Buffer Resources

MAY 15, 2024

  However, as is the case with most competing sites, the algorithms of other top social media platforms don’t like content from other sites. But when you’re just starting out, you need to collaborate the algorithm, not subvert it. So what’s a creator to do?

Social Media 93

Social Media Trends Subscription Payment Features 93

Neil Patel

JANUARY 28, 2020

Do you know how Google decides what website should be ranked number 1, 2, 3 and so on for any given keyword? Well, they have an algorithm for that. But as you know, algorithms aren’t perfect. That’s why Google continually tries to improve it. Google knows that they can always make their search results better.

Software Review 145

Software Review Engineering Data 145

Unbounce

JULY 5, 2023

Or how Google Docs can finish your sentences? Both Netflix and Google have collected boatloads of data from the millions of people using their products. Similarly, Google has watched how humans craft language—what you type and which words tend to go together. As marketers, we’re all familiar with the likes of Google Analytics.

Artificial Intelligence 98

Artificial Intelligence AI Search AI Machine Learning 98

Unbounce

JUNE 15, 2023

But while AI is helping us turn on the lights by shouting and making it easier to find a cool disco to boogie with friends, SEOs and content marketers could have a tough time adapting to the rapid changes. But this change might not be so great for marketers. How is AI changing search engines and SEO marketing?

Artificial Intelligence 98

Artificial Intelligence AI Search AI ChatGPT 98

Neil Patel

OCTOBER 27, 2021

Whether it’s the latest Google update, poor backlink strategy, or a competitor outwitting and outplaying you on search, this is where a quarterly SEO planning comes into play. SEO planning is important because things change. If you’re not monitoring the SEO landscape, you won’t react fast enough to change.

Technical Review 145

Technical Review Social Media Trends Engineering 145

Neil Patel

JANUARY 29, 2021

There are few things Google likes more than updating its ranking signals. Or is it just another small change in Google’s ever-evolving algorithm and ranking factors? Or is it just another small change in Google’s ever-evolving algorithm and ranking factors? What is passage indexing?

AI Search 132

AI Search Machine Learning Artificial Intelligence Engineering 132

Neil Patel

AUGUST 22, 2020

The reason you want to track your rankings on a daily basis is that Google makes 3200 algorithm changes per year , which is a bit more than 8 algorithm changes per day. Google’s algorithms are updated frequently, and they’re incredibly complex. So how do you do that? Source: Slideshare.net.

Mobile 145

Mobile User Experience Strategy Engineering 145

FastSpring

MARCH 15, 2024

And the way that algorithm works is, the more popular your game is, the more you get placed on the front center, so it’s hard to get things going.” And unlike other platforms where the algorithms shifts and you might lose the ability to directly talk to the community that you’ve built. It’s not algorithmic driven.

Payment Methods 194

Payment Methods Marketplace as a Service Payment Solutions Payments 194

How To Buy Saas

MARCH 25, 2024

Hardly can we imagine a business that doesn’t wish to appear on the first page of Google’s search engines. Furthermore, employing tools like Google Analytics or SEMrush will let you delve deeper into user interactions, thereby helping you quickly adapt to the evolving preferences of your target audience.

Outsourcing Services 52

Outsourcing Services Customer Lifetime Value Business SaaS 52

Neil Patel

NOVEMBER 26, 2019

Everyone talks about algorithm updates, but Google does a whole lot more than adjust algorithms. So, what are these non-algorithm changes? Instead, I want you to focus your energy on how you can leverage these changes before your competition. Change #1: Google executives are big on “ambient computing”.

Technical Review 145

Technical Review Mobile Software Review Engineering 145

Neil Patel

SEPTEMBER 17, 2019

In case you missed it, Google has just changed up the rules for link building. Well, that’s now changed. And as for buying links, you shouldn’t do that as it is a simple way to get penalized or banned from Google. How does Google look at links? Google’s algorithm is smart. Google’s new link policy.

User Experience 112

User Experience Data Sales 112

Neil Patel

JANUARY 4, 2022

Google is constantly updating its algorithm to ensure users get the best search results. From the Panda update in 2011 to ongoing core updates in 2021, the search engine constantly introduces changes to ensure the most helpful content appears at the top of the page. What’s New With Google’s Product Review Update?

Technical Review 99

Technical Review Social Media Engineering Strategy 99

Neil Patel

AUGUST 3, 2021

But with people tired of being stuck indoors things are starting to change. We tried to get a bigger sample size per category, but we weren’t able to get enough sites Google Analytics data on short notice. Did Google cause the traffic drops? But it wasn’t just a “Google” algorithm update. That’s massive growth.

