SaaStr

JUNE 2, 2023

In 2020-2021, many SaaS startups faced a unique challenge. Wiz, one of the fastest-growing SaaS companies focused on security solutions, was one of them. Recruit diverse leaders The goal of hiring a revenue leader is to put gasoline on finding product market fit success. Some of the initial demand can be misunderstood.

Sales Recruiting 226

Sales Recruiting Sales Hiring Scale Branding 226

SaaStr

JANUARY 27, 2021

We’ve talked a ton on SaaStr over the years on how to make sure your VP of Sales and top hires really work out. We can pretty much summarize a lot of it into the following: Your VP of Sales should have lots of experience selling at your average ACV. for that type of sale. That they are the right ones. Ask who they are.

Sales Recruiting 321

Sales Recruiting Sales Hiring Scale Sales 321

Tom Tunguz

MAY 31, 2021

The third impact is damage to the employer brand. That’s a reason the Redpoint SaaS metrics template includes Glassdoor score. The management team at the time of the sale to Google collaborated for 5 years without turnover. Most companies observe about 15% attrition annually.

Sales Hiring 158

Sales Hiring Sales Recruiting Startup Branding 158

SaaStr

MAY 29, 2022

So we’ve talked so much over the years on SaaStr on how to hire a great VP of Sales, the difference they’ll make, and how the level-up comes quickly. And VPs of Sales do, too. Don’t hire a VP of Sales that isn’t truly comfortable selling to your buyer persona, especially in B2D and fintech. Be careful.

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Sales Hiring Sales Recruiting Startup Sales 262

SaaStr

FEBRUARY 25, 2021

Ah the VP of Sales. The first post is What a Great VP of Sales Actually Does. The second post is a script for you to use (and modify as you see fit) – 10 Great Questions to Ask a VP Sales Candidate. Just so you know, there are 48 Different Types of VP Sales. You have a micro-brand. The toughest hire.

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Sales Hiring Scale Sales Recruiting Sales 363

SaaStr

MAY 31, 2021

I’ve also invested in 24+ next-generation SaaS companies, mostly successes, and had a chance to watch and learn from them as well, with a new lens. The skills I’ve learned are 90%+ transferrable to this generation of SaaS companies. Sales — Not Easier. I know how sales works much, much better.

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Sales Recruiting Sales Hiring Scale Branding 332

SaaStr

JULY 12, 2022

One of the first what How to Hire a Great VP of Sales at the New York Enterprise Tech Meet-Up (thank you to John Lehr and Work-Bench for setting this up). The Number One Thing You Can Do to Accelerate Your Business Post-Initial Traction is Hiring a Great VP of Sales. Then, we have this community in SaaS — SaaStr.

Sales Hiring 263

Sales Hiring Part-Time VPE VP of Engineering Sales Recruiting 263

SaaStr

JUNE 24, 2022

We’ve recently been posting polls on SaaStr’s LinkedIn account to get a feel for what SaaS companies are doing in the current environment. In the video below, he discusses the results and where he thinks SaaS companies are on track or need improvement. #1. This is particularly important for a VP of Sales.

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Sales Recruiting Sales Hiring Scale Customer Success 222

SaaStr

MARCH 25, 2023

So one recent survey we did really brought out a healthy debate: does your VP of Sales really need to be a product expert? Many of the comments said it was more important a VP of Sales understand process and leadership more than the product itself. They often melt. I say, you just gotta know the product. Not just with buzzwords.

Scale 236

Scale Sales Hiring Sales Recruiting Sales 236

Kellblog

JULY 17, 2022

What does our brand stand for? What promise does our brand make? These are some of the questions that quickly come up when thinking about branding. In general, I think branding is a potential marketing rathole for startups, particularly early-stage ones. Do want to build a brand? Do want to build a brand?

Branding 130

Branding Startup Software Sales Recruiting 130

SaaStr

MARCH 7, 2021

I thought it would be worth drilling down deeper into each of them, and sharing the learnings and mistakes: 1/ Spending less time fixing things, more time recruiting senior folks to own them. No one spends enough time recruiting as it is, after $1m ARR or so. Yes, you can manage the sales team yourself. You can do this.

Part-Time VPE 270

Part-Time VPE Sales Recruiting Sales Hiring Scale 270

SaaStr

JANUARY 21, 2020

Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second sales hire at Zocdoc. Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. Justin Welsh | SVP Sales @ PatientPop. Want to see more content like this?

