User Pilot

MARCH 25, 2024

While acquiring new customers is important, it’s more expensive than customer retention. Various factors could cause customer churn, including bad product-customer fit , poor user onboarding experience , poor customer service , and weak customer relationships. Why does customer attrition matter?

Underperforming Technical Team 77

Underperforming Technical Team SaaS Payments Payment Solutions Payment Methods 77

User Pilot

OCTOBER 18, 2023

Are you looking to enhance your SaaS customer retention rates and keep your business thriving? In a nutshell, it comes down to two key steps: investing in top-notch customer retention software to boost user engagement and combat churn, and adopting a comprehensive array of customer retention strategies and tactics.

Retention 52

Retention Strategy SaaS Customer Lifetime Value 52

SaaStr

MARCH 12, 2019

He provides an in-depth guide to driving revenue growth at your company and what to expect at each stage. The three stages are product-market fit, then go-to-market fit and lastly growth and moat. Awesome revenue growth on the X axis, awesome revenue retention on the Y. Thirty, 50% revenue growth.

Scale 207

Scale Sales Hiring Revenue VP of Engineering 207

SaaStr

SEPTEMBER 24, 2020

You know how everyone says you'll never look and wish you'd kept a bad VP as long as you did? Because to scale, you are going to need to add a true management team, and then a second one, and then layers of management. The fewer weak hires they continue to make. The less they slow down feature development.

Sales Hiring 212

Sales Hiring Part-Time VPE Scale Underperforming Technical Team 212

Intercom, Inc.

OCTOBER 26, 2018

Many organizations create customer success teams but there’s no clear definition as to how these teams develop long-term value for both the customer and the business. Some sales teams consider a customer success manager as the post-sale counterpart of an account executive. The role of customer success teams.

Sales Hiring 123

Sales Hiring Customer Success Scale Underperforming Technical Team 123

Sales Hacker

FEBRUARY 27, 2020

The best way to do that is to develop the right behaviors in your sales reps. There are many things that can drive revenue growth within your company, but as a sales leader, it all starts with your team. Here are five key areas to challenge your team on in order to grow both them and your company. How do you do that?

Underperforming Technical Team 96

Underperforming Technical Team Development Revenue Sales Hiring 96

SaaStr

SEPTEMBER 24, 2020

1 Fake product-market fit. So why do founders believe they have market fit, even if they don’t? Raising a series of pre-product market fit. There is a common misconception that product-market fit means you’ve conceptually built what buyers want. Track retention carefully. Track retention. Flat graphs.

Underperforming Technical Team 167

Underperforming Technical Team Startup Engineering Retention 167

Totango

MAY 15, 2024

From the urgent need for organizations to operate like startups to the surprising disparity in AI adoption between CS and support teams, these experts didn’t hold back. 1: For CS to jump ahead with AI, teams will need to operate like a startup Startups are known for their agility, adaptability, and willingness to experiment.

Customer Success 104

Customer Success AI Underperforming Technical Team Technical Review 104

Intercom, Inc.

JULY 19, 2021

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. But conversational support doesn’t just benefit your support team. Teams that benefit: Sales, marketing.

Underperforming Technical Team 129

Underperforming Technical Team Scale Sales Hiring Sales Recruiting 129

User Pilot

DECEMBER 12, 2023

Looking for a good retention analytics tool and wondering which one of Pendo, Appcues, and UserGuiding is the best option for your SaaS company? There are plenty of tools for retention analytics on review sites, but they don’t make the choice any easier. Let’s compare them! Let’s dive in!

Retention 52

Retention Software Review Technical Review Underperforming Technical Team 52

Intercom, Inc.

MAY 1, 2018

The latest batch of billion-dollar companies are built on high customer retention. At Traction Conference, an event all about how to keep and grow customers and revenue at scale, I explained how to build onboarding based on your customers’ goals, and why when your product improves, your onboarding must improve with it.

Retention 223

Retention Payment Methods Onboarding Payment Solutions 223

User Pilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Product Marketing 85

Product Marketing Marketing Social Media Scale 85

User Pilot

DECEMBER 12, 2023

Looking for a good retention analytics tool and wondering which one of Pendo, Appcues, and Mixpanel is the best option for your SaaS company? There are plenty of tools for retention analytics on review sites, but they don’t make the choice any easier. Let’s compare them! Let’s dive in!