Travel 145

Travel Trends Data Marketing 145

Neil Patel

AUGUST 20, 2019

With Google making 3200 algorithm changes in just one year , their goal isn’t to make a website wait a year or two before they are able to achieve a top spot. How SEO has changed. But as Google has clearly stated , having an older domain or even a new domain won’t affect your rankings. Literally, 30 minutes.

Engineering 111

Engineering 111

User Pilot

APRIL 16, 2024

Keep up with changes in how users behave – User expectations, needs, and preferences keep shifting. Monitoring user behavior helps you stay on top of such changes and adapt your product accordingly. UEBA software usually comes with machine learning algorithms to help automate threat detection. Google Analytics reports.

User Experience 105

User Experience Engagement Trends Churn 105

Neil Patel

MAY 14, 2019

When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Chances are, it’s something related to how it’s harder to get rankings on Google. Well, if you ask most SEOs, they’ll say it’s because Google has created a much more complex algorithm. Google’s ever-changing layout.

Social Media 112

Social Media Engineering Trends Advertising 112

Intercom, Inc.

MAY 8, 2019

If it’s not Facebook modifying its Newsfeed algorithm , it’s Google shaking up AdWords and DoubleClick – requiring marketers to constantly redraft once tried-and-true roadmaps. “There’s sort of this consolidation of the way that we find information online to really two, three major giants: Amazon, Facebook, Google.

Acquisition 116

Acquisition Scale Underperforming Technical Team Advertising 116

Neil Patel

AUGUST 6, 2019

In case you missed it, Google just published advice for SEOs on how to continually do well throughout their algorithm changes. Now, what most people don’t know is Google doesn’t just push out a handful of algorithm changes per year. You heard me right, 3,200 changes. Google’s advice to SEOs.

Outsourcing Services 111

Outsourcing Services Mobile Engineering User Experience 111

Incredo

JANUARY 29, 2020

It’s a form of digital marketing which requires making certain changes to your website that enable it to rank well in search engines such as Google. These can be on-page , off-page or technical changes and the changes that you make are influenced by factors that search engines claim they consider to rank websites well.

Software Review 328

Software Review Engineering Technical Review Branding 328

User Pilot

MAY 10, 2023

Google’s speech recognition technology has changed the way marketers address SEO to optimize for voice search. They leverage machine learning algorithms to proffer “intelligent” solutions that improve the marketing process. Okay, Google! It’s expected to grow from an estimated USD 15.84

Artificial Intelligence 90

Artificial Intelligence AI Search AI Machine Learning 90

Neil Patel

DECEMBER 24, 2022

You cover every facet of a topic in-depth, and, in return, Google rewards you with better rankings. No one has a definitive definition of topical authority — that’s because Google hasn’t given one. If you have strong topical authority, Google will rank your content on that topic higher than a website with weaker topical authority.

Engineering 88

Engineering Strategy Metrics Branding 88

Neil Patel

MARCH 19, 2021

Generating over $134 billion in ad revenue , Google is the largest provider of PPC services. Its platform, Google Ads, is often the first stop for people beginning PPC marketing. A Google algorithm then chooses ads based on each advertiser’s maximum bid and the quality score of each ad. How Much is PPC Advertising?

Marketing 138

Marketing Advertising Social Media Investment 138

Neil Patel

DECEMBER 22, 2020

Wouldn’t it be nice if you could see your website through Google’s eyes? We all know the fine details of Google’s algorithm are a closely kept secret. At the same time, we have a lot of information about the aspects Google deems important when judging a website. What is Google Lighthouse? With more than 3.5

Mobile 131

Mobile User Experience Metrics Engineering 131

Neil Patel

JANUARY 7, 2021

There are many reasons you’d want to remove information from Google. In this article, I’ll cover everything you need to know so you can manually remove information from Google; instead of waiting for them to do it for you. When You Should Remove Information From Google Searches. Penalizing Information Removal From Google.

Software Review 121

Software Review Strategy Data Engineering 121

Neil Patel

OCTOBER 1, 2019

Google released a major update. When I first started, Google algorithm updates still sucked but they were much more simple. Over the years, their algorithm has gotten much more complex. The only one who actually knows is Google. Now, I am not trying to blame Google… they didn’t do anything wrong.

