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The State of Startup Marketing in 2024 with CMOs of HubSpot and Zapier

SaaStr

" @searchbrat @zapier @kippbodnar @HubSpot @jasonlk pic.twitter.com/dUudpe9s2Q — SaaStr (@saastr) April 16, 2024 HubSpot and Zapier’s CMO had us on their “Marketing Against the Grain” pod / videocast. Building a Brand Building a brand is essential for long-term success.

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Canva and Databricks: The Two Big Potential SaaS / Cloud IPOs of 2024

SaaStr

Having said that … it looks like 2 Really, Really Good Ones Are IPO’d in 2024 First Up is Canva, At Almost $2 Billion (!) in ARR I have no inside information, but the word around is that Canva is planning to IPO in 2024 at a stunning $2B+ ARR by that time, growing a stunning 50% (!), cash flow-positive. We’ll see.

Cloud 274
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5 Perhaps Somewhat Obvious Predictions for SaaS in 2024

SaaStr

Five perhaps somewhat obvious predictions for 2024: 1. Industry leaders, from Outreach to Gong, to Zoominfo and Box, should see a boost in 2024. 2024 may not be great, but for folks who are leaders in their categories, everyone likely will point to some quarter in 2023 as the low point. And putting my money on.

Scale 244
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FastSpring at NAMM 2024!

FastSpring

If so, join FastSpring at NAMM 2024 on Jan. There’s a reason why the show’s four days long — it’s impossible to see the thousands of brands in a day! Our platform includes branded localized checkout, subscription management, and so much more. The post FastSpring at NAMM 2024! We’d love to talk with you in person!

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Paddle vs Chargebee vs SubscriptionFlow in 2024

Subscription Flow

A robust recurring billing software can make all the difference for your subscription business but win 2024 we are taking no gambles. Understanding Paddle in 2024 Catering to more than 3000 SaaS clients in over 200 markets, Paddle is a market-leading billing and revenue management software.

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How These LinkedIn Creators Are Planning for 2024

Buffer Resources

The LinkedIn team must have come away with many lessons as they announced some key pivots within the first month of 2024, most notably making the “Creator Mode” feature the default for every user. So, I asked them about their plans for LinkedIn in 2024 – and they delivered.

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FastSpring at Pocket Gamer Connects London 2024!

FastSpring

If so, join FastSpring at Pocket Gamer Connects London 2024 on Jan. Our platform includes branded localized checkout, subscription management, and so much more. The post FastSpring at Pocket Gamer Connects London 2024! Ready to jump start the new year learning about the latest and greatest in the global games industry?