SaaStr

OCTOBER 24, 2022

This allows you to have like a really cheap acquisition for customers, but the billing model is typically a little bit different as well with usage-based and consumption-based models. It might even be months later that a VP of Engineering or a CTO or CFO realizes that they’re built on a new platform. The contract size grows.

Outsourced Development 207

Outsourced Development Underperforming Technical Team Development Part-Time VPE 207

OpenView Labs

JULY 2, 2020

Pricing is a SaaS company’s most efficient profit lever, but it’s also one of the easiest things to screw up. Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. It includes the latest and greatest SaaS pricing resources, as well as some timeless staples.

Pricing 138

Pricing SaaS Payments Payments SaaS 138

Intercom, Inc.

JULY 21, 2022

We’ll also hear Andrew Chen, general partner at Andreessen Horowitz, talking about the changing landscape of customer acquisition. “When you have a product that is strong on the organic and word of mouth side of things, driving additional demand through marketing programs is actually quite hard” A bigger acquisition funnel.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

User Pilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

Outseta

APRIL 11, 2019

Why most SaaS companies are blind to some of the best talent on the market By Geoff Roberts 9 min read I believe that most SaaS companies are missing out of a major opportunity when hiring—the opportunity to hire more part-time help, where the employee acts as a fully integrated (albeit part-time) member of the team on an ongoing basis.

CTO Hire 52

CTO Hire Sales Hiring B2B New CTO 52

Panintelligence

JUNE 7, 2024

The margin for error is slim in the fast-paced world of Software as a Service (SaaS). To ensure your SaaS application stands out and thrives, it's crucial to avoid common pitfalls that can hinder your success. We often see companies too focused on customer acquisition, and not enough on retaining customers.

CTO Hire 98

CTO Hire SaaS Business Underperforming Technical Team 98

SaaStr

APRIL 16, 2019

Also, part of that is being intentional about who you want to be as a company. I think this is one of the great things about being in SaaS and all of you at our SaaS conference is that you can address the entire world. We ended up signing that contract in the uber back to the airport on the way home. I had a good sense.

CTO Hire 171

CTO Hire Travel Underperforming Technical Team CTO Coach 171

SaaStr

NOVEMBER 21, 2019

Education has impacted both the supply of … we’re talking about the B2B SaaS entrepreneurs and the supply of investors. Maybe fifty of them are B2B SaaS. What we’ve seen is the playbook to start a B2B SaaS company has become quite obvious. 50% of our SaaS investment, out of 30, 16 has been pre-product.

New CTO 171

New CTO Sales Hiring B2C CTO Hire 171

Sales Hacker

SEPTEMBER 29, 2020

Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. Sam Jacobs: Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. We went through an acquisition and we got bought.

Scale 117

Scale CTO Hire CTO Coach Scaling 117

Baremetrics

DECEMBER 7, 2023

The main benefits of categorizing your SaaS company’s expenses are more accurate metrics and forecasts, and getting a better understanding of your company’s overall spending. Here’s an overview of the series: Part 1: How to Categorize Expenses in a SaaS Startup v2.0 This is a v2.0 New Gross Margins?

Startup 90

Startup Merchant Services DevOps as a Service SaaS 90

OPEXEngine

FEBRUARY 13, 2020

A Couple SaaS Generations Ago… Traditional software companies managed sales, product development, finance and HR in siloed organizations by function. In the early SaaS days, management structure was essentially the same. The SaaS operating model requires execution across functional activities.

Part-Time CTO 69

Part-Time CTO CTO CTO Hire Management 69

Teamgate

JUNE 11, 2025

Sara Cowie, Head of Customer Acquisition at Syncano , emphasizes the importance of these features: “Uptime and performance are vital to us. Sarah Kim, CTO at GrowthCraft, highlighted the cost efficiency: “As our system grew to hundreds of services, our previous monitoring solution became prohibitively expensive.

