SaaStr

JUNE 1, 2021

Turns out a founding team of six MBAs creating a full suite of products sold solely to SMBs can become a multi-million dollar public company in nine years – and continue growing rapidly ($77.6 Dharmesh : …said, “This is a very bad idea. million in 2013 to $115.9 million in 2014.). I said, “Holy crap.

Part-Time VPE 286

Part-Time VPE Technical Cofounder CTO Hire New CTO 286

SaaStr

OCTOBER 15, 2019

Lots of us fantasize about moving upmarket, but are unsure of how to get started, is it just a matter of hiring a team of SDRs and getting them to hit the phones? So as Lauren sort of alluded to, we started by focusing on SMB’s. Today we’ll be talking about five ways to effectively move up market.

Underperforming Technical Team 210

Underperforming Technical Team Sales Hiring SMB Enterprise 210

Casey Accidental

MARCH 29, 2022

A common issue leaders in product management, design, or engineering face is justifying investment in the “non-sexy” stuff. Non-sexy things include general user experience improvements, performance, developer velocity, infrastructure, technical debt, and, fortunately less than it used to be, growth. User Experience.

Investment 139

Investment Underperforming Technical Team User Experience Scale 139

Sales Hacker

APRIL 1, 2021

A made-up role so companies can hire more people to tell sales how best to do their job.” — Jason Henson , Manager, SMB Sales Development at Lytx, Inc. . In bad times, the shield is wielded in exec / BOD meetings to obfuscate real data. A neutral team.” — Adithya Krishnaswamy , Head of Growth at Everstage.

Sales Recruiting 119

Sales Recruiting Underperforming Technical Team Sales Hiring Scale 119

How To Buy Saas

FEBRUARY 25, 2025

Effective sales teams are also 81% more likely to be consistent CRM users , underscoring how vital these systems are for success. By the end of this guide, youll have a clear understanding of each platforms strengths, weaknesses, and ideal use cases. Rapid SMB adoption with 200K+ customers. Lets dive in!

Scale 52

Scale Underperforming Technical Team Technical Review Software Review 52

Intercom, Inc.

JULY 11, 2019

But as the business becomes more successful – and there are resources to build a support team – additional layers begin to separate executives from their customers. Since 2010, he’s helped the company grow to more than 40,000 customers and helped scale the support team to more than 500 employees to assist those users. Short on time?

Scale 188

Scale Scaling Sales Hiring Underperforming Technical Team 188

SaaStr

JULY 22, 2019

That’s not a bad start. We work with mostly modern teams. We started out in the commercial SMB mid-market space. Developers were really loyal to the product, and they were able to take the product with them whenever they went. Join us at SaaStr Europa 2020. Roger Scott | EVP @ New Relic. FULL TRANSCRIPT BELOW.

Scale 226

Scale Scaling Sales Hiring Underperforming Technical Team 226

Sales Hacker

APRIL 25, 2019

The SMB Decision: In-House vs. Outsourced Sales Development. As a high-growth SMB, your number-one focus is consistent sales. Without a sales development team, you can find yourself struggling when it comes to pipeline generation. The Four Costs of In-House Sales Development. Salary and benefits costs.

Outsourcing Services 96

Outsourcing Services Sales Hiring Sales Outsourcing Outsourced Development 96

Baremetrics

NOVEMBER 9, 2021

Develop a Full Marketing Strategy 2. SMB SaaS companies tend to have higher churn rates due to their lower demand and less sophisticated needs. High churn is understandable for newer startups, but it does indicate that a tool may be a poor market fit, have limited demand, or struggle to compete against similar products.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

FastSpring

DECEMBER 7, 2023

As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains. And, you know, Carl’s role at WP Engine focuses on this in a big part.

Software Review 148

Software Review Technical Review Development Team Review Branding 148

Intercom, Inc.

SEPTEMBER 8, 2021

When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott. We recently sat down with Maggie to chat about all things sales – from laying down a solid foundation to hiring the right people and, finally, scaling the team into hyper-growth. Look for the team players.

Scale 118

Scale Sales Hiring Sales Recruiting Underperforming Technical Team 118

SaaStr

JULY 29, 2022

There was another company I invested in called Automile, that for a while was quite successful in SMB fleet tracking, tracking where your fleets of vehicles are. And we’re about to add basically a team collaboration tier on top of the product. And you have to allow that, in fact, you have to support that in your sales team.

