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The Secrets to Getting Sales and Marketing to Work Together Better with Highspot CMO Jon Perera (Video)

SaaStr

From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes. Market research company Forrester’s data tells us that companies that have successfully aligned sales and marketing teams see 24% faster growth rates and 27% faster profit growth than those that don’t. . Deliver one narrative.

Scale 261
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Raise, Sell, Merge, or Scale? How to Navigate the Market Downturn.

SaaSOptics

Rising inflation and a weak stock market are causing investors to be more careful with their financing, and without a plan to manage your cash runway effectively, you’re putting both yourself and your company at risk. So what should you do if you’re strapped for cash and have your sights set on venture capital?

Scale 97
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Kellblog Predictions for 2022

Kellblog

My point was that this is normal and healthy: you can long Miami and Austin without shorting Palo Alto which, by the way, would have been a bad idea in 2020. Data intelligence happens. My friends at Alation continue to crush it driving their vision of data intelligence extending from the data catalog [4]. Partial hit.

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Surfboard founder Natasha Ratanshi-Stein on riding the wave of planning software for support

Intercom, Inc.

Scaling a support team is challenging enough as it is. Maybe you’ve just extended support hours and it’s becoming harder to plan shifts for different time zones; maybe you’re spending hours figuring out schedules for the week ahead; maybe the inflow prediction was a bit off and now your team is under or overstaffed.

Scale 206
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Career Decisions: What To Look For In a Software Startup

Kellblog

Great core/founding team. Thus, there is a good chance one or all of the founding team will be around, and in influential positions, for a long time. In venture capital (VC) land, you should view investors as long-term partners in value creation. So, strictly speaking, how could this table be inherently good or bad?

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The Top 5 Mistakes European Startups Make in US Expansion

Kellblog

So is developing a geographic strategy. Bob Seiner and Non-Invasive Data Governance ). Just as sports teams have an advantage when competing in their home stadium, European startups often have a (sometimes unacknowledged) home country advantage when competing in their home market. The market is vast. It’s worse. Unforced errors.

Startup 118
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Why we invested in Athenian

Point Nine Land

If you take a look at a 50 person sales team, you’ll likely find it to be very data-driven. They usually track low-level metrics about their app performance or errors, and agile teams have burn-down charts. But because the data lives in different systems (e.g. Providing a lot of data is comparably easy.