Sales Recruiting 264

Sales Recruiting Sales Hiring Scale Sales 264

SaaStr

JULY 29, 2021

Q: What are the top 20 pieces of advice for building a successful SaaS startup? Someone great at something core you aren’t: Sales, Engineering, Marketing. Someone great at something core you aren’t: Sales, Engineering, Marketing. Great at sales. It just takes that long in SaaS and B2B, nine times out of ten.

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Sales Hiring Sales Recruiting Interviewing Engineering 297

SaaStr

DECEMBER 28, 2019

With all that behind you … let me challenge you to 10 SaaS New Year’s Resolutions. Enough with the excuses for not having hired your real VP of Sales, or that VP of Engineering, or whatever. Hire a real recruiter. It’s really all about deal size in most SaaS companies, not raw per seat or per unit pricing.

Part-Time VPE 286

Part-Time VPE Sales Hiring Scale Sales Recruiting 286

Buffer Resources

SEPTEMBER 11, 2023

This is your street credibility and personal brand all rolled into one. Thanks to that hard work and consistency, I've established a personal brand grounded in credibility and respect, and grown my follower count to 45,000. The reality is that the best LinkedIn users are marketing machines. The ROI is insane.

Sales Recruiting 135

Sales Recruiting Sales Hiring Scale Social Media 135

SaaStr

NOVEMBER 5, 2020

One of the biggest challenges in scaling a SaaS company has always been VP and SVP level talent. The companies that create the SVPs you’ll need, especially in Sales and Marketing, are still mostly based in the SF Bay Area. But for now, if you are beginning to scale, aggressively recruit that Bay Area VP you always wanted to hire.

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Sales Hiring Sales Recruiting Scale Scaling 313

SaaStr

MAY 14, 2023

Here’s a chance to look back at 4 pre-IPO SaaS leaders today, and how they were doing and what they were thinking in the run up to $10m ARR. Daniel, you grew to 3 million in ARR before you hired a VP of Sales. You had all the reps and SDRs reporting to you, managed it all yourself. How’d you manage all that?

Sales Hiring 244

Sales Hiring Sales Recruiting Scale Payment Methods 244

Incredo

NOVEMBER 21, 2019

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. Software to track analytics, transfer payments, manage inventory, create videos and for many other things.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

SaaStr

APRIL 7, 2021

The top SaaS companies grow faster than ever these days. There are roughly 2 types of start-up management teams. The first type is the kind of management team hired by second+ time founders. The first type is the kind of management team hired by second+ time founders. Veterans of the SaaS journey.

Part-Time VPE 235

Part-Time VPE Sales Hiring Sales Recruiting CTO Hire 235

User Pilot

APRIL 30, 2024

There are many SaaS products , but knowing that, how do you choose the best? This article will look at the most successful SaaS companies, so you can decide if you want to invest in them for your business. TL;DR A SaaS product delivers software remotely, reducing the need for local installation, maintenance, and updates.

SaaS Payments 92

SaaS Payments Payment Services Payment Methods Payment Solutions 92

SaaStr

SEPTEMBER 25, 2020

379: From how many reps to hire, to compensation models, here are the top 10 mistakes founders make when hiring their first sales teams and how to avoid them. Announcer: In today’s SaaStr Insider, SaaStr CEO and founder, Jason Lemkin, shared the top 10 mistakes founders make when hiring their first sales team.

Sales Hiring 185

Sales Hiring Sales Recruiting Scale Sales 185

SaaStr

MARCH 3, 2020

Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years. Roughly 90%.

Sales Hiring 158

Sales Hiring Sales Recruiting CTO Hire Scale 158

SaaStr

AUGUST 20, 2020

343: Kyle Parrish is the Head of Sales @ Figma, the company that helps teams create, test and ship better designs from start to finish. In Today’s Episode We Discuss: * How Kyle made his way into the world of SaaS and sales and came to be Head of Sales at one of the fastest-growing companies in Figma. What worked?

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Sales Hiring Sales Recruiting Scale Technical Advisors 194

SaaStock

FEBRUARY 13, 2019

When we announced a few weeks ago that we would be bringing our leading SaaS conference to Asia, and running it in Hong Kong, many locals thanked us for choosing the city. Ultrasite is a global website builder, Chinafy is a tool for making websites China-compatible, and Connect is their collaborative content management platform for brands.

