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Former Head of Revenue at BILL and HubSpot Americas leader Michelle Benfer recently joined us on a SaaStr Workshop Wednesday share her insights on one of the most critical roles in any SaaS organization: the frontline sales manager. “Some teams consistently sold more enterprise SKUs, others had high volume but low ACV.
The Great Spending Showdown: AI vs SaaS in 2025/2026 — What Every B2B Leader Needs to Know We’re witnessing the most dramatic shift in enterprise tech spending since the cloud migration began 15 years ago. Meanwhile, SaaS — our tried-and-true darling — is projected at $295 billion with a “mere” 18.4% year-over-year.
At SaaStr + AI Summit 2025, Jason Lemkin and Kyle Norton CRO of $1B+ vertical SaaS leader Owner (where Jason is on the board) did a deep dive on AI in Sales today. By the end of this quarter, team members who aren’t genuinely AI-curious should be let go. The 50/50 Team Is Coming Fast. And where it will be very soon.
✨ Lemkin (@jasonlk) June 23, 2025 The $10M-$100M ARR Sprint: How Replit Became the Fastest-Growing “Vibe Coding” App (Or One Of The Fastest) A deep-dive into the AI development platform wars and why Replit’s 10x growth in 5.5 And allowing more experienced developer to ship far, far faster. 2023 : $2.4M
About Dave Kellogg Dave Kellogg brings a rare combination of marketing and executive leadership experience to his analysis of SaaS businesses. A smaller number of high-quality leads that convert at higher rates is vastly superior to a flood of poor-fit prospects. But here’s the reality check: this is completely normal in SaaS.
” This approach gave them insights no amount of customer development interviews could provide. Simplified Pricing to Annual-Only Early Vanta initially offered both monthly and annual pricing options, following the standard SaaS playbook. Would you use it? Would you pay for it?” “We had special versions of those jobs.”
What does customer satisfaction look like for SaaS businesses? Unlike traditional businesses, most SaaS businesses operate the subscription pricing model. As a result, satisfying customers is key to any success in SaaS. Satisfaction in SaaS, therefore, isn’t simply about developing a nice product and launching it in the market.
That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%.
Companies can meet stringent quality requirements at a fraction of the cost of in-house teams, while accelerating their AI initiatives. Why It Matters : Customer support teams are drowning in tickets, with resolution times getting longer, not shorter. Why It Matters : Business users waste hours navigating complex SaaS UIs.
With both high complexity and large volume, data within SaaS apps can be difficult to protect. This is why security teams require SaaS security assessments. Get answers to these 7 key InfoSec questions when buying your next SaaS app. A rogue actor can penetrate a SaaS app using an outdated or insecure integration.
Whether you’re a new entrepreneur in the software industry, scaling your startup, or a seasoned SaaS provider, securing a SOC 3 audit report can be a game-changer for your business , helping you strengthen customer trust while demonstrating your unwavering commitment to data security. The good news? found in SOC 2 reports.
Let’s review everything your customer success team has to do in the absence of any customer success tools. Ensure that your data is clean and easily accessible, as poor data quality undermines the value of even the best customer success tool. G2 rating : 4.4
Effective sales teams are also 81% more likely to be consistent CRM users , underscoring how vital these systems are for success. By the end of this guide, youll have a clear understanding of each platforms strengths, weaknesses, and ideal use cases. Startups, SMBs, and mid-market; teams wanting all-in-one marketing + sales.
Developer API Documentation, API, Examples, FAQ and more. Developer API Documentation, API, Examples, FAQ and more. By applying Clear’s principles – cue, craving, response, and reward – to your sales routine, you can build systems that ensure steady results. Your CRM can act as a powerful cue system.
Common misconfigurations include exposed storage buckets, excessive permissions, unsecured APIs, and poor network segmentation. Integrating CSPM into DevSecOps processes embeds security checks across the development lifecycle. APIs are common targets due to their accessibility, making secure configuration critical.
See a Live Demo Customer churn is the most overlooked growth blocker in SaaS, directly impacting customer loyalty. Many product teams focus on new customer acquisition but ignore the cost of losing customers they’ve already paid to acquire. In B2B SaaS, a monthly average churn rate of 3-5% is normal. Under 3% is excellent.
The SaaS landscape is rapidly embracing generative AI. LLM orchestration provides a structured system to manage all interactions with one or more LLMs. In short, orchestration transforms ad-hoc LLM calls into a dependable system. Orchestration systems decide what history to keep or drop.
In this review, we’ll explore how ProProfs Knowledge Base works, the solutions it offers, its standout features (with an in-depth look at each), pre-built templates, real customer success stories, media recognition, awards, security measures, and support. Online Wikis & Team Collaboration: Set up an internal wiki for projects or teams.
Finally, your SaaS mobile app is live! Ask users to leave reviews on the app store to add social proof to your app. However, there are good and bad ways to approach this tactic. Asking current users to review your app to increase trust and encourage the algorithm to display your app to more users.
AI is transforming how go-to-market teams operate. Here are several ways we heard from leaders that they’re actively doing to reinforce certain skill development: Manual before automation. Leaders like Kevin “KD” Dorsey use AI to surface rep weaknesses, diagnose call issues, and build targeted training.
By BluLogix Team Channel Chaos: How to Monetize Through Partners Without Losing Control—What the MGI Report Says In MGI Research’s 2025 Agile Billing Top 50 Buyer’s Guide , BluLogix earned recognition not just for usage billing and mediation, but for something most billing platforms barely touch: n-tier partner monetization.
