SaaStr

DECEMBER 3, 2020

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 171

Scale Sales Hiring Sales Recruiting Sales 171

Tom Tunguz

SEPTEMBER 30, 2014

He said something along the lines of, “Every time we provide a magical experience to a customer, we invest in our brand equity. ” This founder prided himself on continuously investing in and increasing his business’s brand equity over long periods of time. They capture part of the concept, but not the essence of it.

Sales Recruiting 113

Sales Recruiting Startup Branding Acquisition 113

OpenView Labs

DECEMBER 17, 2019

OpenView’s experts weighed in with their predictions across product, sales, marketing, pricing, corporate development and talent. Product Managers Will Own a KPI. How many of your highest paid team members are in sales? The fact is that a great (albeit expensive) sales rep is worth every penny and has an obvious ROI.

Trends 67

Trends Sales Recruiting Technical Review SaaS 67

SaaStr

APRIL 30, 2022

Check out this 2018 Europa session with Guillaume Princen, Head of France and Southern Europe @ Stripe, where he talks about the metrics you need to be focused on in your startup. If you don’t have the time to watch the whole session, here are the main metrics you should be mindful of. Customer Acquisition Cost (CAC). &

SaaS Payments 229

SaaS Payments Metrics Payment Methods Scale 229

Unbounce

OCTOBER 18, 2021

When done right, marketing can be about more than return on investment or brand metrics. Sounds like a big opportunity for talent-starved companies to recruit, right? Community building works much better for us than just typical marketing acquisition strategies. But a great story doesn’t mean success is easy for the team.

Artificial Intelligence 136

Artificial Intelligence Marketing Scale Sales Recruiting 136

Sales Hacker

MAY 1, 2018

On this episode of the Sales Hacker podcast, we talk with Rick Smolen , VP of Sales at Greenhouse Software about moving your product upmarket and how to sell your software to a big company. What sales strategies and philosophies are necessary for enterprise sales. Subscribe to the Sales Hacker Podcast. Your title?

Sales Recruiting 47

Sales Recruiting Sales Hiring Sales SMB 47

The Angel VC

AUGUST 10, 2011

I recently wrote that investors (myself included) should do a better job of making their investment criteria transparent to founders. To put it as simple as possible, the health of a SaaS business is mainly determined by two factors: Customer lifetime value (CLTV) and customer acquisition costs (CAC). along the way.

Sales Recruiting 155

Sales Recruiting Startup Customer Lifetime Value SaaS 155

Natalia Luneva

NOVEMBER 24, 2021

Arthur is a Principal at Knight Capital – an investment firm that specialises in B2B software businesses. We tried to come up with a framework where we set marketing, sales and finance which we call heavy burdens of the company. If you look into data, it is important not to put so much weight on certain metrics.

Scale 52

Scale Scaling Sales Recruiting SaaS 52

Point Nine Land

APRIL 9, 2021

Having invested in 9 B2B marketplaces and gathered data from 20+ different investors, here are our findings on what it takes to raise money in 2021 for B2B marketplaces. Addressable revenue opportunity of $1bn+: As is the case for any startup, VCs optimise for investing in markets where there is a huge potential upside.

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

SaaStr

NOVEMBER 28, 2019

I remember talking to Belgium investors at the time and everybody said, look, enterprise software is dead, there’s no opportunity through investment. Teddie : And also we’ve seen the BI market that’s been acquisitions at the last. Felix : There’s no way to be successful with enterprise software.

Sales Hiring 177

Sales Hiring Scale Sales Recruiting Government 177

Intercom, Inc.

NOVEMBER 11, 2021

Users are recruiting your product to reach a specific outcome in their lives — whether that’s catching a flight to reunite with their families or using a productivity app to meet a deadline and impress their boss. Be selective about the outcomes you’re investing in. Let’s be really selective about the ones we invest in.

Onboarding 254

Onboarding Sales Hiring Sales Recruiting Underperforming Technical Team 254

ChurnZero

JULY 9, 2020

Sure, you won customers over to get the initial purchase, but what about your post-sale courting? Your results are ideally backed by hard ROI metrics to validate success, but sometimes the strongest outcome is a “soft” ROI metric, such as process improvements and productivity increases. Applaud Accomplishments With Awards.

