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Dear SaaStr: What Are Your Top Tips to Building A First SalesTeam? When it comes to saleshires, the key is to approach it methodically and avoid common pitfalls. Here’s how I’d break it down: Hire Two Reps to Start. Always hire at least two sales reps initially. Hire Reps You’d Buy From.
The 4 Things Most Founders Get Wrong About Marketing: “We’re a product company, not a marketing company” – The hard truth is that 9 out of 10 B2B companies spend more on sales and marketing than R&D. Better to hire for your specific needs and stage. These “five-five” CMOs barely exist.
The Great Spending Showdown: AI vs SaaS in 2025/2026 — What Every B2B Leader Needs to Know We’re witnessing the most dramatic shift in enterprise tech spending since the cloud migration began 15 years ago. billion valuation after 175M round Scale AI : $29 billion valuation / “sale” with Meta’s $14.3
The problems were clear: Poor churn rates among price-sensitive SMB customers Anemic expansion revenue with limited upsell opportunities Rigid pricing that didn’t scale with customer growth Single-product focus limiting expansion paths By their IPO filing in August 2014, HubSpot had improved to 88.6% The result? 2023: 103.9%
If you’re running a smaller digital business, you may find it challenging to hire great talent. Larger technology companies can pay more, offer more benefits, and provide a more marketable brand on a candidate’s resume. Why is it so hard for SMBs to hire the best talent when competing with big companies?
Introduction: Why Choosing the Right CRM Matters Choosing the right Customer Relationship Management (CRM) platform can make or break your businesss growth trajectory. A powerful CRM helps organize customer data, streamline sales pipelines, and automate marketing ultimately boosting revenue. Lets dive in!
Every feature has benefits (the good things that happen when you have it) and consequences (the bad things that happen when you don’t). Or: God help you if your data governance platform can’t manage data assets from the modern data stack [5]. Hire a strong product marketer. Selling benefits and consequences. Support them.
ProProfs Knowledge Base is an easy-to-use, cloud-based knowledge management tool designed to help organizations build online FAQ pages, help centers, user manuals, internal knowledge repositories, and more. ProProfs Knowledge Base is a versatile solution that caters to multiple knowledge management needs.
AI is transforming how go-to-market teams operate. Leaders need to rethink how to balance technology adoption with the need to cultivate the human skills that drive high performance in sales. Here are several ways we heard from leaders that they’re actively doing to reinforce certain skill development: Manual before automation.
The 10-Point Checklist for Selling Your Company Understand Buyer Motivations – Have conversations with potential acquirers before announcing you’re for sale to understand what they truly value. ManageTeam Expectations – Balance transparency with the need to keep the team focused on building the business.
Since 2010, she’s been leading teams, building websites, web applications for nonprofits, K through 12, higher education, government, businesses of all sizes. And so some of the people that we commonly think of are blind people who use assistive technology called screen readers, which read out all of the code on the website to them.
In this article, I will share the competitive analysis framework my team and I have developed (through weeks of research and dozens of iterations), and give you some tips on where to look for data that isn’t publicly available so you can have a competitive advantage. Technology Customers & awareness 3.1. Pricing 2.3.
The Immediate Wins: High-Impact, Ready-to-Deploy AI Outbound SDRs: 90-100% Replaceable (With Serious Caveats) The Reality : You can replace virtually every outbound SDR on your team with AI today. The technology is there, the results are proven, and the ROI is undeniable. The bar is simple: would you have written this email yourself?
When it comes to auditing your website, we all know the drill: Identify the pages that need optimizing in GA4 Run a heuristic analysis Analyze user recordings Check for UX pitfalls Review your customer journey based on the most common and recommended best practices. This is where a strategic CRO audit comes in.
“I just get so much more done today with the AI on the team instead of the humans on the team.” — leading CMO to me, last week. This is a fundamental rewiring of how fast things move in tech. Same APIs, same databases, same development cycles. For Many in Tech — Honestly, Yes. Fast as Frack. It’s exciting.
He has previously held leadership positions at major tech companies including LinkedIn, Salesforce, and Apple before founding Coffee, an AI-first CRM platform. 06:33 Why Sales Nav was a $250M business with a “crappy product” — and how Doug turned it around. 13:26 The speed dating hack that landed Coffee’s first sales leader.
29:00 The shift from product-led to intelligence-led SaaS development. They work with startups and scaling businesses to help take HR off your plate, so you can stay focused on building product, growing revenue, and hiring great people – the go-to-market engine. Reviews, they took over a lot of the reputation stuff.
Gravitating toward competitors can also help make people on your team feel safe with the direction youre going. In fact, being specific and speaking only to Teamwork.com’s best fit customers (client-facing teams) is what generated great results during our A/B tests. Its natural, everyone does it.
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Sean Whiteley is a three-time founder and the current CEO of Qualified, the AI pipeline automation platform purpose-built for inbound GTM teams. From the on-premise and internet era to cloud computing and now ai, he shares our expectations.
With over two decades of experience leading marketing ops, sales ops, and go-to-market infrastructure, Andy is a true pioneer of modern RevOps. Today, he’s building tools to help tech executives collaborate on company insights, search strategies, introductions, and the deepest database of unposted GTM roles anywhere.
So let’s take a look back to a deep dive with the CEOs on what they learned building their first senior teams: ———-. As a founder/CEO, building your first managementteam is something that you often lose sleep over. Which role should you hire for first? And for good reason. One thing is the timing.
