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Dear SaaStr: How Do I Know If My New VP of Sales is Working Out?

SaaStr

Dear SaaStr: How Do I Know If My New VP of Sales is Working Out? This is one of the most discussed topics on SaaStr, and a deep dive here: The 30-Day Test: How to Know if Your VP of Sales Will Succeed In a nutshell, you’ll know if your VP of Sales is working out by looking at two things: results and team-building ability.

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Top 10 Unexpected Learnings from Scaling Wiz From $0 to The First $100M ARR with founding CRO Colin Jones and Sam Blond

SaaStr

Radical Transparency in Growth Planning While most revenue leaders deliberately “sandbag” forecasts to ensure they can over-deliver, Colin Jones did the exact opposite at Wiz. Rather than seeing this as a liability, Wiz leveraged it as a strategic advantage — even in its sales team.

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5 different paths to launch AI agents (with examples)

Sales Hacker

Wrap an agent around an existing workflow If your team already has some structure (regular pipeline reviews, onboarding processes, forecast prep, etc.) If your tone matters (to investors, recruits, or customers), build a few reference samples into the prompt or system message. Here’s one example: PATH 2. Top takeaways here.

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29 Budget-Friendly Digital Marketing Tools for Small Businesses (+ Free Options)

Buffer Resources

You can set up affiliate signup pages to recruit partners quickly. Robust reporting features tie marketing efforts to sales outcomes. Leverage predictive analytics to forecast user behavior and prevent churn. Forecast future revenue based on historical data and current trends. The email builder is intuitive.

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GTM 154: How AI is Reshaping Sales Tech | Lessons from Building Sales Cloud, Sales Navigator and now an AI-Native Startup

Sales Hacker

06:33 Why Sales Nav was a $250M business with a “crappy product” — and how Doug turned it around. 13:26 The speed dating hack that landed Coffee’s first sales leader. 17:36 What Doug learned running Sales Cloud at Salesforce — and why he left. 24:37 Why sales tech stacks are bloated — and how AI-native CRMs solve it.

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GTM 131: Being CMO Under Mark Benioff of Salesforce and the Innovator’s Dilemma

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Kraig Swensrud is the Founder & CEO of Qualified where he provides crucial experience and entrepreneurial energy to create the future of enterprise sales tech. You got sales reps. Some people decide, Hey, sales marketing is not my jam.

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GTM 149: Inside Meta’s $10B Sales Playbook with Rick Kelley

Sales Hacker

Over his 15-year career at Meta, Rick was instrumental in driving international expansion, especially across Europe, the Middle East, and Africahelping to localize strategy, scale high-performing sales teams, and bring new ad products to market. Rick is the former managing director of Meta Ireland. Rick Kelley: You’re right.