SaaStr

NOVEMBER 16, 2021

You’ll need to hire aggressively to get to the next level and continue that rapid growth. But what roles should you hire for, and what will your org chart look like at each stage? In 2008, he founded Yammer, an enterprise software company that David grew to 500 employees and $60 million in sales. Head of Sales.

CTO Hire 263

CTO Hire Sales Hiring Sales Recruiting CTO 263

SaaStr

DECEMBER 10, 2020

I hear again and again from SaaS founders growing to $5m, $10m ARR or even more that they don’t need a certain VP — with the exception of a VP of Sales. That they can get away without no one in the role, or a just a junior person in marketing, in product, in success, in biz dev, etc. Hire not just 1-2 reps, but 10.

Sales Hiring 362

Sales Hiring CTO Hire Sales Recruiting Scale 362

Tom Tunguz

NOVEMBER 18, 2021

Founded by Sanjit Biswas, former CEO at Meraki and John Bicket former CTO at Meraki[link] Samsara builds software to manage physical operations: truck fleets, mining, food & beverage, oil & gas. Sales Efficiency. -. Samsara has adopted a few interesting go-to market techniques. Revenue, $M. Revenue Growth. -.

CTO Hire 356

CTO Hire CTO Coach Benchmarks Scale 356

SaaStr

JULY 23, 2021

Brian Peterson, CTO @ Dialpad. Nicole Culver, Director of Product Marketing, SaaS @Bandwidth. Dave Walters, CTO, Hired. Christa Diaz, Senior Director, Customer Success, Hired. Amy Pisano, CRO, Hired. Jenn Knight, Co-Founder, CTO, AgentSync. Amisha Gandhi, SVP, Marketing @ Tipalti.

VP of Engineering 275

VP of Engineering New CTO CTO Hire Sales Hiring 275

SaaStr

FEBRUARY 15, 2021

There’s a slide I see again and again from start-ups: 2 of the early sales reps are at 100% of quota, sometimes 150%-200%. You’ll continue to see that over time to some extent. So why so often, do only 2 of the first 8-10 sales reps perform? They get CTO training. You have to join their first few sales calls.

Scale 345

Scale CTO Hire Sales Hiring New CTO 345

SaaStr

JUNE 12, 2022

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: What All First-Time CEOs Should Know About Fundraising. If You Leave the Low End of the Market … You Probably Can’t Go Back. SaaStr 559: Secrets to Building Your Marketing Engine To Drive Scale with Airtable CMO Archana Agrawal.

Scale 186

Scale Sales Hiring CTO Hire CTO 186

SaaStr

OCTOBER 29, 2021

Use overages to renegotiate contracts, not charge per event. Folks come out differently here, but while Amplitude charges per volume, in part, it doesn’t make a material amount from overages. Rather, it uses overage events to trigger a call from sales to buy more. #4. CEO Spencer Skates owns 8.5%, CTO Curtis Liu 8.0%.

Scale 285

Scale CTO Hire New CTO CTO 285

SaaStr

MAY 3, 2021

A new edition, new services, an outbound sales team, an account management / upsell team. From $1m to $10m ARR or so, as you build your first management team: You shouldn’t be the VP of Sales Anymore As You Scale. And importantly, you need to spend more time with your existing customers (vs. Add a layer. the prospects).

Part-Time VPE 275

Part-Time VPE Sales Hiring Sales Recruiting Outsourcing Services 275

SaaStr

MARCH 7, 2021

No one spends enough time recruiting as it is, after $1m ARR or so. Yes, you can manage the sales team yourself. You can do the drip marketing campaigns if you have to. These are all full-time jobs by $1m ARR. Fixing it yourself becomes the biggest time sink and excuse for not hiring there is. More here.

Part-Time VPE 278

Part-Time VPE Sales Recruiting Sales Hiring Scale 278

SaaStr

AUGUST 25, 2023

2 “Give the VP of Sales more time.” You can’t always expect a great VP of Sales to double sales in 30-60-90 days. But you have to see progress in one sales cycle. If, in one sales cycle, things aren’t improving on several core metrics, they never will. The best VPs of Sales hit the ground running.

Part-Time VPE 199

Part-Time VPE Scale Sales Hiring CTO Hire 199

SaaStr

NOVEMBER 29, 2020

They’ll revolt when you make a senior or mid-level hire that as a group, they simply cannot suffer one day longer. But I forced us to hire him, over my CTO’s strong objection and my VPE’s grudging acknowledgment we had no choice. A senior marketing manager that offended everyone culturally.

Part-Time VPE 275

Part-Time VPE Sales Hiring CTO Hire Scale 275

SaaStr

MARCH 15, 2019

I remember my CTO once arguing with a Fortune 500 company on a “security” concern they had which really made no sense. More here: I Never Lost a Customer I Actually Visited | SaaStr Not hiring a full-time RFP person. They are too much work to just dump on a product person, success person, sales leader, etc. Didn’t matter.

