Baremetrics

DECEMBER 7, 2023

You’ll need Cost of Revenue to calculate your Gross Margin, which in turn you need to calculate Customer Lifetime Value (LTV), Customer Acquisition Cost (CAC) Payback Time and to understand your company’s unit economics in general. While not a GAAP-metric, it’s widely adopted and understood (examples here , here and here ).

Merchant Services 90

Merchant Services Startup DevOps as a Service SaaS 90

ChurnZero

DECEMBER 9, 2022

More and more people are hiring leaders, not for past experience, but for capability and capacity. We hire a third-party firm. We also measure NPS, and we benchmark that across all acquisitions. Q: Based on your acquisition experience, are for-sale businesses focusing on the customer and NPS? That would just be crazy.

CTO Coach 52

CTO Coach Customer Success VP of Engineering CTO Hire 52

OPEXEngine

FEBRUARY 13, 2020

To stay on top of the fast paced, evolving digital world, issues like hiring and managing a diverse and highly skilled SaaS workforce, as well as security and privacy concerns impacting everything from customer contracts to product strategies and new market development, HR and security management is being elevated into in the C-Suite.

Part-Time CTO 69

Part-Time CTO CTO CTO Hire Management 69

SaaStr

DECEMBER 3, 2020

As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader. When is the right time to hire the first sales rep? Should you hire 2 at a time? What does one look for in their first sales hire?

Scale 171

Scale Sales Hiring Sales Recruiting Sales 171

Point Nine Land

APRIL 9, 2021

A technical co-founder or CTO is always a great-to-have at this stage and becomes a must-have as the business scales beyond seed. In other words, suppliers start generating more and more of their total revenue via the marketplace over time (or buyers start spending more and more of their budget on your marketplace).

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

SaaStr

JANUARY 10, 2020

Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. How does Bob think about when is the right time to hire a Head of Partnerships? Where do most startups go wrong both in hiring for partnerships and in the engagements themselves?

Sales Hiring 131

Sales Hiring Scale Outsourcing Services CTO Hire 131

ProfitWell

DECEMBER 6, 2019

How many CSMs should you hire? This acquisition reinforces Sprinklr’s mission to define and lead the customer experience management industry with the world’s first Unified Front Office. The question is not whether a CSM is a valuable asset to a SaaS business, but rather, how valuable are they? What is their ROI? Weekend Wisdom.

Scale 43

Scale CTO Hire Sales Hiring New CTO 43

SaaStr

MARCH 3, 2020

Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years. Roughly 90%.

Sales Hiring 152

Sales Hiring Sales Recruiting Scale CTO Hire 152

Intercom, Inc.

JULY 21, 2022

We’ll also hear Andrew Chen, general partner at Andreessen Horowitz, talking about the changing landscape of customer acquisition. “When you have a product that is strong on the organic and word of mouth side of things, driving additional demand through marketing programs is actually quite hard” A bigger acquisition funnel.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Sales Hacker

SEPTEMBER 29, 2020

Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. Sam Jacobs: Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. We went through an acquisition and we got bought.

Scale 107

Scale CTO Hire Scaling CTO Coach 107

OPEXEngine

JUNE 16, 2020

Hired CEOs: It’s the Board’s Company vs. It’s My Company to Run. You become a hired CEO primarily through one path — climbing the corporate ladder at a large tech company [5a], reaching the GM or CXO level, and then deciding to branch out. 6] Like it or not, it’s not a bad three-part formula for climbing the corporate ladder.

Sales Hiring 59

Sales Hiring CTO Hire Venture Capital Technical Advisors 59

Mucker Capital

APRIL 6, 2023

Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. We talk about using the product complexity, your target customer size, your contract value, and whether there's individual use case–those four things--to help you decide if PLG is a fit.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

JUNE 1, 2021

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. ” We didn’t do any annual contracts.

Part-Time VPE 212

Part-Time VPE Technical Cofounder CTO Hire New CTO 212

SaaStr

SEPTEMBER 18, 2020

Immediately told them to hire 50 reps in a different city, in a different city, and they did. The CEO was deferential because that was 10 times what he’d ever raised before, and did all of it. Jason Lemkin: 50 reps in a new city that you’ve never met, and hired in 60 days when you’re in the low millions ARR.

Sales Hiring 239

Sales Hiring CTO Hire Scale Investment 239

SaaStr

APRIL 16, 2019

We ended up signing that contract in the uber back to the airport on the way home. It was our largest contract to date, kind of helps the other quarter. I had my CTO and everyone would be like, “You can’t do this. For example, I referenced hiring a Chief Revenue Officer, Bill. This is never going to work.”

CTO Hire 156

CTO Hire Travel Underperforming Technical Team CTO Coach 156

SaaStr

MARCH 1, 2019

And this is not just about something you do in a later stage, when you raise that $120,000,000 that PJ from Sherpa had done, but something you can do at the series A stage when you’re doing small hires to build out your team. I used to be a CTO and operator, co-founder of a SaaS start up. So we think a little bit differently.