Software Review 111

Software Review Underperforming Technical Team Trends Social Media 111

Neil Patel

JULY 14, 2021

Here are some of the most popular voice search devices and the search engines they use: Google Home: Google Amazon Echo/Alexa: Bing Google Assistant: Google iPhone/Siri: Safari Android phones and devices: Google Microsoft Cortana: Bing. When you type a query into Google, what do you want it to do?

VP of Engineering 144

VP of Engineering Strategy Mobile Artificial Intelligence 144

Buffer Resources

JULY 12, 2023

This generated a decent organic reach for a while—and then, the algorithm changed, my reach suffered, and I realized it was time to get much more strategic with my approach. Specifically, I used Google Analytics to deep dive into what content led to continued engagement, and what lost people.

Social Media 89

Social Media AI Search Technical Review Entertainment 89

Neil Patel

NOVEMBER 23, 2021

If you answered no, read on to learn how Google’s advanced search operators can considerably benefit your strategic digital efforts. What Are Google’s Advanced Search Operators? While you may be familiar with some basic search operators from Google, the search algorithm supports deeper dives through a series of commands.

Payment Services 107

Payment Services Payment Methods Software Review Healthcare 107

Neil Patel

APRIL 12, 2021

While Google, Bing, and Yahoo control the West’s market share of search engine traffic, alternative search engine Baidu is the king of search in China. In many ways, their early platform seemed to copy Google in approach and design, leading many to think of them as a Chinese Google copycat rather than a true competitor.

AI Search 103

AI Search Mobile Engineering Advertising 103

Neil Patel

SEPTEMBER 16, 2021

If you focus your efforts on improving organic CTR, you can also improve your Google ranking. When URLs are being frequently visited, the search engine algorithm will consider your page to be valuable and relevant to future queries containing your content keywords. Another tip is to list your business on Google My Business (GMB).

AI Search 145

AI Search Social Media Mobile Software Review 145

Neil Patel

APRIL 19, 2021

Now for this study, we deemed a popular blog post as anything that generates at least 1,000 visitors a month from Google organic search (this was based on Ubersuggest data). What’s interesting though is posts that generate at least 5,000 visits a month from Google rank for 51 or more keywords. Over the years the SEO game has changed.

User Experience 143

User Experience Data Content Marketing Marketing 143

Neil Patel

MAY 13, 2021

Then I took a look at her Google Webmaster Tools account and saw that she had a manual actions report stating that her website had been penalized for low-quality links. What is Google’s Disavow Tool and When Should You Use It? If you don’t have control over the spammy links, use the disavow tool so Google disregards them.

Systems Review 145

Systems Review Engineering Trends Data 145

Neil Patel

NOVEMBER 1, 2021

Just think of it this way… Google was founded in 1998 and SEO existed before Google as it wasn’t the first search engine. So, with all of their algorithm changes, what do you think is going to be the biggest challenge in 2022? Which gives Google it’s prime pickings for which page to rank number 1 and so on.

Entrepreneurship 145

Entrepreneurship Social Media Engineering Trends 145

Neil Patel

SEPTEMBER 28, 2020

When you think about search engine optimization, there’s a good chance that Google is the only search engine that comes to mind. Google is just a part of the SEO puzzle. If you are only focusing on what Google wants, you could be missing a large portion of the search market who use other search engines, like DuckDuckGo and Bing.

Engineering 144

Engineering User Experience Social Media Strategy 144

Neil Patel

FEBRUARY 4, 2020

If you want to get traffic from Google, how would you go about it? But what if there was another way to get traffic from Google? And no, I’m not talking about Google News… there is actually an easier way. Google Discover. It’s called Google Discover. Google Discover is everywhere, you just don’t know it.

Mobile 145

Mobile Entertainment Branding Trends 145

Neil Patel

SEPTEMBER 26, 2020

Technical SEO encompasses the “behind the scenes” elements of an SEO strategy that speaks directly to search algorithms. How fast your website loads is a key element in your SEO strategy – both from a user’s perspective and from the search algorithms. 6 Ways a Technical SEO Consultant Can Help Grow Your Business.

Technical Advisors 145

Technical Advisors Consulting Underperforming Technical Team Mobile 145

Neil Patel

SEPTEMBER 14, 2020

Did you know Google Shopping listings are free for most merchants to use? Google has also dropped commissions for its Buy on Google program. This means nearly any retailer can sign up for Google Shopping Actions and link their products without paying the 12% commission Google formerly collected on each sale.

Merchant Services 145

Merchant Services Payment Methods Payment Services Payments 145