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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

This is part two of a three part series on sequencing business models. Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. This essay is a collaboration with Gilad Horev.

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Sequencing Business Models: Can That SAAS Business Turn Into a Marketplace?

Casey Accidental

Let’s break down these definitions so we know where we’re at: SAAS: software that businesses access online and purchase via a subscription e.g. Slack, Adobe, Atlassian. Developer platform: a business where developers can build businesses on top of the business’s software and charge customers.

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Top 10 Mistakes Founders Make with Series A with Black Mangroves, Square Peg, Vertex, and GGV (Pod 651 + Video)

SaaStr

Mistake #1: Viewing Investors Only As Capital As founders build a team, they focus on obtaining complementary skill sets. Of course, building great teams and finding product market fit is critical, but don’t forget about product investor fit. Many customers in SE Asia are budget-based versus subscription-based.

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How to Launch a Subscription Box For Your Company

Neil Patel

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? According to MarketsandMarkets , the subscription and recurring billing market will grow to around $7.8 The premise is simple.

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

This is part two of a three part series on sequencing business models. Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. This essay is a collaboration with Gilad Horev.

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Sequencing Business Models: So You Want To Be A Platform?

Casey Accidental

This is part three of a three part series on sequencing business models. In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. Incorrect incentives will lead to poor quality integrations.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Google, Apple and HubSpot are just three examples of industry-leading companies which use mental models to aid quick decision-making. The table below shows the impact of mental models on decision-making: Decision-Making. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.