The report notes cost has jumped dramatically in importance due to “commoditization of the model layer with the rise of more cost-efficient models.” Why This Matters : Unlike traditional SaaS with predictable infrastructure costs, AI costs scale exponentially with usage and are highly variable. for high-growth companies.
There are plenty of solutions for interactive user guides on review sites, but they dont make the choice any easier. 14-day free trial available Starter: $249/month Growth: $799/month Enterprise: Custom pricing Appcues Multiple UI patterns Goal tracking Basic segmentation Small to mid-sized SaaS 4.6 What are their key features?
How I chose the best customer engagement software My evaluation process combined thorough feature analysis , a careful review of user feedback, and insights from industry reports. Best for: SaaS product teams who want a powerful but easy-to-use platform to improve onboarding, increase product adoption, and drive user engagement.
These marvels are powered by Large Language Models (LLMs) giant AI systems trained on vast amounts of text. Whether youre a developer tuning a model or a business leader integrating AI into your product, knowing how LLMs are trained helps you make better decisions in leveraging this technology.
The AI Replacement Reality Check: What You Can Actually Automate in Your SaaS Today The question isn’t whether AI will transform your SaaS business. Success requires daily orchestration, continuous training, and a dedicated human manager who lives and breathes your AI outbound system. It already has or will soon.
“I just get so much more done today with the AI on the team instead of the humans on the team.” — leading CMO to me, last week. Everyone thought SaaS was moving at light speed. It was the same old SaaS products riding a massive demand wave. Same APIs, same databases, same development cycles. Fast as Frack.
Actionable steps SaaS companies can take to optimize for AI agents and search diversification. 18:00 Practical data strategies for local businesses and SaaS marketers. 29:00 The shift from product-led to intelligence-led SaaSdevelopment. I figured out how to gain the system there to make ads not work that well.
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Doug Camplejohn is a serial entrepreneur and seasoned executive with extensive experience in B2B SaaS and go-to-market strategies. Build the team that builds the company.” – that is part of your go-to-market strategy responsible for growth.
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Sean Whiteley is a three-time founder and the current CEO of Qualified, the AI pipeline automation platform purpose-built for inbound GTM teams. From the on-premise and internet era to cloud computing and now ai, he shares our expectations.
Net Promoter Score was first developed by Fred Reichheld, Bain & Company and Satmetrix in 2003. Willing to Fight for You – As part of being loyal, Promoters will also fight for your brand, actively providing positive feedback when negative reviews or comments are at play. Unfortunately the news gets worse.
When speaking with founders and CEOs, we often hear concerns like this: My project manager is losing confidence in the developmentteam. I think that poor communication and differing team cultures might be part of the problem, but how can I know for sure? This is where a technical review can be useful!)
Developer API Documentation, API, Examples, FAQ and more. Developer API Documentation, API, Examples, FAQ and more. In 2025, real estate agents using CRM systems are outperforming their peers by a wide margin. Better Client Management : 87% of deals are lost due to poor follow-ups.
When your company adopts multiple SaaS solutions to drive productivity, you unknowingly create a perfect storm for data fragmentation. This fragmentation occurs when critical business information becomes scattered across disconnected systems, creating dangerous blind spots for product managers trying to make informed decisions.
sales team. I would argue it was one of the first SaaS companies of its time, but back then we called it an ASP, an application service provider. We had custom CRM apps for the Weight Watchers group, scheduling systems for optical chains, inventory management for car dealers. Want to see more content like this? Good afternoon.
The right mental models have a knack of becoming an integral part of a company’s operating system, and more importantly help employees make good decisions, more often. I leveraged many of the 52 mental models while working at various software as a service (SaaS) companies, but in truth, they can be applied anywhere, regardless of industry.
Most sales and support teams are already well versed in conversations about data deletion, risk assessments and security frameworks, but those issues are going to become an even more prominent part of the discussion once GDPR comes into effect. Know your own systems. Track and reduce access to data that is not needed.
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.
As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains. So as probably most listeners know, WordPress is a content management system for building websites.
Sam Blond, CSO at Brex explains why recruiting, networking and employee happiness is the key to this playbook on recruiting your sales team. I’m doing The Playbook To Recruiting Your Sales Team. Once again, amazing job to the SaaStr team. I’m really honored to share this stage with some really bad ass speakers.
Product data capture is essential for SaaS companies looking to understand user behavior, optimize user experiences, and drive product growth. From choosing the right data capture methods to navigating complex tools, SaaS companies must balance the need for detailed insights with the reality of technical constraints.
Too often, I see sales teams thinking of their “ sales process ” as a set of stages in their pipeline and maybe a bunch of fields to complete at each stage. We were weak on some key functionality areas where the winning vendor was strong. Bad news from left field There was a change in company direction. It happens.
Shopify is a huge opportunity for developers looking to expand into the micro-SaaS space. The Shopify App Store brings together Shopify app developers and Shopify shop owners for their mutual benefit. Why you need to track business metrics for Shopify App Developers 10 business metrics for Shopify App Developers 1.
Latin America is undergoing a digital transformation, and the SaaS community is exploding as a result. The SaaStock team will be landing in São Paulo to run the region’s first Pan-Latin American SaaS conference, SaaStock LatAm. Its focus is on businesses in Big Data, mobile, and SaaS. and Brazil with process optimization.
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