Retention 64

Retention Strategy Scale Sales Recruiting 64

ChurnZero

MARCH 11, 2020

I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model. From these discussions, we were able to gain incredible insights into the root causes of customer churn that informed our strategy from marketing and sales through product and service delivery.

Churn 52

Churn Scale Sales Recruiting Sales Hiring 52

ProfitWell

JANUARY 23, 2020

Using CB Insights' tech insights platform, the team there, analyzed signals—like patent and investment activity, executive chatter in earnings transcripts, and media mentions—to identify the top 14 tech trends to watch in 2020. And you claim that sales should be hired last when dealing with a product-led growth initiative. Why is that?

Sales Recruiting 43

Sales Recruiting Sales Hiring Venture Capital Trends 43

SaaStr

JANUARY 10, 2020

Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. What were the core mistakes that he made with RJ Metrics? Does Bob agree with the notion that channel sales have completely died in the world of SaaS? What did he mean by this?

Sales Hiring 131

Sales Hiring Scale Outsourcing Services CTO Hire 131

SaaStr

JULY 30, 2020

356: Pete Kazanjy is the Co-Founder @ Atrium, the startup providing proactive, always-on insights for sales operations, managers, and leaders. Alongside Atrium, Pete is also the Founder of Modern Sales Pros, a community of 15,000 focused on sales operations and sales management. Stop asking questions.

Part-Time VPE 194

Part-Time VPE Scale Sales Recruiting Sales Hiring 194

Unbounce

JUNE 16, 2020

I think channel distribution is one of the most promising and untapped acquisition channels for SaaS?—?especially Over the long term, it can also deliver increased revenue, higher customer lifetime value (LTV), and reduced customer acquisition costs (CAC). Your partners act as an outsourced sales and marketing team.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Stax

FEBRUARY 19, 2024

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. This creates an intensely competitive landscape with a higher churn rate, but greater customer acquisition opportunities.

SaaS Payments 88

SaaS Payments Payment Services Payments Payment Solutions 88

Intercom, Inc.

JUNE 3, 2021

Where should you invest your resources? If you’re short on time, here are a few quick takeaways: You can’t balance short-term and long-term investments without considering the existing product strategy. Choosing the right investment is a balancing act of art and science. And yet, now might be a good time to hit the accelerator.

Strategy 228

Strategy Software Review Development Team Review Sales Recruiting 228

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

Intercom, Inc.

APRIL 25, 2019

Given that the primary metric we measure growth in is revenue, it follows that sales feels growth more acutely than almost any other function. As the Senior Vice President of Sales for Pipedrive , she’s currently responsible for building nimble sales teams who drive sustainable revenue.

Scale 136

Scale Sales Hiring Sales Recruiting Scaling 136

SaaStr

AUGUST 27, 2019

How to Design a Sales Comp Plan to Get You to $100M with Work-Bench, Movable Ink, MongoDB and Concert Finance. This panel will speak tactically to various comp design options as a way for management to determine and promote ideal behavior in their front-line teams. Meghan Gill | VP of Sales Ops @ MongoDB. FULL TRANSCRIPT BELOW.

Sales Recruiting 132

Sales Recruiting Sales Hiring Scale Sales 132

Sales Hacker

MARCH 2, 2020

And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Have been recommended by sales professionals. Here’s how you can find the sales books that are most relevant to you. Here they are… The 97 Best Sales Books in 2020.

Scale 141

Scale Sales Hiring Sales Recruiting Payment Methods 141

SaaStr

SEPTEMBER 13, 2020

One of the early co-investments with my prior firm in Bessemer was in Shopify. If you look at companies like Cornerstone OnDemand, which we invested in a long time ago, it took them some time to get to 100 million of ARR. You can also find your second act inorganically via acquisition as Twilio did with SendGrid.

Sales Hiring 153

Sales Hiring Scale Payments Cloud 153

Intercom, Inc.

FEBRUARY 6, 2020

“The shift from serving just consumers to serving consumers and companies is a massive one” For Udemy, investing in a B2B arm seemed too obvious, and too good, an opportunity to ignore. At the helm of Udemy for Business’ customer acquisition machine is their VP of Marketing Yvonne Chen.