Retention 52

Retention Software Review Technical Review Underperforming Technical Team 52

Totango

MAY 17, 2024

Economic pressures are compelling companies to rethink their strategies, with a heightened focus on both acquiring new business and nurturing existing customer relationships to drive revenue growth. So, what can CS teams do today? Let’s explore four ways AI can help address these challenges to improve CS impact.

Innovation 96

Innovation AI Underperforming Technical Team Scale 96

User Pilot

JANUARY 17, 2024

The most common challenges that hinder SaaS growth are lack of product-market fit , ineffective sales and marketing strategies , customer churn, and long product development cycles. Provide the necessary training for your sales teams. Optimizing your marketing strategy to cut costs.

Scale 86

Scale Scaling SaaS Underperforming Technical Team 86

FastSpring

APRIL 26, 2022

It’s likely that a finance or sales tools will be less susceptible to churn than a marketing tool, simply because it’s perceived to be more directly responsible for revenue.”. If your market is small, then churn matters significantly more. Next, let’s look at how to develop a churn-reduction action plan.

Benchmarks 135

Benchmarks Churn Payments SaaS Payments 135

Chart Mogul

JULY 15, 2021

High growth companies like Airtable, Figma, Notion, or Github all have revenue as a top of mind business milestone. In fact, out of a sample of 40 growth stage companies, 50% said revenue growth was their #1 north star metric, according to research led by Lenny Rachitsky for Future.

Underperforming Technical Team 52

Underperforming Technical Team Revenue Scale Communication 52

Chart Mogul

JULY 15, 2021

High growth companies like Airtable, Figma, Notion, or Github all have revenue as a top of mind business milestone. In fact, out of a sample of 40 growth stage companies, 50% said revenue growth was their #1 north star metric, according to research led by Lenny Rachitsky for Future.

Underperforming Technical Team 52

Underperforming Technical Team Revenue Scale Communication 52

Sales Hacker

SEPTEMBER 13, 2021

The results of account-based marketing (ABM) , content marketing, in- or outbound marketing, on- and offline marketing, and branding, have to be monitored and presented more than in the past. Many claim “Half of my marketing budget is wasted, but I don’t know which half!” The risk or return ratio.

Underperforming Technical Team 94

Underperforming Technical Team Marketing Sales Finance 94

User Pilot

MARCH 23, 2023

And how can customer success teams address them to ensure product growth? The key difference is that customer churn measures the number of customers a business lost, whereas revenue churn measures the revenue lost due to customer churn. 3: Poor customer service or experience with the sales teams can make customers churn.

SaaS Payments 86

SaaS Payments Churn Underperforming Technical Team Payment Methods 86

User Pilot

MARCH 21, 2024

Creating customer profiles helps you better understand your target audience, enabling you to attract more product-qualified leads , provide personalized customer service , and drive retention. The B2B Customer Profile Template captures in-depth insights into business clients, aiding in developing strategies for partnership and revenue growth.

Sales Recruiting 90

Sales Recruiting Underperforming Technical Team Interviewing Social Media 90

User Pilot

SEPTEMBER 28, 2023

Product marketing is a nuanced, fast-paced, and multi-faceted endeavor. In a competitive environment with no guarantees, marketing experimentation serves as a surefire way to maximize reach, optimize conversions, and improve the user experience. What is marketing experimentation? Why you should run marketing experiments?

Marketing 84

Marketing Underperforming Technical Team Onboarding Metrics 84

Andreessen Horowitz

SEPTEMBER 19, 2023

We pulled from my prior marketplaces experience and dove into their business quickly to develop a point-of-view on the opportunity. First, there was a LOT to like about the company: The market size was, and remains, huge. They had impressive GMV growth and strong cohort revenue retention, but their unit economics were upside-down.

Marketplace as a Service 138

Marketplace as a Service Scale Underperforming Technical Team Construction 138

Totango

OCTOBER 2, 2020

Equipped with the knowledge provided by customer data, you can help your customer survive tough times by offering practical solutions that add value and ultimately contribute to customer retention during economic downturns — even ones caused by a pandemic. Every act of providing value is therefore an act of customer retention.