Scale 270

Scale Scaling Sales Hiring Enterprise 270

SaaStr

SEPTEMBER 13, 2020

374: ZoomInfo founder and CEO Henry Schuck shares how he built a business from scratch and grew it into one of the most successful IPOs of the 21st century—and what it was really like…the good, the bad, and most of all, the ugly. If you think of this from a market size standpoint, there’s often this debate, is that good or bad?

Sales Hiring 220

Sales Hiring Scale Payments Sales Recruiting 220

Baremetrics

AUGUST 29, 2021

Let’s say your ICP is a web developer running a startup on the East Coast. Using Sales Navigator’s search engine, you can filter results by plugging in various titles, locations, industries, company headcounts, and so on, to come as close as you can to your ICPs. This will result in poor open and response rates.

Scale 97

Scale Startup Sales Hiring Sales 97

Sales Hacker

JUNE 3, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Rick Kelley is the former VP of Metas Global Business Group, where he led a $10B+ revenue organization and played a pivotal role in building out Metas go-to-market teams across North America and EMEA. So, in 2002, I went to go and work at Yahoo.

Sales Hiring 85

Sales Hiring Scale Sales Recruiting Sales 85

Intercom, Inc.

JUNE 6, 2019

For instance, many teams build apps on Intercom so users can leverage their workflows and services within our live chat Messenger and messages. So I wanted to hear why that strategy makes sense for MadKudu and his advice for other teams thinking about building apps for their product. Short on time? Here are a few quick takeaways.

Scale 190

Scale Branding Underperforming Technical Team Enterprise 190

Andreessen Horowitz

NOVEMBER 17, 2023

In this conversation recorded at ELC 2023, Segment’s former CRO Joe Morrissey and former chief product development officer Tido Carriero discuss how they turned sales-product tension into a successful $3.2B I thought, “wow, this is going to be a great engineering partner to work with. The problem is the sales team.

Sales Hiring 96

Sales Hiring Scale Sales Underperforming Technical Team 96

OpenView Labs

MAY 5, 2021

Many companies are strategic consumers of open-source software as a means to reduce the burden on their software engineering team to build everything from the ground up. The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies.

Business 64

Business SMB Scale DevOps as a Service 64

FastSpring

JUNE 11, 2024

I need to find somebody that can actually manage it for me so I can do the things that I love, which is the marketing and working with my team where I fall flat is working with the clients because I, as you said, I tend to be a little bit hard headed and I get a bit passionate and that’s not always a good thing. They make more money.

Sales Recruiting 114

Sales Recruiting Software Review Payment Solutions SaaS Payments 114

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I And it makes up for a lot of bad product experiences, right?

Scale 158

Scale Sales Payment Methods Merchant Services 158

SaaStr

OCTOBER 31, 2019

Before I joined the venture capital industry many years ago, I was a software developer, and I worked for a startup around the 2000 time period. Contrast that with companies that might also sell into the SMB segment of the market where the ASPs, the average deal sizes are lower. I think it’s a really staggering stat.

Cloud 107

Cloud Scale AWS Machine Learning 107

Andreessen Horowitz

OCTOBER 16, 2023

Bansal shares this and other key milestones and frameworks for company building in conversation with a16z general partner Peter Levine; enterprise deal team partner Satish Talluri (who was a director of product and growth operations there); and Sonal Chokshi. Jyoti: I was working as an engineer in a company. This was 2008, right?

Product Marketing 78

Product Marketing Scale Sales Hiring Sales Recruiting 78

Chart Mogul

SEPTEMBER 15, 2023

We trust leaders to make decisions on what tools they need to get the most out of their teams. Guide to SaaS Revenue Recognition and Deferred Revenue in SaaS by Ben Murray, The SaaS CFO SaaS revenue recognition is an ongoing priority for SaaS accounting teams. Keep an eye out as we will be making regular updates.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

User Pilot

FEBRUARY 28, 2023

It essentially allows people like product managers, product marketing managers, or marketers (who may not necessarily have a background in engineering) to create in-app onboarding experiences, optimize signup and onboarding flows, etc. just 1 Team Member, a limit of 20 guides, and 2 checklists, UserGuiding branding on all UI patterns).

Software Review 52

Software Review Technical Review Onboarding Outsourced Development 52

User Pilot

FEBRUARY 21, 2023

Its implementation can be time-consuming and challenging for non-technical team members. It essentially allows people like product managers, product marketing managers, or marketers (who may not necessarily have a background in engineering) to create in-app onboarding experiences, optimize signup and onboarding flows, etc.

