OpenView Labs
MARCH 8, 2021
Those with experience in both B2B and B2C sales know that B2B is a lot tougher—the deals are bigger, there’s often more than one decision-maker, and the competition is intense. What Interviewing 600+ Sales Reps Taught Me About Team Building. What’s your biggest weakness? The last thing you can afford is a bad sales hire.
OpenView Labs
APRIL 2, 2020
It blurred the lines between B2C and B2B products as enterprise companies began demanding the same kind of intuitive, well-designed user experience featured in consumer products like mobile apps. This time, it’s less about blurring the lines between B2C and B2B than it is about getting rid of them all together.
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OPEXEngine
AUGUST 9, 2022
A Bain survey of sales operations executives, in partnership with Research Now SSI, found that only 43% of sales organizations develop plans for a recession well in advance of it. Yet too many sales teams use outdated practices in making account and territory assignments. Zero-base sales capacity. Know when to walk away.
FastSpring
APRIL 4, 2024
As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I And it makes up for a lot of bad product experiences, right?
FastSpring
APRIL 26, 2022
Some churn is acceptable, perhaps even necessary — especially if you’re using a more B2C-style sales approach. While it’s not a bad idea to be measuring both, your monthly churn rate should be much, much lower than your annual churn rate. Next, let’s look at how to develop a churn-reduction action plan. What Is Negative Churn?
SaaStr
DECEMBER 31, 2019
She founded Box’s growth team as well as the product operations team. And before box she ran product and engineering teams building large scale financial platforms for Accenture clients. Ciara : Craig’s designed and led teams at enterprise and consumer companies including Salesforce, eBay, and Google.
SaaStr
MARCH 8, 2019
People talk about B2C marketing. Increasingly organizations talk about B2D marketing, to developers. My perspective is a logo is probably a term one uses to describe market share acquisition, but at the essence of any acquired customer, there is a human. If you’re B2C, the train’s left the station.
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