Outsourcing Services 107

Outsourcing Services Sales Hiring CTO Hire Technical Review 107

SmartKarrot

FEBRUARY 16, 2022

She is active on LinkedIn, where she helps SaaS companies optimize their customer acquisition, demand generation, product positioning , and growth plans. He is known for his knowledge and expertise in SEO, SaaS demand, and paid customer acquisition. One of the top SaaS influencers is Dharmesh Shah , co-founder, and CTO of HubSpot.

VP of Engineering 10

VP of Engineering Scale SaaS Venture Capital 10

Tom Tunguz

OCTOBER 24, 2021

A thanks to [Marsh 00:00:34] for stepping in at the beginning of the month, and a great session with our own Jason Warner and Adrian, the CTO of Zendesk. Lionetti, the CMO at Confluent, and most recently, the CTO from Zendesk, Adrian. Excited to be back emceeing. That was the start of the Month of Scale. I do my own reference calls.

CTO Coach 136

CTO Coach Sales Hiring Sales Recruiting CTO Hire 136

SaaStr

APRIL 9, 2019

Mallun Yen : So, you were an engineer by training and then you became an engineering leader, as the CTO of Webex, and then you became a CEO. You’ve got to learn about sales, about marketing and, otherwise, you need to hire a lot of other people around you to help. Eric Yuan: Because, at that time, we really needed a product.

Sales Hiring 131

Sales Hiring Scale CTO Hire Marketing 131

ProfitWell

JANUARY 2, 2020

Because the contracts are typically much higher in these sales agreements, B2B subscriptions often require a much longer sales process before your customer will consider making a purchase. Traditional sales teams live mainly on the acquisition stage in the cycle. Contract length. B2C contract length. B2B contract length.

B2C 52

B2C Subscription Payment Features Payments 52

SaaStr

NOVEMBER 21, 2019

I think it’s more around a consciousness of what you know, or what you may not know, and then hiring around it to become successful. ” I’m kind of like, “Even if you make one or two sales in the next couple of months, with your VP sales, it’s going to take you three months to go and hire.”

New CTO 146

New CTO Sales Hiring B2C CTO Hire 146

SaaStr

JULY 30, 2018

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. dollar acquisition. Harry : We’ve had a billion?dollar

Technical Advisors 155

Technical Advisors Scale Sales Hiring Sales Recruiting 155

ProfitWell

FEBRUARY 4, 2020

When Co-founder and CTO of Chargify , Michael Klett isn’t brewing his own beer, he’s crafting billing experiences. This can range from help with pricing, retention, and churn, as well as providing subscription financial metrics so a customer can see everything that is going on from acquisition all the way through to retention.

CTO Hire 98

CTO Hire Sales Hiring New CTO CTO 98

Sales Hacker

OCTOBER 13, 2020

Hiring managers are also just trying to sell as well. Users come to us all the time and they say, Hey, this company looks awesome. Are they hiring? That goes to the hiring manager. And if you get hired, RepVue will actually pay you $500. And it’s easy to inflate that for companies during the hiring process.

Marketplace as a Service 94

Marketplace as a Service CTO Hire Sales Recruiting Data 94

OpenView Labs

JULY 2, 2020

Time and time again SaaS companies are promising customers that they will save hundreds of thousands of dollars, but their pricing strategies are only capturing a tiny fraction of that savings. If you’re offering freemium in hopes of increasing customer acquisition, you might want to reconsider your pricing strategy.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

Sales Hacker

SEPTEMBER 8, 2020

We know, by persona, by ICP, how people respond to what, for a long period of time, and how we can, more specifically, get meetings with these individuals,” because that was the name of the game. We brought in this brilliant CTO who’s got a PhD in informatics. I see this online all the time. ” Seriously?

Scale 71

Scale Artificial Intelligence Sales Recruiting Consulting 71

SaaStr

APRIL 18, 2019

And I thank a lot of that to actually Met Gourniak, who I hired at that time. And the wave we’re riding at G2, the wave we’re all riding here at Saster is this fourth industrial revolution which really means everything in business is being automated and companies rather than hiring people they are now automating everything.

Sales Recruiting 166

Sales Recruiting VP of Engineering Scale SaaS Payments 166

Outseta

NOVEMBER 19, 2019

The challenge in each case is the same—the company is hiring you at a lower level of commitment than a full-time hire, usually with the expectation that they will see some ROI relatively quickly. Full-time Head of Marketing I’ve been hired to lead marketing teams at four companies in a full-time capacity now.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

OnStartups

JULY 7, 2021

And I think part of it's because you've been in the game for a while and you're incredibly successful. Is your title CTO? Dharmesh: Yes, CTO. How do you have time to have your hands in all this different stuff? HubSpot has not done a lot of acquisitions in the past. We can switch off The Hustle acquisition.

Payment Methods 140

Payment Methods Software Review Technical Review Payment Solutions 140

OnStartups

JULY 7, 2021

And I think part of it's because you've been in the game for a while and you're incredibly successful. Is your title CTO? Dharmesh: Yes, CTO. How do you have time to have your hands in all this different stuff? HubSpot has not done a lot of acquisitions in the past. We can switch off The Hustle acquisition.

Payment Methods 40

Payment Methods Software Review Technical Review Payment Solutions 40