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Ok, Google: Scale my SaaS business

Intercom, Inc.

On this week’s episode of Scale, Matt Rogers, Head of SaaS Initiative at Google, is here to enlighten us. Over the course of his conversation with Amanda Connolly, Matt covers the challenges faced by SaaS companies both starting out and scaling in today’s swiftly evolving market.

Scale 118
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5 Interesting Learnings from Zscaler at $1B in ARR

SaaStr

Accelerating at scale. Zscaler is based in San Jose, CA, but it had early wins in Europe and it kept scaling there. Zscaler’s sales team is also similarly constituted, with an equal amount of the team outside the U.S. #3. Sales + Marketing declined from 59% of revenue to 47%. SLA 99.999% across 150+ Data Centers.

Scale 250
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Thanks to Cumul.io, Hook, Jiminny, Leaseweb,and Zendesk for Sponsoring SaaStr Europa 2023!

SaaStr

We use data science to identify your highest-value customers, how to keep them and maximize revenue. Jiminny is the conversation intelligence platform that records, transcribes and analyzes sales calls to help teams coach at scale, win more deals and smash targets. Hook accurately predicts revenue growth from your customers.

Scale 218
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Finding the Next Wave of Growth: S-Curves and Product Sequencing

Casey Accidental

Most companies have a primary acquisition loop that drives this scalable growth, and unfortunately, there aren’t that many acquisition loops that really scale. Even when they scale, they eventually asymptote, and companies need to find new ways to grow. This can be new growth loops for the same product, or entirely new products.

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Dropbox S-1 Analysis - The King of Freemium

Tom Tunguz

Founded in 2007, Dropbox epitomizes the freemium go-to-market. This decrease is driven by user policy changes that affect users who have been inactive for a year or more, and a shift to operating their own data centers instead of using cloud providers. This cash flow results directly from the sales efficiency of the business.

Scale 210
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Beyond the Downturn: Recession Strategies to Take the Lead

OPEXEngine

Headed into the global financial crisis a decade ago, a group of almost 3,900 companies worldwide that we ran through Bain’s Sustained Value Creators analysis posted double-digit earnings growth, on average, from 2003 to 2007. And 89% more US companies lost profitability in the last downturn vs. stable periods.

Scale 59
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Top 10 Tools to Get Your App PLG-d

Frontegg

Product-Led Growth (PLG) is a consumer-centric scaling, conversion, and retention philosophy that uses the product itself as the primary growth driver. Also, there is less pressure on Sales. Zendesk is another SaaS essential, thanks to its ability to scale up your customer support and service along with your products and services.