SaaStr

MARCH 19, 2019

Niall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect channels and platform ecosystems. We’re a cloud content management platform.

Payments 120

Payments Scale Scaling Revenue 120

SaaStr

JANUARY 30, 2023

They focused on building a payment platform that empowers international talent and independent contractors to get paid on time in a compliant way while also ensuring that companies can hire international talent and make payments efficiently. This insight led Deel to focus on solving payments and compliance.

Sales Hiring 227

Sales Hiring Payment Services SaaS Payments Scale 227

User Pilot

FEBRUARY 25, 2024

Product analytics can help you track changing user behavior for your app but here are some industry-wide changes that are influencing purchasing decisions in 2024. The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods.

SaaS Payments 97

SaaS Payments Trends Payment Solutions Payment Methods 97

Kellblog

JULY 24, 2021

I sometimes get asked about how to structure an enterprise software marketing organization and the relative roles of product marketing vs. competitive analysis. My first job in marketing, which served as my bridge from a technical to a sales-and-marketing career, was as a competitive analyst.

Product Marketing 136

Product Marketing Marketing Sales Hiring Payment Services 136

SaaStr

OCTOBER 6, 2023

This is the same advice they give YC companies to become much more successful at fundraising when they’re pre-product market fit. The Common Elements of a Seed Stage Pitch The common elements of a seed stage pitch include: What you do Team Traction Unique insights Market size Ask What does your company do? Who’s on your team?

Payment Methods 220

Payment Methods Startup Payment Solutions Sales Hiring 220

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Or maybe you are curious whether Christmas marketing works at all? We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions.

SaaS Payments 204

SaaS Payments Payment Solutions Payments Social Media 204

Stax

APRIL 25, 2024

They value seamless shopping experiences that allow them to buy quickly and effortlessly, regardless of platform or location. This applies not just to the purchasing experience but also to payments. Essentially, you’ll be able to reuse that token to process payments and refunds later on. Consider the following.

Payment Methods 88

Payment Methods Merchant Services Stax Payment Services 88

User Pilot

APRIL 29, 2024

A market segmentation survey is a market research tool. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies.

Payment Solutions 88

Payment Solutions SaaS Payments Payment Methods Payments 88

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Or maybe you are curious whether Christmas marketing works at all? We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions.

SaaS Payments 162

SaaS Payments Payment Solutions Payments Social Media 162

Intercom, Inc.

MAY 8, 2018

The next generation of messengers will be built to help businesses accelerate growth by actually helping teams do work, like process payments or schedule meetings. For marketers like me, this is an incredibly powerful concept. But knowing what apps to use and feature is also probably a bit daunting.

Payment Solutions 176

Payment Solutions Payment Methods Payments SaaS Payments 176

Unbounce

FEBRUARY 9, 2022

As a small business owner, we know you’ve got limited time and expertise to run digital marketing campaigns. We also know that a whopping 47% of you run your marketing efforts all by yourselves. That’s why we’re launching Unbounce Apps. What Are Unbounce Apps? Get a Leg Up on the Competition.

Payment Solutions 132

Payment Solutions Business Payments Payment Services 132

SaaStr

JULY 11, 2023

How do you win with a high-velocity sales strategy in a fast-moving, competitive market? In a special session of Workshop Wednesday, Gorgias Founder & CEO Romain Lapeyre and Gorgias VP of Sales & Partnerships Aasif Osmany share their learnings, advice, and hacks for optimizing your sales process. Mid-Market? Enterprise?

Sales Hiring 162

Sales Hiring SMB Sales Recruiting Payment Methods 162

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Short on time?

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

User Pilot

JULY 27, 2023

In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet.

Sales Hiring 95

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 95

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” And we need platforms to be able to do that.

Payment Methods 142

Payment Methods Marketing Payments SaaS Payments 142

User Pilot

APRIL 21, 2024

Keep them updated about their order or provide additional support to help them maximize the product value. Userpilot is a product growth platform. It helps create in-app experiences to optimize user conversions. Here’s an example of a Userpilot user persona: Role in the company ( Product Marketing Manager ).

SaaS Payments 86

SaaS Payments Payment Services Payment Methods Payment Solutions 86

SaaStr

DECEMBER 26, 2019

There is no shortage of options when it comes to building your marketing technology stack. Pauline Fumeron | Marketing Automation Manager @ OpenC lassrooms. Guillaume : And today we’re going to talk about how to build your marketing stack. So data analytics, marketing customer analytics, and technology and acquisition.

Sales Hiring 150

Sales Hiring Payment Methods Payment Solutions Marketing 150

User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. For SaaS companies, this isn’t just about website sign-ups but also in-app conversions, leading to paying users, unlike e-commerce, where a conversion might be a purchase.

SaaS Payments 96

SaaS Payments Payment Methods Payment Solutions Payments 96

User Pilot

FEBRUARY 7, 2024

Your SaaS product’s free trial conversion rate is one of the most important growth metrics to track. That’s because an integral component of the product-led growth strategy is your ability to convert a free trial user into a paying customer. Offer in-app guidance to trial users and help them experience value.

SaaS Payments 52

SaaS Payments Payments Payment Solutions Scale 52

Baremetrics

JULY 20, 2021

If there’s one brand you and I can learn from to become better SaaS marketers, it’s HubSpot. HubSpot Academy), HubSpot has aced the SaaS marketing game in more ways than one. With over 21,000 SaaS companies in the market, the growth is projected to continue by the end of 2021, reaching $157 billion. Table of Contents.