Marketplace as a Service 243

Marketplace as a Service Scale Sales Recruiting Business 243

SaaStock

MARCH 20, 2019

Thanks to them, merchants can make more successful sales and win happy customers. Toast ’s all-in-one point-of-sale (POS) and restaurant management platform helps power and grow restaurants. Leading commerce platform Shopify helps merchants set up and manage their business and stores across various sales channels.

SaaS Payments 271

SaaS Payments Merchant Services Payment Solutions Payments 271

SaaStr

MARCH 1, 2019

As for Tom, he joined Redpoint in 2008 and has since led investments in Kustomer, Looker, Expensify, and Gremlin all prior guests on the show, I hasten to add. Before joining Redpoint, Tomasz was the product manager for Google’s AdSense social-media products and AdSense internationalization. Should sales commission be paid on renewals?

Scale 114

Scale SMB Sales Recruiting Sales Hiring 114

SmartKarrot

NOVEMBER 3, 2020

Using metrics. CSMs take into account many metrics to quantify the efforts put in by the team. These metrics include the number of queries resolved in a month, the average time is taken to resolve an issue, etc. Client Services Manager Long term responsibilities. Recruitment and training the team.

Management 10

Management Sales Recruiting Sales Hiring Metrics 10

OpenView Labs

NOVEMBER 16, 2021

Generally, success hinges on a company’s ability to acquire a deep understanding of the metrics that most accurately gauge company performance and profitability. A Quick Glossary of SaaS Metrics. Essentially, this metric is the marketing component of CAC (see below). Annual Recurring Revenue (ARR). Big mistake.

Benchmarks 71

Benchmarks Metrics Scale Sales Recruiting 71

Tom Tunguz

OCTOBER 24, 2021

And then from 2004 to 2014, she was at Google and managed lots of different things, including the self-driving cars project, global sales and operations, and the business teams for checkout in Google Apps. I wouldn’t say I have an exact metric, but-. She’s got an English degree and an MBA. So I’m a fan.

CTO Coach 133

CTO Coach Sales Hiring Sales Recruiting CTO Hire 133

ChurnZero

APRIL 27, 2021

As ChurnZero recently secured a Series B investment bringing our total funding that has been raised to date to $35 million, we thought we’d take a look back and see the role that Customer Success plays at each respective stage of funding for SaaS companies. And we thought, who better to ask than those that chose to invest in us along the way.

Scale 98

Scale Customer Success Payments Underperforming Technical Team 98

SaaStr

DECEMBER 17, 2019

And so in Plaid, we build integrations into bank accounts focused on letting you interact with your money in your bank account in whatever way you want to in the web. Quovo had focused on investment accounts and allowing you to programmatically interact with your investment accounts through third-party applications.

Payments 142

Payments SaaS Payments Banking Underperforming Technical Team 142

SaaStr

AUGUST 5, 2019

He will also provide insights on the differences between commercial and enterprise customers and the key metrics to keep an eye on as you grow your business. I want to tell you what those metrics are for Egnyte because you could go, “Well, this guy is up here talking for 30 minutes. Want to see more content like this?

Sales Recruiting 166

Sales Recruiting Construction Scale SaaS 166

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. And from SaaS sales models to SaaS pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

SaaStr

JULY 1, 2020

An open discussion with Sam Blond, CSO at Brex, and Kristen Habacht, VPS at Atlassian, about adjusting their sales process during Covid-19. Kristen Habacht runs EDR sales at Atlassian, which I got a check today, $40 billion-$50 billion company. She manages a huge global team. Four, people in the sale? Jason Lemkin: None.

Merchant Services 173

Merchant Services Scale Sales Recruiting Sales 173

Chart Mogul

APRIL 8, 2020

A cold call was usually initiated by a sales rep who, out of a blue sky, reached out to a potential buyer via phone and tried to talk them into purchasing their product or service. Cold email outreach as a strategy poses a number of challenges for sales reps. There are other ways to use it, from marketing to recruitment and networking.

Scale 98

Scale Sales Recruiting Startup Sales Hiring 98

SaaStr

APRIL 3, 2020

In Today’s Episode We Discuss: * How Anthony made his way into the world of SaaS starting in the sales team at Box and how that led to his entering the world of marketing and creating the customer success category. * How does this compare to the relationship of sales and marketing more traditionally?

Sales Recruiting 173

Sales Recruiting Sales Hiring Scale Branding 173