SaaStr

MARCH 25, 2023

So one recent survey we did really brought out a healthy debate: does your VP of Sales really need to be a product expert? Many of the comments said it was more important a VP of Sales understand process and leadership more than the product itself. They often melt. I say, you just gotta know the product. Not just with buzzwords.

Scale 265

Scale Sales Hiring Sales Recruiting Sales 265

Tom Tunguz

APRIL 21, 2020

The founders have built three companies in the domain, sold their last one to Salesforce, and developed Kustomer with all the knowledge and insights from those experiences. Gremlin is the chaos engineering company. Regardless, the message should be promulgated through every channel: sales, marketing, press, recruiting, events, etc.

Sales Recruiting 306

Sales Recruiting Banking Engineering Customer Support 306

User Pilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. What is product development?

Development 96

Development Software Review Sales Recruiting Technical Review 96

Intercom, Inc.

APRIL 4, 2022

One of the joys of an engineering career is how varied it can be – the size, industry and above all culture of any company entirely determines what an engineering job actually looks like on a day to day basis. I’ve been a Product Engineer at Intercom for just over two years. Joining Intercom.

Engineering 118

Engineering Scale Sales Hiring Company Culture 118

SaaStr

FEBRUARY 27, 2023

In 2019, the founding team at Storyblok set out to create a content marketing solution that worked for everyone—developers and marketers alike. Storyblok started with a leadership-first hiring plan and a recruitment strategy that involved the following: A test to know how candidates handle different tasks and their expertise level.

Scale 227

Scale Sales Hiring Sales Recruiting Scaling 227

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

Sales Recruiting 258

Sales Recruiting Sales Hiring Scale VP of Engineering 258

SaaStr

NOVEMBER 16, 2021

In 2008, he founded Yammer, an enterprise software company that David grew to 500 employees and $60 million in sales. Positions Needed: Developers (Front-End and Back-End), Client Applications, Core Services/Platform, Analytics, and DevOps. Head of Sales. Positions Needed: FP&A Analyst, Accountant, HR, Ops, Recruiter.

CTO Hire 274

CTO Hire Sales Hiring Sales Recruiting CTO 274

Sales Hacker

MAY 6, 2021

What’s the difference between a VP of Sales and a Chief Revenue Officer (CRO)? The VP of Sales. Great VPs of sales have gravitas and tact, command the room and hold their end of the table regardless of who is on the other side. Singular focus on sales. As the title would hint at, the VP of Sales should focus on sales.

VP of Engineering 93

VP of Engineering Sales Hiring Sales Recruiting Sales 93

Buffer Resources

SEPTEMBER 11, 2023

I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. Another cool example I really like is Tito Bohrt — he stands out with the pseudo, “ Sales Mad Scientist ” — which demonstrates confidence and a unique identity online.

Sales Recruiting 126

Sales Recruiting Sales Hiring Scale Social Media 126

Tom Tunguz

JUNE 11, 2020

Recently, we welcomed Hollie Wegman to SaaS Office Hours to talk about marketing to developers. A recruiter in the audience submitted a question often discussed in startup boardrooms. You don’t pass up an engineering leader because he or she didn’t code in the language that your company codes in. The full transcript is here.

Sales Hiring 248

Sales Hiring Sales Recruiting Product Marketing Acquisition 248

Tom Tunguz

APRIL 21, 2020

The founders have built three companies in the domain, sold their last one to Salesforce, and developed Kustomer with all the knowledge and insights from those experiences. Gremlin is the chaos engineering company. Regardless, the message should be promulgated through every channel: sales, marketing, press, recruiting, events, etc.

Sales Recruiting 207

Sales Recruiting Banking Engineering Customer Support 207

Sales Hacker

AUGUST 7, 2020

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

SaaStr

DECEMBER 10, 2020

I hear again and again from SaaS founders growing to $5m, $10m ARR or even more that they don’t need a certain VP — with the exception of a VP of Sales. Basically, in SaaS, everyone “gets” that they need a VP of Sales. To get to $5m-$10m ARR and beyond, we’ll need a real VP of Sales. Of Product.