Sales Hiring 172

Sales Hiring Enterprise CTO Hire CTO 172

Outseta

APRIL 11, 2019

Why most SaaS companies are blind to some of the best talent on the market By Geoff Roberts 9 min read I believe that most SaaS companies are missing out of a major opportunity when hiring—the opportunity to hire more part-time help, where the employee acts as a fully integrated (albeit part-time) member of the team on an ongoing basis.

CTO Hire 52

CTO Hire Sales Hiring B2B New CTO 52

SaaStr

DECEMBER 3, 2020

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 180

Scale Sales Hiring Sales Recruiting Sales 180

SaaStr

OCTOBER 24, 2022

So selling, marketing and supporting them should be different too. WorkOS CEO Michael Grinich, Developer Success Manager Betsy Calender, and VP of Developer Experience Zeno Rocha share how to price your product for developers, how to market it to developers, how to how to support them as they scale and use the products.

Underperforming Technical Team 194

Underperforming Technical Team Outsourced Development Development Part-Time VPE 194

SaaStr

JANUARY 12, 2022

You have to be careful to pair that with someone strong to manage the relationship, that has more time and that also can be trusted. As a founder, you’ll just run out of time to properly manage key customers and partners yourself. Hire that person, and make sure they are someone the top customers can really trust and count on.

CTO Hire 298

CTO Hire Sales Hiring New CTO CTO 298

User Pilot

JULY 27, 2023

Before hiring, assess your current needs and hire as your company grows. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Average salary: $105,761/yr. Average salary: $156,062/yr.

Sales Hiring 92

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 92

SaaStr

FEBRUARY 25, 2020

Just like filing your income tax returns or hanging that state-mandated safety poster up in your break room, sales tax is a back-office pain point, not a profit center. . That makes sales tax compliance easy to ignore… until it becomes a problem. . Why is sales tax such a pain for SaaS companies? There are a few reasons.

Merchant Services 175

Merchant Services Scale Technical Review Sales Hiring 175

Valerian Tech

JULY 5, 2023

When combined with technology-driven loyalty programs and targeted marketing campaigns, companies within the hospitality industry are able to build stronger guest relationships and foster loyalty. Integrating property management systems with other systems such as point-of-sale and revenue management systems optimizes efficiency.

Payment Services 52

Payment Services Technology Payment Solutions CTO Hire 52

Valerian Tech

MAY 30, 2023

This understanding helps optimize product offerings, personalize customer experiences, and improve marketing campaigns. Understanding customer behavior empowers businesses to offer relevant product recommendations, deliver personalized marketing campaigns, and overall enhance customer satisfaction.

CTO Hire 52

CTO Hire Data Business CTO 52

SaaStr

SEPTEMBER 26, 2019

Building a sales team that can go from $0-$50M (Video + Transcript). Gaetan Gachet | SVP of Sales @Algolia. It’s an honor to be here with this mythical creature, this sales leader that goes from zero to 50 million in the same job. He has a whole French sales team and office that only speaks English in Paris.

Scale 138

Scale Sales Hiring Sales Recruiting Technical Advisors 138

SaaStr

AUGUST 18, 2019

Here’s my list in SaaS: Being reluctant to go up-market. Not everyone should go up-market. Even if you don’t like sales, or big companies, or whatever. Not hiring a good enough CTO. Not hiring a good enough CTO. A bit more here: Why There Is a 50/50 Chance You’ll Tilt Upmarket in SaaS | SaaStr.

Growth Hacking 119

Growth Hacking CTO Hire Startup Sales Hiring 119

SaaStr

NOVEMBER 11, 2022

They have service and all this, but the second cloud for them was sales. They wanted to sell the Amplitude product, I forget, to sales or somebody else, and that was their mistake. Your core models for sales, for marketing spend, for hiring and engineering and product. And the learning is sell two things to buyers.

Outsourcing Services 205

Outsourcing Services Banking CTO Hire New CTO 205

Baremetrics

DECEMBER 7, 2023

Here’s an overview of the series: Part 1: How to Categorize Expenses in a SaaS Startup v2.0 Even without any breakdowns, obviously the CEO was fully aware of the company’s increased spending in sales and marketing. What’s their new CAC Payback Time? The company grew their total spend from $390k/mo to $750k/mo during 2018.

Merchant Services 90

Merchant Services Startup DevOps as a Service SaaS 90

SaaStr

APRIL 22, 2019

Egnyte General Manager of EMEA Charles Lawson and Egynte SDR Lara Badanes break down how to build a pipeline with no brand and sometimes no market. When I first spoke to Charles about speaking at Europa he recalled a sales rep closing a deal with Redbull. His next call? Monster Beverage.

