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Snowflake, CrowdStike and SumoLogic: “How to Leverage the Cloud Giants to Scale to 100 Million ARR and Beyond”

SaaStr

Jessica Alexander, Senior Director Cloud Technology & OEM Partnerships, Crowdstrike. So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. Rico Mallozzi, Sr.

Scale 201
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The Most Common SaaS Sales Potholes and How to Avoid Them with Mark Roberge (Podcast #498 and Video)

SaaStr

Salespeople are often compensated at the highest rate when they win brand new business, but that might not be good for revenue expansion and might contribute to churn. So instead, Roberge suggests updating sales comp plans to pay higher for expansion revenue wins over brand new wins.

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10 security questions enterprise customers have about SaaS/cloud software (but won't ask you)

Audacix

As enterprises increasingly become more open to introducing cloud software to their environments, you as a cloud provider must proactively anticipate their concerns and address them. Why are enterprise buyers' concerned about cloud software security? What security questions stop enterprise buyers from buying your cloud software?

Cloud 45
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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Resources

For us, that’s a rewarding indication we’ve stayed true to our mission and strategy to support small businesses. We have intentionally chosen not to go up-market and serve enterprise customers, but rather we are committed to helping small businesses and ambitious individuals grow their brands on social media.

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Everything You Need to Know About Freemium Pricing

OpenView Labs

The much-discussed pricing strategy took over the SaaS world and helped fuel the phenomenal success of SaaS pioneers like Dropbox, Evernote, SurveyMonkey and Hootsuite. They also better understand how to measure the success of freemium and strategies to convert free users into paying customers (hint: product qualified leads are your friend).

Pricing 82
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Contentful Announces $33.5 Million in Series D Funding to Deliver Content Infrastructure for the Modern Technology Stack

The SaaS Garage

“With this new funding, we’ll enhance our content infrastructure offerings, further improve the practitioner experience and provide a comprehensive solution for global brands and large-scale organizations.” Legacy CMSes force developers to use preset frameworks, workflows and languages to deploy content in websites and applications.

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How to build a culture of security in funded SaaS companies with software security best practices

Audacix

While some big brands suffered security breaches, our experience tells us that the largest cohort to suffer at the hands of hackers were small to medium size companies, particularly those software companies that recently completed funding rounds. When encrypting data at rest don't forget unstructured data stores such as AWS' S3 buckets.