Tom Tunguz

JANUARY 16, 2013

Expensify has adopted a bottoms-up strategy to win their market segment, so they target the end user who values ease of use. The finance team prizes compliance: ensuring accurate and correct expense reports. But instead of three separate customers, Expensify sells to three internal customers: employees, managers and finance.

Product Marketing 100

Product Marketing Marketing Sales Advertising 100

SaaStr

MARCH 8, 2019

Now I want to talk about market segmentation, because when we both started, when I was at Salesforce in the early days and you were building HubSpot, our customers kind of fit one size. Then we both became savvy to this idea of market segmentation. They want to establish certain compliance things in place.

Scale 109

Scale Sales Hiring Underperforming Technical Team Social Media 109

SaaStr

MARCH 8, 2019

Now I want to talk about market segmentation, because when we both started, when I was at Salesforce in the early days and you were building HubSpot, our customers kind of fit one size. Then we both became savvy to this idea of market segmentation. They want to establish certain compliance things in place.

Scale 51

Scale Sales Hiring Underperforming Technical Team Social Media 51

OPEXEngine

MARCH 9, 2021

Furthermore, the company grew so quickly that it struggled to keep pace with compliance and governance, which was dangerous in a regulated industry. At Underscore VC, we call this your Minimum Viable Segment (MVS)—a focused market segment of potential customers that have the same needs—and a lot of entrepreneurs struggle with it.

Scale 52

Scale Sales Hiring Marketplace as a Service Underperforming Technical Team 52

Sales Hacker

MAY 8, 2020

So, he was tasked with going to open a new market segment for his company, and so what he would do is he would set up monthly market updates, and he invited everybody in the C-suite of his company. The terms, the price, the policies, the legal language, compliance and security, all of that stuff has to be vetted.

Outsourced Development 61

Outsourced Development VP of Engineering Consulting Sales Hiring 61

Upscope

JANUARY 23, 2021

Compliance visibility for auditors. Using and LMS you can build a course, add quizzes, tests, video and images to help explain not only software but teach people about real estate, supply chain procedures, compliance with regulation within aviation, and sales processes within dealerships. It's called the "SaaS Sprawl".

Software Review 52

Software Review Onboarding Software Systems Review 52

OpenView Labs

MAY 5, 2021

The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies. The cloud-managed services attract the lower end of the market and make it possible for these businesses to address the SMB/mid-market segments.

Business 52

Business SMB Scale DevOps as a Service 52

Totango

DECEMBER 10, 2019

How can you help accounting keep payments on track, monitor contract compliance, and track licenses? Is there a way to help marketing segment customers for case studies or reference testimonials? Talk to or survey your teams and learn how you can better support each division.

Retention 64

Retention B2B Enterprise Payment Services 64

Neil Patel

OCTOBER 26, 2020

We work with all types of businesses and tax classifications Instantly find all relevant deductions, saving you the most on your earnings All tax filings are double-checked by experienced tax professionals, ensuring full IRS compliance. That being said, as with most things, your market may change. Dating Website.

Engagement 142

Engagement Artificial Intelligence Software Review Market Research 142

Mucker Capital

APRIL 6, 2023

Are there types of companies, market segments, industries, or business models where PLG does not make sense? If you go back to thinking about what kind of company is a great fit for PLG, there are two important criteria: The first one is your target segment, your customer size. Hila is a mentor with Mucker Capital.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

FastSpring

JANUARY 8, 2019

A small, distinct market segment. Payment Card Industry compliance (PCI). The process of selling goods and services across multiple different channels and devices, including online and on mobile. Net profit. The actual profit after working expenses, not included in the calculation of gross profit, have been paid.

Payment Methods 61

Payment Methods Merchant Services Payment Services Outsourcing Services 61

Sales Hacker

DECEMBER 8, 2017

Full impact of new GDPR regulations and compliance laws – likely to hurt many outbound focused businesses who fail to comply. Unification of the tech stack – this is getting harder to do, how will it happen? Acquisition speculation – are there more possibilities that could impact SaaS in 2018?

Scale 96

Scale Technical Review Outsourcing Services Sales Hiring 96

Panintelligence

FEBRUARY 7, 2024

This disconnect is evident in the lack of tailored solutions for niche markets, particularly in areas like financial inclusion. Mainstream providers typically overlook the underbanked and underserved, focusing instead on more profitable market segments.

SaaS 52

SaaS Scale Banking Innovation 52