Scale 52

Scale Payment Solutions Payments SaaS Payments 52

ProfitWell

FEBRUARY 4, 2020

RevOps isn’t new—some form of revenue operations has been around for a very long time, it simply lacked a title. RevOps is one of the fastest growing job titles in the SaaS world. When Co-founder and CTO of Chargify , Michael Klett isn’t brewing his own beer, he’s crafting billing experiences. Michael Klett. Back to RevOps.

CTO Hire 98

CTO Hire Sales Hiring New CTO CTO 98

Sales Hacker

OCTOBER 13, 2020

Most recently he was the CRO of a SaaS company that grew from 35 million when he joined to 120 million. And he helped lead that company through an IPO all before he started working on RepVue full time. Hiring managers are also just trying to sell as well. Are they hiring? That goes to the hiring manager.

Marketplace as a Service 111

Marketplace as a Service CTO Hire Sales Recruiting Scale 111

ProfitWell

JANUARY 2, 2020

Because the contracts are typically much higher in these sales agreements, B2B subscriptions often require a much longer sales process before your customer will consider making a purchase. Acquiring customers is just the first step for subscription and SaaS companies. Contract length. B2C contract length.

B2C 52

B2C Payment Features Subscription Payments 52

Point Nine Land

APRIL 9, 2021

Over the last few years, we’ve published a number of SaaS funding napkins as well as marketplace napkins. So if you’re a US-based startup, you might be able to shoot slightly higher ;) Unlike SaaS companies which have been around for years, B2B marketplaces are a relatively new category and not many investors have invested in them yet.

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

Mucker Capital

APRIL 6, 2023

Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. Today, a lot of the PLG SaaS tools require sales motion upfront because nobody understands those tools. Figma made the product SaaS-based. The pricing for SaaS is much more complicated.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

ChurnZero

DECEMBER 9, 2022

More and more people are hiring leaders, not for past experience, but for capability and capacity. We hire a third-party firm. We also measure NPS, and we benchmark that across all acquisitions. Q: Based on your acquisition experience, are for-sale businesses focusing on the customer and NPS? That would just be crazy.

CTO Coach 52

CTO Coach Customer Success VP of Engineering CTO Hire 52

ProfitWell

DECEMBER 6, 2019

The question is not whether a CSM is a valuable asset to a SaaS business, but rather, how valuable are they? How many CSMs should you hire? This acquisition reinforces Sprinklr’s mission to define and lead the customer experience management industry with the world’s first Unified Front Office. What is their ROI? Weekend Wisdom.

Scale 43

Scale CTO Hire Sales Hiring New CTO 43

SaaStr

JUNE 1, 2025

Every B2B and SaaS company now competes in a global, AI-enabled market from Day 1. The Kicker: ChatGPT’s daily usage increased 202% over 21 months, with users spending more time per session (47% longer) and having more sessions per day (106% more). For B2B and SaaS Leaders: The infrastructure layer is being rebuilt from scratch.

AI Search 254

AI Search AI CTO Hire ChatGPT 254

Outseta

NOVEMBER 19, 2019

The challenge in each case is the same—the company is hiring you at a lower level of commitment than a full-time hire, usually with the expectation that they will see some ROI relatively quickly. Full-time Head of Marketing I’ve been hired to lead marketing teams at four companies in a full-time capacity now.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

SaaStr

DECEMBER 16, 2023

Dear SaaStr: What Are The Top 10 Things to Know Before Starting a SaaS Company? You really need a great CTO, not just a good business team. You really need a great CTO, not just a good business team. A mediocre tech team, a part-time CTO, or even just a decent CTO just doesn’t get you there.

Part-Time VPE 288

Part-Time VPE CTO Hire Sales Recruiting VPCs (Virtual Private Cloud) 288

SaaStr

MARCH 30, 2025

Co-founders Dharmesh Shah (CTO) and Brian Halligan (Chairperson) shared at SaaStr Annual the unfiltered truth on building an SMB powerhouse, pivoting to product-led growth, and why the “M” segment is SaaS gold. At SaaStr, we’re obsessed with knowing how the best SaaS companies scale from zero to IPO and beyond.

Scale 184

Scale SMB Sales Hiring Scaling 184

SaaStr

MARCH 3, 2020

Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years. Roughly 90%.

