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The biggest challenges facing support teams right now (and how to solve them)

Intercom, Inc.

Most support teams have seen an influx of support queries since COVID-19 hit – and those issues are more complex than ever. According to recent research, however, many teams aren’t sufficiently equipped to meet these new challenges. Challenge #1: Limited team bandwidth, resources, and budget.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Stacks can be developed at the project, team, or functional level and are regularly used to improve internal collaboration, measure the impact of marketing activities and reach customers in new ways. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.

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31+ Must-Have Tools to Automate Lead Generation

Sales Hacker

Without automation, optimization and growth will suffer, ultimately resulting in poor ROAS. With this in mind, it’s important to identify the best tools to automate lead generation and why your team should invest in them. It allows marketers and sales teams to create, manage, monitor, and optimize PPC campaigns from one dashboard.

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Core Feature Adoption Rate: Benchmark Report 2024

User Pilot

Core feature adoption data can also guide product development. By showing product teams what features customers value, it allows them to make better-informed prioritization decisions. Nimrod Priell, CEO at Cord, finds that advocates within teams are the best feature ‘activators’. Userpilot webinar.

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

User Pilot

A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. Competitor analysis enables PMs to find areas where rivals fail customers and develop sound positioning and differentiation strategies.

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How Technology Affects Communication

Neil Patel

But is it all bad? With this in mind, here’s a breakdown of everything you need to know about how technology affects communication with customers, plus how to use these developments to your advantage. Machine learning and artificial intelligence will have a significant impact on how we communicate.

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Built for you: Custom Reports, Conversation Topics, Macros, and more to personalize customer communication

Intercom, Inc.

Without this knowledge, it’s inevitable that your customer communication will remain impersonal and inefficient, neither of which will empower your team to meet ever-rising customer expectations. Armed with the right data, your team will be able to move the needle on providing personal customer communication at scale.