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Thanks to Cyvatar, Pacific Western Bank, Upzelo, UserGems, and Younium for Sponsoring SaaStr Annual 2023!

SaaStr

Cyvatar is a technology-enabled cyber security as a service (CSaaS) provider disrupting a $150 billion industry by introducing and delivering smarter, measurable managed security subscriptions to help you achieve compliance and security faster and more efficiently. We are not like other banks.

Banking 245
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A Guide to Customer Retention: Importance, Strategies & Metrics

User Pilot

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. Key metrics to measure customer retention include customer retention rate , customer churn rate , customer acquisition cost, and customer effort score. Customer retention metrics: Retention rate.

Retention 111
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SaaS Financial Benchmarks by Baremetrics

Baremetrics

For SaaS companies, success depends highly on using key metrics to track financial growth and enhance visibility into all the key performance indicators. For every decision-maker in a SaaS company, understanding SaaS financial benchmarks makes a proper interpretation your internal performance metrics possible. Table of Contents.

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A Look Back at Q4 '23 Public Cloud Software Earnings

Clouded Judgement

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., This metric is more self-explanatory, so I won’t go into detail.

Cloud 177
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Metrics That Matter in 2023: My KiwiSaaS Presentation Slides

Kellblog

Just a quick post to share the slides from the presentation I gave today at the KiwiSaaS conference to discuss the SaaS metrics that matter in 2023 and 2024. This includes an explanation of why I excluded (what I view as old school) churn, lifetime value (LTV) and LTV/CAC analysis from those metrics.

Metrics 121
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Key Takeaways from the 2022 KeyBanc SaaS Metrics Survey

Kellblog

Unlike Meritech Public Comps , where you can see metrics for the best [1], public SaaS companies, this private company data is somewhat harder to come by (the only other source that springs to mind is RevOps Squared ) and, for most of us, it provides much more realistic comparables than Meritech [2]. Free cashflow (FCF) margin of -5%.

Metrics 134
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A Look Back at Q3 '23 Public Cloud Software Earnings

Clouded Judgement

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. My hope is that this analysis can provide startup entrepreneurs with a framework for how to manage their businesses around SaaS metrics (e.g., This metric is more self-explanatory, so I won’t go into detail.

Cloud 177