Sales Hiring 224

Sales Hiring Sales Recruiting CTO Hire Scale 224

SmartKarrot

FEBRUARY 16, 2022

Software as a service or SaaS has been growing as a leading software distribution model. The world of SaaS has simplified software creation and distribution making access easier than before. Leveraging the power of cloud technology, SaaS has re-engineered the way we look at modern technology and software. Aaron Levie.

VP of Engineering 10

VP of Engineering Scale SaaS Venture Capital 10

SaaStr

APRIL 18, 2019

And I’ve been building SaaS Companies now for 20 years, so that’s a long time. They were building time and expense software. But they were doing it earlier than Java and trying to do it in a way where it gets deployed on the internet, which is something we would call SaaS today. Join us for SaaStr Annual 2020.

Sales Recruiting 227

Sales Recruiting VP of Engineering Scale SaaS Payments 227

SaaStr

MAY 27, 2024

Public valuations are still at a fraction of their 2021 peaks, but seed rounds are more expensive than ever. He says that there are three main reasons for this: The cost of customer acquisition has gone up. The Qualities of Great CTOs (00:15:54) To identify great CTOs, it may take interviewing 20 candidates.

CTO Hire 285

CTO Hire Development Team Review Software Review Technical Review 285

SaaStr

MARCH 1, 2019

And this is not just about something you do in a later stage, when you raise that $120,000,000 that PJ from Sherpa had done, but something you can do at the series A stage when you’re doing small hires to build out your team. I used to be a CTO and operator, co-founder of a SaaS start up.

Outsourcing Services 109

Outsourcing Services Sales Hiring CTO Hire Technical Review 109

SaaStr

DECEMBER 3, 2020

As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader. In Today’s Episode We Discuss: * How Sam made his way into the world of SaaS with Dropbox and how that led to his leading the sales and success team today @ Loom.

Scale 236

Scale Sales Hiring Sales Recruiting Sales 236

SaaStr

JULY 30, 2018

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. It came from pretty humble beginnings.

Technical Advisors 218

Technical Advisors Scale Sales Hiring Sales Recruiting 218

SaaStr

JANUARY 10, 2020

Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. In Today’s Episode We Discuss: * How Bob made his way into the world of SaaS and came to found Crossbeam. * How does Bob think about when is the right time to hire a Head of Partnerships?

Sales Hiring 157

Sales Hiring Outsourcing Services Scale CTO Hire 157

OnStartups

JULY 7, 2021

And I think part of it's because you've been in the game for a while and you're incredibly successful. Is your title CTO? Dharmesh: Yes, CTO. How do you have time to have your hands in all this different stuff? HubSpot has not done a lot of acquisitions in the past. We can switch off The Hustle acquisition.

Payment Methods 140

Payment Methods Technical Review Software Review Payment Solutions 140

OnStartups

JULY 7, 2021

And I think part of it's because you've been in the game for a while and you're incredibly successful. Is your title CTO? Dharmesh: Yes, CTO. How do you have time to have your hands in all this different stuff? HubSpot has not done a lot of acquisitions in the past. We can switch off The Hustle acquisition.

Payment Methods 40

Payment Methods Technical Review Software Review Payment Solutions 40

Sales Hacker

MARCH 11, 2025

Pursuit helps companies hire elite go-to-market talent on a non-retainer basis. If you’re hiring for sales or marketing roles, reach out to Pursuit at pursuitsalessolutions.com/gtm or message a GTMfund team member. Our CFO, Marty would regularly do, you know, the SaaS P&L walkthroughs of our business. I think more.

Scale 77

Scale Technical Advisors Sales Hiring Technical Review 77

Sales Hacker

DECEMBER 10, 2024

Martin Roth is the former CRO of Levelset, where he led the company from its first dollar in ARR to a $500 million acquisition by Procore in 2021. Highlights: (08:58) Building the first SaaS product and transitioning to recurring revenue. (14:58) They just built the first SaaS product. Let’s go hire somebody.

Scale 112

Scale Sales Hiring Scaling CTO Coach 112