Remove Branding Remove Interviewing Remove Investment Remove Payments
article thumbnail

What Brands Look for When Considering Acquiring Software Companies

FastSpring

As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains. How you should think about building a sellable business. Jump to highlights.

article thumbnail

Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Guide to Social Media Collaboration

Buffer Resources

Picture this: two popular influencers from different niches join forces to create engaging and exciting content, reaching millions of followers across platforms. They can also happen between influencers, brands, non-profit organizations, or a mix of these entities. This goes both ways – for creators and brands.

article thumbnail

Forget Support — Optimize for Full Funnel Customer Success

FastSpring

Jake, Head of Customer Success for Sideways 6, explains that the current trend is to measure their success through the customer’s success, with CS being an integral part of impacting the entire business. But really around that, that idea of getting customers that love your brand and love your product. And much more!

article thumbnail

How Dopple Is Defining an Emerging Market

FastSpring

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand. And he wanted in.

article thumbnail

Why We Created a Slack Community for SaaS and Software Professionals

FastSpring

Valid question, and I’m going to answer it — because the reasons (plural) we have for investing in this initiative may not be as simple as the most cynical among us assume. As a business person yourself, you know how it works. But you might still be wondering, “But what’s in it for FastSpring?”. Strengthening Customer Relationships.

article thumbnail

How This Creator Turned $20 Into 40k+ Social Media Followers

Buffer Resources

Welcome back to Creators Unlocked , a series where we interview creators about their best practices and advice for other creators. Diversify your platforms in anticipation of change The Internet is always changing, and staying ahead of the curve is a must for any creator. Make sure any revenue generation aligns with these elements.”