Tue.Sep 29, 2020

How to Measure the Lifetime Value of SaaS Customers

Totango

Customer lifetime value (CLV) is a glimpse into your enterprise’s future. It is the sum of the profit you make from your customers over time, rather than any single sales event, and it is the most accurate method of anticipating revenue in a customer-centric, Software-as-a-Service (SaaS) environment.

Sales Motions for a Product-Led Company

SaaSX

Many product-led companies get to the sales fork in the road and scratch their head wondering where and how to start building their sales machine. It's entirely new for them and the path forward isn't always clear. It's helpful to understand the options

Sales 130

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By: Key take-aways from SaaStock Remote on how to adapt, survive and thrive – Viking Venture

SaaStock

[…] in SaaS at conferences in Europe, North America, Latin America, and APAC. They also have a useful Learning Hub where you can find stories and tips on many different topics like marketing & growth, sales, […

SaaS 130

More on the SaaS Sales Playbook for Product-Led Growth

SaaSX

The SaaS sales playbook applied best to a product-led growth when it is adapted to be sales-assisted versus sales led

Sales 130

Are Your Embedded Analytics DevOps-Friendly?

Does your analytics solution work with your current tech stack and DevOps practices? If not, any update to the analytics could increase deployment complexity and become difficult to maintain. Learn the 5 elements of a DevOps-friendly embedded analytics solution.

How Do You Manage Cash Flow and Collections in Volatile Times?

Sage Intacct

Cash management is critical in this downturn. Investors want a 12 to 18-month runway before you raise again. How can you leverage automation and prevent a cash crunch? Software/SaaS SWTL

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PODCAST 129: The Keys to Building and Scaling a Company from Scratch with Vishal Sunak

Sales Hacker

Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. With LinkSquares, you know what terms you’ve signed and what agreements your company has made.

How to Make Sure Your Product Launch Isn’t a Disaster

OpenView Labs

The time leading up to launching a new product or feature is always so exciting—and often pretty hectic. The product and engineering teams are itching to get their new thing in front of customers, sales is asking (and likely has been for a few months!)

Bio Eats World: Revolutions in Cancer Treatment—Past, Present, and Future

Andreessen Horowitz

In this episode of Bio Eats World, we explore all the major revolutions in cancer treatment across the history of medicine—and what’s coming next.

Best Video Conferencing Software

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Video conferencing software has exploded in popularity over the last year.

Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

The Complete Beginner’s Guide to Advertising on LinkedIn

Unbounce

LinkedIn has become a premium location for advertising, particularly if you’re looking to sell a B2B or SaaS product. The platform has more than 675 million users , which means your LinkedIn ads can reach as much as 12% of the world’s population.

How to Start a Successful Business During COVID-19

Nimble - Sales

The initial planning is done. You decided that 2020 was going to be the year to finally start your business, but before you could even get your business off the ground, there was a wrench in your well-thought-out plans: COVID-19.

The 8 Best Social Media Marketing Companies of 2020

Neil Patel

Social media marketing is essential for any business. There are now 3.8 billion social media users worldwide and, for most of us, social media is part of our everyday lives. What this means is, if you want to reach your target audience, social media is the place to do so.

Top 10 Customer Success Takeaways from INBOUND 2020

ChurnZero

For the first time in nine years, HubSpot’s INBOUND conference was not able to hosted as an in-person experience for obvious reasons. Instead they created a new immersive online experience that took the course over two days (September 22 & 23, 2020). .

5 Things a Data Scientist Can Do to Stay Current

DataRobot together with Snowflake – a leading cloud data platform provider — is helping data scientists stay current with the latest technology and data science best practices so that they can excel in an increasingly AI-driven workplace. Five Things a Data Scientist Can Do to Stay Current offers data scientists guidance for thriving in AI-driven enterprises.

How modern planning drives real-time business insights

OPEXEngine

From accountants to FP&A professionals, the Office of Finance is fast becoming the engine of insight in the modern enterprise. This hasn’t always been so. For years accountants were seen as “bean counters” and CFOs as gatekeepers.

Can Digital Transformation Answer The Big CX Improvement Question?

Nimble - Sales

At a point, the Game of Thrones Main Title Theme gave us shivers of excitement – the urge to hug our pillows, grab the marshmallow-dipped cup of hot chocolate, and stare wide-eyed at the screen. Sadly enough, this lasted only till the sixth season. The reason?

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Tech “Leaders” — Your Silence Is Deafening

Outseta

Why Coinbase got it wrong and tech leaders need to speak out about an election that runs much deeper than politics By Geoff Roberts · 10 min read. Jerry McGuire had his late night memo. This may very well prove to be mine.