Neil Patel
JUNE 22, 2021
Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.
Teamgate
JULY 1, 2020
There’s no secret in content marketing, what you are missing is a content marketing funnel. According to statistics , While 83% of B2B marketers use content marketing for lead generation, 61% of B2B marketers find high-quality lead generation a top challenge. Same thing here.
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Baremetrics
OCTOBER 11, 2021
Content marketing is one of the most effective methods of generating brand awareness and brand preference specifically among your ideal target audience. The purpose of this marketing strategy is to attract organic traffic to your domain, and establish your business as a trusted authority in that area. Table of Contents.
Kellblog
AUGUST 31, 2022
Two important notes: There is an optional fourth part, sales development , i.e., managing the team of sales development reps (SDRs) who convert MQLs into stage-1 oppties. Whether this team should report into sales or marketing is a separate debate. Prodmkt helps provide content for demandgen campaigns.
User Pilot
JANUARY 17, 2024
The most common challenges that hinder SaaS growth are lack of product-market fit , ineffective sales and marketing strategies , customer churn, and long product development cycles. Provide the necessary training for your sales teams. Optimizing your marketing strategy to cut costs.
FastSpring
FEBRUARY 23, 2023
Needless to say, Michael knows a thing or two about helping software and big tech manage their global marketing presence. I interviewed Michael about successful global marketing strategies. An Iterative Approach to Localized Marketing. You can stream the full episode below or read highlights from our conversation.
Sales Enablement, SaaS and Growth
MARCH 23, 2020
Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.
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