CTO Hire 152

CTO Hire Scale Sales Hiring CTO 152

Natalia Luneva

APRIL 30, 2021

If you are still unsure about the value of community marketing or are just about to launch yours, keep reading. . SaaS Community Marketing: 11 stories from software companies. We don’t necessarily think it affects our sales, but it definitely impacts overall customer satisfaction. .

Marketing 98

Marketing Social Media SaaS New CTO 98

Andreessen Horowitz

DECEMBER 4, 2023

Most growth-stage CEOs I work with know how to tell if they’re efficiently allocating capital in every part of their budget with one glaring exception: research and development (R&D). G&A), especially in tougher market conditions, is often a matter of assessing office space, worker productivity, legal costs, etc.

Underperforming Technical Team 125

Underperforming Technical Team Benchmarks CTO Hire New CTO 125

ProfitWell

JANUARY 29, 2019

On this episode of the ProfitWell Report, Brendan Schwartz , Co-Founder and CTO at Wistia , wants to know what proportion of paid plans should be annual versus monthly. The beauty of the subscription model is that for the first time in the history of business, relationships are baked directly into how you make money. Click to enlarge.

Churn 103

Churn CTO Hire Data CTO 103

OpenView Labs

OCTOBER 11, 2019

Pricing is an incredibly important part of any SaaS product’s go-to-market strategy. In a market that requires companies to earn their customers’ business each and every day, it can literally make or break your entire business model. I’ve had roles in almost every function from sales to product to customer success.

Sales Hiring 40

Sales Hiring Part-Time VPE CTO Hire Technical Review 40

Tom Tunguz

NOVEMBER 18, 2015

Last night, SaaS Office Hours hosted Optimizely co-founder and CTO Pete Koomen. First, hire a management coach to work with you as the company grows. The best ways he found to learn leadership skills was to hire a management coach to meet him once per month, to talk through the issues facing him at Optimizely.

CTO Coach 101

CTO Coach Sales Hiring CTO Hire Startup 101

OPEXEngine

FEBRUARY 13, 2020

A Couple SaaS Generations Ago… Traditional software companies managed sales, product development, finance and HR in siloed organizations by function. Separate Sales, Marketing, R&D, Accounting/Finance organizations were headed by a senior executive. Cross functional management was attempted but often not effective.

Part-Time CTO 69

Part-Time CTO CTO CTO Hire Management 69

SaaStr

JANUARY 10, 2020

* Does Bob agree with the notion that channel sales have completely died in the world of SaaS? In terms of replacement, what does Bob believe will be the emerging trends in SaaS Go To Market that will replace it? * Where do most startups go wrong both in hiring for partnerships and in the engagements themselves? Why is this?

Sales Hiring 133

Sales Hiring Scale Outsourcing Services CTO Hire 133

Intercom, Inc.

FEBRUARY 22, 2022

As we scale, we’re working with larger mid-market and enterprise customers with more complex needs and specifications. Hiring and cultivating incredible talent on our Information Security team. Reach out to a member of our Sales team for more details, or take a look at our security page on the Intercom website.

Data 118

Data compliance Technical Review CTO Hire 118

SaaStr

OCTOBER 25, 2023

For part one of this Ask Me Anything session, Jason covers everything you need to know about hiring your first VP of Sales, what he really thinks about AI, what the future of lead generation in 2024 looks like, and much more. Q: Should Product Marketing Work for Product or Marketing? There is no silver bullet.

Scale 260

Scale Sales Hiring AI Sales Recruiting 260

OpenView Labs

MARCH 10, 2020

At some point in every software company’s growth comes the great challenge of tackling the enterprise market. brought together CTOs from PlanGrid, One Medical and AdRoll to discuss what they look for when evaluating software. Adapting sales cycle expectations for the enterprise. That’s how you’re going to learn.

Enterprise 52

Enterprise Software Review CTO Hire Software 52

SaaStock

MARCH 29, 2019

Which is why you should sign up for the 2 for 1 Insider Sale and get two people for the price of one. Here is what he writes: Kieran Flanagan , VP of marketing at HubSpot, shared some interesting insights on approaching new ideas for scaling up your business. Get marketing and engineering working together. Full post.

Scale 103

Scale Sales Hiring CTO Hire Social Media 103

ChurnZero

DECEMBER 9, 2022

Today, division leaders who run market-facing GTM functions account for 36% of CEO appointments. In the session’s Q&A, Gabby further explores shifts in the CEO persona, the importance of professional sponsors, and expanding to serve an entire market. We hire a third-party firm. People knew us in mid-market.

CTO Coach 52

CTO Coach Customer Success VP of Engineering CTO Hire 52