SaaS Payments 105

SaaS Payments Payment Services Marketing Payment Solutions 105

User Pilot

JUNE 28, 2023

Kommunicate drives sales-less product adoption through product experiments and tracking adoption rates with Userpilot. Platformly uses a progress bar and empty state CTAs to simplify the onboarding process for their complex product. Split-test your upsell pop-ups to maximize expansion revenue. Get a demo now!

Onboarding 79

Onboarding SaaS Payments Payment Services Payment Solutions 79

User Pilot

FEBRUARY 25, 2024

Funnel analysis examples can help product managers find the missing puzzle pieces to improve user journeys. From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. Create data-driven product roadmaps. Increase revenue growth. Onboarding process funnel.

SaaS Payments 95

SaaS Payments Payment Services Payment Methods Payment Solutions 95

Baremetrics

JULY 30, 2021

Within their platform, users can manage various aspects of their online customers such as subscription, recurring billing, invoicing, payments, accounting, taxes, and more. Baremetrics on the other hand monitors subscription revenue for businesses that bring in revenue through subscription-based services.

Systems Review 52

Systems Review Technical Review Payment Features Payments 52

SaaStr

JULY 26, 2022

SMBs don’t really budget for much, so if the business goes down, software purchases often go down very quickly too. Net net, most true SMB SaaS products often churn on the order of 3% per month almost no matter what you do. Bill.com added payments late, but went deep here and saw NRR shoot up to 110% and then 121%!

SMB 354

SMB Churn Payment Services SaaS 354

FastSpring

APRIL 30, 2021

Localized pricing helps software and SaaS companies expand their customer base and increase conversions. When price localization isn’t a part of your growth strategy, it limits long-term growth and prevents your business from reaching customers that want your products and services. What is Price Localization. Startup Stage.

Payment Methods 81

Payment Methods SaaS Payments Payments Pricing 81

Unbounce

SEPTEMBER 16, 2021

Thousands of businesses are willing to spend unbelievable amounts of money to rank at the top of search engine results pages (SERP) and in the most relevant places for their users around the web. In 2019, small businesses spent between $9,000 and $10,000 per month on PPC , with Google making an average of $116.5 Retargeting.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Chart Mogul

JUNE 24, 2021

We also shared that revisiting your monetization strategy is an essential part of growing your business. While some companies might want to stick with the rates that work right now, there may come the point where you can’t rely on growing your market share at the same rate as your company’s early days.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

User Pilot

FEBRUARY 22, 2024

Customer retention can help you drive recurring revenue, reduce customer acquisition costs, and drive customer loyalty. Drive recurring revenue : Loyal customers spend more through repeat purchases over time. When customers are engaged, they are more likely to renew their subscriptions and try new products.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

OPEXEngine

MAY 18, 2021

Just six Cloud companies listed on the Bessemer Nasdaq Cloud Index each are valued at over $100B, and together currently represent a market capitalization well over $1trillion. In this blog, we are looking at the business metrics that can be measured quantitatively and providing a few insights on how investors analyze them.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

User Pilot

OCTOBER 5, 2023

Stakeholders across the organization, including marketing , sales, product managers , customer success teams, finance, and senior leaders , monitor the CAC payback metric to optimize strategies and inform decision-making. Userpilot onboarding, analytics , and feedback features can help you reduce CAC and boost revenue.

SaaS Payments 98

SaaS Payments Customer Lifetime Value Acquisition Payment Solutions 98

Chart Mogul

DECEMBER 20, 2022

Product analytics, customer data or user feedback from your CRM, as well as revenue analytics, all play an essential role in understanding and growing your business. The team has also been working hard all year to bring you these and many other improvements to the ChartMogul platform. Let’s get to it. Try it out. .

Systems Review 52

Systems Review Payments Payment Solutions Azure 52

FastSpring

MARCH 27, 2023

“It got us thinking: Why is there no purpose-built operating system for corporate learning and development teams, when their jobs are so strategic to the business, and they’re managing massive budgets, but they can’t track things like ROI?” There are now over 150 enterprise companies using the platform.

Payment Solutions 111

Payment Solutions Payment Services SaaS Payments VP of Engineering 111

User Pilot

JUNE 29, 2022

Here, we have listed a few popular customer segmentation software options and described their pros and cons. Customer segmentation tools allow you to segment customers based on shared characteristics such as their in-app behavior, or any other criteria such as the NPS score , completed milestones in the customer journey, etc.

SaaS Payments 95

SaaS Payments Software Review Payment Solutions Payment Methods 95

User Pilot

JULY 18, 2023

This article shows you various ways to calculate churn, make sense of the data, and create proactive solutions to retain more customers. TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. Monthly recurring revenue. The average revenue per user.

Churn 86

Churn Payments SaaS Payments Payment Solutions 86

OPEXEngine

FEBRUARY 22, 2022

We typically classify SaaS companies in terms of three customer segments, enabling us to better evaluate their needs: Small/Mid-Market (SMM). Business to Consumer (B2C). In this article, one in a series of three covering each of these SaaS customer categories, we will focus exclusively on Small/Mid-Market SaaS companies.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

SaaStr

NOVEMBER 16, 2022

You’ll never scale revenue if you can’t get two people to hit quota. When you hire your first couple reps, they do need to have sold a software product. It can work out a little bit for tiny SMBs, but it doesn’t work in software, okay? But first of all, do whatever it takes to get two reps hitting quota.

Sales Hiring 220

Sales Hiring VP of Engineering Payment Methods Scale 220

Chart Mogul

MARCH 9, 2020

An early entrant to the SaaS field, the company has pioneered a number of fields that are now commonplace in the industry — content marketing, the transparent startups movement, and remote work. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113