmarks to guide your performance. For each of the 50 metrics, we'll look at: What they are, and why they matter.

Metrics 105
article thumbnail

NPS Survey Template: Best Practices and Examples

User Pilot

Product teams , growth marketers, and customer support teams use NPS surveys to collect quantitative and qualitative feedback on user sentiment. Compare with industry benchmarks : Your NPS score lets you know how you’re performing in your industry. Who needs an NPS survey template?

article thumbnail

OpenView’s Top Product Led Growth Content from 2019

OpenView Labs

What is product led growth? Blake Bartlett explains the latest to-go-market strategy, how we got here and why the end user is now the most powerful buyer. 2019 Expansion SaaS Benchmarks. Our 2019 Expansion SaaS Benchmarks Report is live! Expansion Saas Benchmarks Data Explorer. Product Led Growth Market Map.