SaaS Payments 225

SaaS Payments Payment Solutions Merchant Services Payment Methods 225

Tom Tunguz

JUNE 11, 2020

Recently, we welcomed Hollie Wegman to SaaS Office Hours to talk about marketing to developers. A recruiter in the audience submitted a question often discussed in startup boardrooms. And when I say pillar, I mean like a product marketing problem, a growth problem, or brand marketing problem. The full transcript is here.

Sales Hiring 248

Sales Hiring Sales Recruiting Product Marketing Acquisition 248

SaaStr

NOVEMBER 28, 2021

We’ve had some legendary SaaS greats over the years. From the very first episode with Tiago Paiva, Founder, and CEO of now $10B Talkdesk to Mark Roberge, our most downloaded podcast episode of all time , our podcast has been host to the very best in SaaS since 2016. You never get to spend less time in sales as a SaaS CEO.

Scale 196

Scale Sales Hiring Sales Recruiting Scaling 196

SaaStr

JULY 1, 2021

What’s the secret to SaaS success at YCombinator? We work with brands across the industry, like IBM, Disney, Intuit, Microsoft to help them build better products to understand what their users are doing. I want to come be your VP of sales and, you’re going to meet me for the first time. You hire a search firm.

VP of Engineering 267

VP of Engineering Sales Hiring Sales Recruiting Underperforming Technical Team 267

SaaStock

MARCH 20, 2019

As we wrote in our launch post about expanding SaaStock New York into SaaStock East Coast , our main aim is to foster a community of top SaaS companies that spans all the way from Florida to Quebec. The SaaS industry’s beating heart will probably always be New York, and it will also be the home of SaaStock East Coast on June 4-6.

SaaS Payments 271

SaaS Payments Merchant Services Payment Solutions Payments 271

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

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Sales Recruiting Sales Hiring Scale VP of Engineering 251

SaaStr

OCTOBER 12, 2020

You can also totally change your sales team. This isn’t easier, but 9 times out of 10, it sure is easier than finding brand new customers. In a way, this is the same point as #1, almost — except you can recruit even more of the team here. The sales team can call back every single prospect, not just the good ones.

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Sales Recruiting Sales Hiring Churn Onboarding 346

Sales Hacker

DECEMBER 8, 2023

Accordingly, the recruiting of beta customers and roadmap selling happen earlier, providing for customer quotes as part of the launch. Julien Sauvage (VP Brand, Content and Product Marketing at Clari ) explains that this is part of Clari’s playbook. Make sure your message lands. Keep it simple. “Do It’s showtime. Message amplification.

Sales Recruiting 101

Sales Recruiting Generative AI AI AWS 101

User Pilot

MARCH 21, 2024

User sentiment data regarding the positive and negative emotions the user experiences while interacting with your brand. Behavioral data delves into how ideal users make purchasing decisions and interact with brands. Demographic data includes characteristics such as age, gender, education, and job.

Sales Recruiting 103

Sales Recruiting Underperforming Technical Team Interviewing Social Media 103

SaaStock

JANUARY 9, 2019

One of the most popular bootcamps on the day covered the art of being a great SaaS CEO. The Reality of being a SaaS CEO. How to build resilience as a SaaS CEO. How to seek support as a SaaS CEO. Many SaaS CEOs who attended the bootcamp admitted they have coaches. How to need less resilience as a SaaS CEO (a.k.a.

Sales Recruiting 119

Sales Recruiting Sales Hiring Strategy SaaS 119

The Angel VC

APRIL 1, 2017

At the excellent SaaStr Annual 2016 conference about a year ago, a very experienced SaaS CEO said on stage that an internal recruiter can be a startup CEO’s secret superpower. Being willing to invest in an internal recruiter or talent manager (or more broadly, an HR person) early on requires pretty big balls a lot of confidence.

Sales Hiring 168

Sales Hiring Sales Recruiting Startup Software Review 168

Natalia Luneva

JUNE 28, 2021

Hosting your own branded podcast comes with many benefits, including: Positioning yourself as a thought leader and building your personal brand. Many SaaS companies have already acknowledged the growing and lasting trend of podcast marketing and launched their own podcasts. Monetizing your podcast and generating extra revenue.

Sales Recruiting 52

Sales Recruiting Marketing Construction Interviewing 52

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. SaaS Sales Models.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

SaaStr

JULY 9, 2019

Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. Well, you have to build a direct sales force. We said, “How important is Giraffe to you in your recruitment process?”

Scale 162

Scale Sales Recruiting Scaling SaaS Payments 162