Jameson Yung, SVP of Sales at Gong, and Sam Blond, Partner at Founders Fund and previous CRO at Brex, share five tactical ways to get back to growing and hitting revenue targets. We are a tech startup, and in order to be successful, we expect you to put in a lot of hard work. If you look at the number of Sales vs. Marketing.
Hear from Duo Security’s VP of Inside Sales America on how to build a $2.3B salesteam. Jennifer Lawrence | VP, Inside Sales @ Duo Security. Today I’m going to start by telling you a little bit about me, a little bit about Duo, and then the secrets to building a killer inside sales org. Good afternoon.
They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. You can have the great product and a great team, but the market of small or very niche.
But should you build your own in-house marketing team or hire an agency partner? Digital agencies are companies that help other businesses perform a specific function such as marketing, development, or design. They act as a substitute for an in-house team, serving the same labor function but outside of the organization.
For us, it’s about fixing this problem, serving the customer well, so a very service driven mindset, which I gave a talk on a few days ago here, has been a big part of Gusto and affected our hiring from the early days. The second is pulling more around values, and how we approached team building. Get tickets here. TRANSCRIPT.
He previously built the pre and post sales solutions team at mParticle from zero to supporting hundreds of enterprise customers. Should your sales engineers also implement the software? For us in the early stages, we went down the path of hiring a solutions person (in this case the person was myself!)
But with so much data to consider, how can you define the help desk metrics that matter for your team? This can empower teams to take strategic action to improve their overall support experience for customers. When reviewing this metric, remember to consider the nature of the conversations being held. First response time.
Because later you’ll see just having gotten on one more jet, made one more key hire, and then a few years down the road, you might be $1m, $2m, $5m further along in ARR. Not Paying Up for Top Hires, and #2. Under-Hiring. Yes, a true VP, or even a stretch VP, will cost a lot more than a manager or individual contributor.
Early in my career, I saw firsthand how a $20M funded company went from startup to NASDAQ IPO to being delisted in the span of three years due to frivolous spending (but that’s a story for another day). My cost-conscious lens (plus our proven outbound sales program) has served my company, Leadium, well. Salary and benefits costs.
And it’s not just for CROs; if you’re a marketer, SDR, sales rep, manager, VP, or CRO, this one’s for you. Engagement : The process (or rather processes) that result in a qualified sales pipeline. Systems: This is the stewardship of all technologies supporting all activities across all stakeholders.
They built one platform that does it all, but also made it simple so that these small businesses they wanted to serve, could actually use it to grow revenue without needing a developer that they didn’t have. The friend wasn’t very technical and asked Andrew to help him. But in consumer that just doesn’t work.
The SaaStock team will be landing in São Paulo to run the region’s first Pan-Latin American SaaS conference, SaaStock LatAm. His first career steps were at Seer Technologies and Monitor Company in the 1990s. Afterward, Patrick founded several businesses in diverse sectors, including tech, healthcare, and finance.
Hiringteam members with the right customer success manager skills is critical for the effectiveness of your CS team and strategy. Here we’ve identified the 13 most essential qualities to consider when hiring a CS manager. What Is a Customer Success Manager (CSM)?
374: ZoomInfo founder and CEO Henry Schuck shares how he built a business from scratch and grew it into one of the most successful IPOs of the 21st century—and what it was really like…the good, the bad, and most of all, the ugly. It’s also been a powerful moment for technology to be a force for good.
Due to the competitive digital landscape , business owners need to chalk out entire outlines, strategies, and implementation within weeks – or even days. In this guide, our team at Neil Patel Digital will take you through the whole process of hiring the best consultant, along with the benefits of seeking a consultancy for your business.
Can you ever be sure you’re hiring the right salesperson? When I first wrote this article, we were in a very different place, with unemployment at an all-time low and saleshiring a top priority. That secret weapon is a hiring scorecard. Fortunately, my client used their hiring scorecard to sidestep a costly mis-hire.
Doug Landis often sees an unsuccessful sales pitch stumble straight out of the gate. Previously, however, he ran sales productivity for teams at Google, Salesforce and Box. His time at the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box salesteam talked to and about their customers.
Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.
For every dozen sales professionals, there are only one or two who advance their career to the next level, growing into a sales leader. So what is the trend among the few who grow their careers from individual sales contributor to leader ? Traits of a successful sales leader. Work ethic. Consistency.
Doug Landis often sees an unsuccessful sales pitch stumble straight out of the gate. Previously, however, he ran sales productivity for teams at Google, Salesforce and Box. His time a the latter culminated in the title of Chief Storyteller, where he rewrote the script for how Box salesteam talked to and about their customers.
Unfortunately, your in-house team doesn’t have the required expertise to push through change. Hire a consultant, hands down. In a nutshell, they can give you expert opinions, analysis, and recommendations that can help ensure a more objective-based approach to grow your business and maximize sales – all at the same time.
It sounds minor or technical, but if you want to duediligence on a human being, I get to do it a few 100 times a year. Personally, our team has been holding back a little bit. I think everyone needs some stability, whether it’s good, bad, or ugly or in the middle to survive. I’m here.”
payment processing, gathering and remitting taxes, and subscription management) and what additional software you’ll need to add to your tech stack. Finally, we share several customer reviews and case studies for each solution. While Stripe gathers sales tax and VAT for you, you’ll be responsible for remitting it.
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