Software Review 52

Software Review Technical Review Onboarding Underperforming Technical Team 52

User Pilot

FEBRUARY 21, 2023

It essentially allows people like product managers, product marketing managers, or marketers (who may not necessarily have a background in engineering) to create in-app onboarding experiences, optimize signup and onboarding flows, etc. You can publish in-app onboarding tours , announcements, and launch surveys. – Raeann F.

Software Review 52

Software Review Onboarding Technical Review Underperforming Technical Team 52

SaaStr

AUGUST 19, 2022

And also on the side, doing a strategy of pure, just changing our ICP and fully picking it and making it super narrow and super focused, and having 25% of the team doing that. And 75% of the team continuing business as usual. No one has an engineering team with the time to build anything. Jason Lemkin: Yep.

Scale 269

Scale Sales Hiring Scaling VP of Engineering 269

SaaStr

JULY 12, 2022

There are a handful of us, but most of us are either from engineering or product backgrounds. That’s great, but that doesn’t really pay for one engineer fully, and I’ve got four. You have to create a repeatable process if you’re going to scale up the sales team. More power to you.

Sales Hiring 281

Sales Hiring Part-Time VPE VP of Engineering Sales Recruiting 281

SaaStr

JANUARY 28, 2020

If something bad happens, you’re going to have to cut your burn, probably. There is one thing, I love this quote and it’s a little bit of a crude quote, not that it’s bad language-. What do you do with that lightly toxic person on your team? I’ve spent three years deploying Gainsight. Aaron : No.

Sales Hiring 228

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 228

Sales Hacker

OCTOBER 7, 2021

Never believe that doubting yourself is a bad thing. That company only lasted another year before they were out of business, so it was a poor use of my energy, time, and being away from my family – a lesson I work to pass on to others new in roles today. Invest in your development internally and externally. Joyce Johnson.

Scale 136

Scale Sales Recruiting Sales Hiring VP of Engineering 136

SaaStr

MAY 27, 2024

Lessons from the Best & Worst Deals (00:05:03) To succeed in today’s rapidly changing business landscape, startups need an ultra-committed binary team, especially two co-founders with an insane level of commitment. The combination of these factors is making it more difficult for startups to succeed.

CTO Hire 285

CTO Hire Development Team Review Software Review Technical Review 285

SaaStr

AUGUST 12, 2022

But it sounds like the bad news is you’ve got a limited runway. It’s not the investor’s problem if you have an expensive team. It’s not the investor’s problem if you need too many folks, because you’re a business CEO and not an engineer. Jason Lemkin: This is how we feed the engine.

Scale 245

Scale SaaS Payments Scaling SaaS 245

SaaStr

AUGUST 15, 2020

Nick Mehta: Power of the developer, or the API economy, both of you play very much in both those trends. How do you help your team make that link to value? We’ve got a lot of training to do with our sales teams to get them to start to speak in these types of terms versus feature function. Nick Mehta: Yeah.

Payment Methods 265

Payment Methods Merchant Services Scale Payments 265

Intercom, Inc.

JULY 29, 2021

And so, Mark Rudden and his team had to figure it all out by themselves. Fortunately, Mark had quite a bit of experience working and scaling teams in demanding, hypergrowth environments. Building a great sales team: How Intercom fosters and maintains its sales culture. Onboarding, but make it remote.

Sales Hiring 223

Sales Hiring Scale Sales Recruiting Underperforming Technical Team 223

User Pilot

FEBRUARY 12, 2025

This guide breaks down a simple, step-by-step RCA process designed for SaaS teams. Fault-tree analysis Fault-Tree Analysis (FTA) is a deductive failure analysis method used mostly in engineering (e.g. software development) to identify causal factors of a specific problem. Involve cross-functional teams. No exceptions.

Technical Review 59

Technical Review Software Review Churn SaaS 59

Intercom, Inc.

SEPTEMBER 26, 2019

And it’s not without good reason: nearly all software products with dominant market share started as apps but grew to the point where third-party developers began building valuable integrations on top of what these companies had already created. New Relic’s General Manager, Mark Weitzel, weighs in on how you can support your developers.

Underperforming Technical Team 170

Underperforming Technical Team Marketplace as a Service Outsourced Development Development 170

SaaStr

SEPTEMBER 13, 2019

264: Allison Pickens is the COO @ Gainsight, the company that provides everything you need to turn your customers into your biggest growth engine. How can one approach setting up a services team for scale? Why is having such a great CS team actually bad for product development in the long run? Harry Stebbings.

Engineering 30

Engineering Scale Underperforming Technical Team Customer Success 30