Sales Hiring 363

Sales Hiring CTO Hire Sales Recruiting Scale 363

Sales Hacker

JANUARY 30, 2023

The first goal of sales at a startup isn’t to bring in revenue — it’s to get customer feedback. I’ve used our sales process to iterate our way to product market-fit and wanted to share what I’ve learned along the way. Use sales conversations as a tool to get product feedback. So how do you get there?

Sales Recruiting 88

Sales Recruiting Product Marketing Scale Sales Hiring 88

Sales Hacker

OCTOBER 31, 2022

Want to write sales emails like a pro? Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. Subject: Developer Hiring Plan. If y’all already have a recruiter, no worries.

Sales Recruiting 77

Sales Recruiting Sales Hiring Scale Engineering 77

User Pilot

JULY 27, 2023

Chief Operating Officer: Responsible for overseeing day-to-day operations, providing strategic advice, and managing the company’s operations. Engineering Manager: In charge of planning, designing, and overseeing projects. They also manage finances and supervise one or more engineering teams.

Sales Hiring 95

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 95

Tom Tunguz

NOVEMBER 24, 2018

You might have a few account executives and a sales leader in place; maybe some revenue and a handful of customers. The sales team costs real money, and the question before the company is: how do you know what quota plan to assign to the account executives? Stage 1: Management by Objectives.

Compensation 152

Compensation Sales Recruiting Sales Hiring Scale 152

InsightSquared

MAY 15, 2019

It’s one of my favorite questions to ask a fellow professional in sales operations. Insurance sales rep. Account Manager. Sales Operations is Still Developing. Sales operations as a profession is growing, yet it is a comparatively new function in businesses. Sales Ops is Many Disciplines in One.

Sales Recruiting 110

Sales Recruiting Scale Technical Review Sales 110

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Point Nine Land

OCTOBER 23, 2023

P9 Panel on Hiring Sales Leaders — Founders Summit 2023 “You are going to fire your first sales manager!” — A lesson too many founders learn the hard way. The Founder isn’t willing to be the first salesperson Many of the best founders we work with don’t have a sales background and are either product or engineering focused.

Sales Hiring 125

Sales Hiring Scale Technical Advisors Technical Cofounder 125

The Angel VC

APRIL 1, 2017

At the excellent SaaStr Annual 2016 conference about a year ago, a very experienced SaaS CEO said on stage that an internal recruiter can be a startup CEO’s secret superpower. Being willing to invest in an internal recruiter or talent manager (or more broadly, an HR person) early on requires pretty big balls a lot of confidence.

Sales Hiring 168

Sales Hiring Sales Recruiting Startup Software Review 168

Tom Tunguz

FEBRUARY 7, 2018

To recruit 100 people. To have developed a longer term product roadmap. To answer these questions, the team must look beyond this today’s one-on-ones and this month’s engineering milestones this quarter’s sales pipeline. To have built a brand. To have raised capital.

Scale 228

Scale Scaling Sales Recruiting Startup 228

Sales Hacker

JULY 19, 2022

Celine, who transitioned from agency sales to SaaS, is the Vice President of Boardable. Join us for a great conversation about transitioning in sales and technology selling. Sometimes you have to take one step back to go two steps forward in sales. Sales is all about building internal relationships. powered by Sounder.

Sales Recruiting 82

Sales Recruiting VP of Engineering Sales Hiring Sales 82

Sales Hacker

NOVEMBER 3, 2023

Recruiters are still reporting it as a challenging time to fill roles, with both employers and candidates being more gun shy than previously. We will be hosting monthly digital events, kicking off the series with none other than Lars Nilsson who coined the phrase account-based sales development himself.

Interviewing 87

Interviewing Sales Hiring Sales Recruiting Underperforming Technical Team 87

Tom Tunguz

APRIL 14, 2019

These startups use machine learning to disrupt an industry traditionally dominated by agencies: law, accounting, recruiting, translation, debt collection, marketing…the list is long. Rather, they masquerade as an agency with a completely different engine, one powered by algorithms. In some cases, agencies sell their time.

