How Anthropic Rocketed to $4B ARR — And Why Your B2B Playbook May Already Be Obsolete
SaaStr
JULY 12, 2025
API-First Revenue Model Unlike the subscription-heavy models of traditional SaaS, 70-75% of Anthropic’s revenue comes from API calls through pay-per-token pricing. The Enterprise-First Strategy That Worked While OpenAI captured headlines with consumer ChatGPT adoption, Anthropic quietly built an enterprise juggernaut.
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