Retention 118

Retention Underperforming Technical Team Churn Customer Lifetime Value 118

Intercom, Inc.

MARCH 12, 2019

A little over a year ago, I got the opportunity to start a new team within our sales organization – a team of Relationship Managers dedicated to growing our current customers at scale. To do the first, we had to hire, train, and write a playbook – the building blocks of any team. Relentlessly measure impact.

Sales Hiring 171

Sales Hiring Sales Recruiting Underperforming Technical Team Scale 171

FastSpring

MAY 20, 2024

Moving some, all, or simply more of your software offerings from a one-time perpetual license model to a software as a service (SaaS) subscription model can be daunting, but it’s so powerful for building dependable, recurring revenue. What do you do in all these different scenarios? And much more.

Payments 144

Payments SaaS Payments Merchant Services Payment Solutions 144

User Pilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. What is SaaS marketing?

SaaS Payments 65

SaaS Payments Marketing Payment Solutions SaaS 65

Intercom, Inc.

JUNE 28, 2018

In many ways, the genesis of this new book was our podcast series and the enlightening, in-depth conversations we hosted with industry leaders who’ve grown startups to many billions in revenue. Gina Gotthilf , former VP of Growth and Marketing at Duolingo. Casey Winters , former growth leader at Pinterest and GrubHub.

Retention 160

Retention Underperforming Technical Team Acquisition Metrics 160

User Pilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. Why does retention management take so much time and effort? TL;DR- 13 Customer Retention Strategies.

Retention 52

Retention Strategy Underperforming Technical Team Technical Review 52

User Pilot

APRIL 21, 2023

The aim of product analysis is to better understand its strengths and weaknesses, to evaluate how effective it is at satisfying user needs , and to identify areas for improvement. Product analysis benefits teams from across the organization, including your product , marketing , customer success , and UX design colleagues.

Underperforming Technical Team 87

Underperforming Technical Team SaaS Onboarding Retention 87

Chart Mogul

MAY 30, 2019

Ingmar, our VP of Customer Success, and our support team cracked the code on first response time and measuring NPS. As we grow, we’re able to spend more time developing the proactive tiers of the pyramid without de-prioritizing a strong foundation of fast, helpful ticket replies and features that delight.

Underperforming Technical Team 78

Underperforming Technical Team Development Strategy Management 78

Casey Accidental

FEBRUARY 26, 2024

In my recent essay about second products , I talked about how the goal of building a second product is not the traditional concept of product/market fit we’ve all been raised on regarding startups. First off, let’s spend a moment on this product/market fit point. The goal is to inflect the growth of the entire company over time.

Underperforming Technical Team 63

Underperforming Technical Team Scale GCP(Google Cloud Platform) Startup 63

ProfitWell

MARCH 11, 2020

For years, aggressive customer acquisition strategies have dominated the marketing space. Why spend all of your time and energy creating costly customer acquisition-focused marketing campaigns if you aren't going to spend time keeping them around? Where is the revenue leakage happening? How is customer retention measured?

Retention 52

Retention Metrics SaaS Payments Underperforming Technical Team 52

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. This has created large amounts of data for running teams. . The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat. I think that’s message-market fit.

Scale 226

Scale Scaling Sales Recruiting Sales Hiring 226

User Pilot

JULY 27, 2023

They also manage finances and supervise one or more engineering teams. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Average salary: $192,383/yr. Average salary: $151,254/yr.

Sales Hiring 88

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 88

Point Nine Land

JUNE 18, 2023

In fact, it’s almost impossible to get a really good understanding of a service’s usage without looking at activity and retention numbers on a cohort-by-cohort basis. By conducting a cohort analysis, you can track customer behavior, retention, churn, and revenue over time. Should I look at churn or retention cohorts?

SaaS Payments 128

SaaS Payments Payment Services Payments SaaS 128

Baremetrics

DECEMBER 18, 2019

What can we do to improve retention? But first, in order to improve retention, we first have to be able to measure it. These are the three retention measurements I usually start with: The “How would you feel if…?” survey User Churn and Revenue Churn Quick Ratio. Why are customers canceling? How do we reduce churn?

Retention 136

Retention Strategy Payment Solutions Technical Advisors 136