AI 191

AI Sales Recruiting Underperforming Technical Team Machine Learning 191

Sales Hacker

APRIL 19, 2022

In this article, I’ll outline the principles of compensation design , how to build sales compensation plans , and include resources to set OTEs and quotas that keep your reps happy and hungry for more. Why Sales Comp Planning is Key to Rep Retention. Who should be responsible for sales compensation planning?

Compensation 86

Compensation Sales Recruiting Sales Hiring Retention 86

The Angel VC

JANUARY 4, 2015

At the beginning of December we had the idea that it would be cool to put together a "recruiting advent calendar" with job openings from within the Point Nine Family. Contentful needs a Technical Product Manager Referral bonus: A weekend trip to Berlin! Positionly is looking for an Account Executive Referral bonus: A trip to Warsaw!

Sales Hiring 133

Sales Hiring Part-Time VPE Sales Recruiting Engineering 133

Tom Tunguz

JANUARY 13, 2014

At the beginning, each of these companies pursued product development with something akin to Lean Startup Method. After the prototypes were built, the founders needed more help building the product and developed a process to hire engineers to grow the development team.

Sales Recruiting 101

Sales Recruiting Development Startup Sales Hiring 101

Tom Tunguz

MAY 31, 2017

Or an engineer pushing a new devops tool to other developers? After all, they both speak the same language, come from the same domain, will develop trust quickly. This might seem like a very logical argument for differentiating on sales processes, but it’s a fallacy. Or a customer success person pitching CS tools?

Sales Hiring 100

Sales Hiring Sales Recruiting Scale Outsourced Development 100

Andreessen Horowitz

DECEMBER 5, 2023

But along the way we found that the tool that we’d built was really interesting to a lot of other developers. So, myself and my co founder, we were kind of software developers, like kind of engineers by background. H ow did you guys think about the API that you wanted to launch with for other developers to build on?

Sales Hiring 100

Sales Hiring Sales Recruiting Banking Outsourced Development 100

ChurnZero

NOVEMBER 29, 2022

At the time, I was a sales engineer, and my job was to close deals and move on to the next prospect. However, I found there were two flaws in our customer management process. After getting slapped on the wrist a few times for my after-sales support, I knew things had to change. We had presales, and we had post-sales.

Customer Success 98

Customer Success Sales Recruiting Technical Review Compensation 98

Andreessen Horowitz

OCTOBER 16, 2023

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product… and even the other way around?

Product Marketing 84

Product Marketing Scale Sales Hiring Sales Recruiting 84

Intercom, Inc.

JULY 28, 2022

And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

Valuize Consulting

JANUARY 25, 2024

Effective Cross-Functional Collaboration Your Digital CS program should be directed by Customer Success but also requires close partnership with Marketing, Product, Sales, and Revenue Operations. As the program matures, consider recruiting experts in data science, customer experimentation, and programmatic approaches.

Customer Success 52

Customer Success Sales Recruiting Scale Strategy 52

Buffer Resources

SEPTEMBER 11, 2023

I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. Another cool example I really like is Tito Bohrt — he stands out with the pseudo, “ Sales Mad Scientist ” — which demonstrates confidence and a unique identity online.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52

Intercom, Inc.

SEPTEMBER 10, 2020

As an engineer by training, in pressure situations he tends to “lean to the quant.” It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. That experience led to his bestselling book, The Sales Acceleration Formula. Mark Roberge knows which he prefers.

Scale 226

Scale Scaling Sales Recruiting Sales Hiring 226

Sales Hacker

FEBRUARY 9, 2024

Wiza’s accuracy-obsessed B2B contact database offers 99% coverage of LinkedIn profiles as well as a powerful Chrome extension that enables you to access contact data while browsing LinkedIn profiles and when exporting from Sales Nav. That’s sales. When Pessimism is the Hero Optimism is surely needed as a founder.

Sales Recruiting 67

Sales Recruiting AI Search AI B2B 67