Mucker Capital

NOVEMBER 8, 2023

In this Mucker Growth session, Rosabel Tao from Fire & Bridge delves into the critical field of startup positioning strategy and its crucial role in shaping enduring brands. Defining the customer precisely is crucial to focus on the right approach, rather than using a scattergun strategy.

Branding 98

Branding Startup Development Strategy 98

Buffer Resources

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. These types of endorsements are priceless.

Sales Recruiting 128

Sales Recruiting Sales Hiring Scale Social Media 128

Sales Hacker

MAY 6, 2021

From B2C consumer-focused tech to the next B2B enterprise cloud giants, B2B, and B2C technology companies are springing up left and right and sprinting toward multi-billion dollar valuations (whether on the private or public markets) faster than ever. What’s the difference between a VP of Sales and a Chief Revenue Officer (CRO)?

VP of Engineering 93

VP of Engineering Sales Hiring Sales Recruiting Sales 93

SaaStr

JULY 25, 2021

They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.

Sales Recruiting 249

Sales Recruiting Sales Hiring Scale VP of Engineering 249

Tom Tunguz

NOVEMBER 24, 2018

You might have a few account executives and a sales leader in place; maybe some revenue and a handful of customers. The sales team costs real money, and the question before the company is: how do you know what quota plan to assign to the account executives? Stage 1: Management by Objectives.

Compensation 153

Compensation Sales Recruiting Sales Hiring Scale 153

Sales Hacker

AUGUST 7, 2020

Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. At Sales Hacker, we’re serious about diversity, and for that reason, we’ve compiled a list of 530+ female sales experts to consider for your next event. Sales Development. Sales Growth.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

SaaStr

JULY 14, 2022

Founders were able to recruit on-site. Fast forward to today, and there is an amazing amount of B2B-centric content out there, and many others have put together amazing events around the hard-learned lessons of scaling revenue and scaling SaaS companies. VPs were able to recruit and make new hires. 2020 SaaStr Annual At Home.

Scale 282

Scale Sales Recruiting CTO Hire New CTO 282

Sales Hacker

FEBRUARY 9, 2024

Wiza is the only B2B contact database that sources and verifies contact data in real-time, the moment it’s requested, using LinkedIn as its source of truth. That’s sales. Levelling Up: Cohort Course: Growth Marketing Strategy for B2B SaaS by Holly Chen. So, Wiza was built. Book: Product-Led SEO by Eli Schwartz.

Sales Recruiting 67

Sales Recruiting AI Search AI B2B 67

Sales Hacker

JANUARY 30, 2023

The first goal of sales at a startup isn’t to bring in revenue — it’s to get customer feedback. I’ve used our sales process to iterate our way to product market-fit and wanted to share what I’ve learned along the way. Use sales conversations as a tool to get product feedback. So how do you get there?

Sales Recruiting 88

Sales Recruiting Product Marketing Scale Sales Hiring 88

Sales Hacker

DECEMBER 30, 2020

B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. While most of us have settled into the new normal and the challenges that come with it, sales leaders are looking ahead with uncertainty. Best Sales Statistics to Know in 2021. Short on time?

Sales Recruiting 125

Sales Recruiting Sales Hiring Underperforming Technical Team Revenue 125

User Pilot

APRIL 19, 2024

TL;DR Market research is vital for making informed business decisions, enabling companies to understand the market, target audience, and competitors, reducing risks, and optimizing marketing communications and product strategies. Accumulating demographic information forms the basis for executing effective market segmentation strategies.

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

Sales Hacker

DECEMBER 19, 2022

As the president of Sales Xceleration, a firm specializing in assessing and implementing sales strategy , sales processes, and sales execution to drive growth, I’ve seen how job hopping can affect otherwise stable sales teams. But also the cost it has on their careers — and your sales team.

Sales Hiring 79

Sales Hiring Underperforming Technical Team Sales Recruiting Compensation 79

Valuize Consulting

JANUARY 25, 2024

In the rapidly evolving B2B recurring revenue economy, the focus on Digital Customer Success is more pertinent than ever. Effective Cross-Functional Collaboration Your Digital CS program should be directed by Customer Success but also requires close partnership with Marketing, Product, Sales, and Revenue Operations.

Customer Success 52

Customer Success Sales Recruiting Scale Strategy 52

Buffer Resources

JANUARY 18, 2024

I love creating content on the platform, plus I’ve just launched a podcast for B2B marketers that I’m keen to, well, market. The more expensive plans are targeted at salespeople and recruiters.  I kept my content strategy and cadence the same during my two-week Premium trial to eliminate variables. 

Technical Review 104

Technical Review Systems Review Sales Recruiting AI Search 104

Buffer Resources

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. These types of endorsements are priceless.

Sales Recruiting 52

Sales Recruiting Sales Hiring Scale Social Media 52

InsightSquared

AUGUST 14, 2019

For sales professionals, AI is not only impacting your personal life, but it will soon influence your professional work too if it hasn’t already done so. Many of today’s forward-thinking companies have already begun using AI in their sales strategies. Strengthens Communication With Sales Leads.

AI 91

AI Artificial Intelligence Sales Recruiting Forecasting 91

Sales Hacker

APRIL 17, 2018

Big announcement out of the Sales Hacker camp today. I’d dropped a note about a very exciting launch from Sales Hacker on our yearly recap and roadmap post last quarter. I’m thrilled to announce that the Sales Hacker Podcast is now live! Everything You Need To Know About the Sales Hacker Podcast. The format.

Sales Recruiting 47

Sales Recruiting Sales Hiring Scale B2B 47

Sales Hacker

JANUARY 29, 2018

In this blueprint, we provide insights on how to structure your sales organization. The changes in SaaS require that we no longer look at salespeople as individual contributors, but rather a team that crosses disciplines, not just within sales but also across other parts of the organization such as marketing and product.

Sales Recruiting 74

Sales Recruiting Scale Sales Hiring Sales 74

Buffer Resources

NOVEMBER 12, 2021

Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy. Read on to hear their stories, see their results, and learn the strategies you can start implementing today.

Sales Recruiting 81

Sales Recruiting Social Media Business Marketplace as a Service 81

OpenView Labs

FEBRUARY 3, 2022

As part of our last three annual finance and operating benchmarks surveys, we’ve asked nearly 2,000 startup founders and leaders of B2B SaaS businesses this simple question: “What’s keeping you up at night?”. And the primary burden of your product and GTM execution can fall on an effective technical leader and proven sales executive.

Sales Hiring 82

Sales Hiring Sales Recruiting Scale Startup 82

SmartKarrot

FEBRUARY 17, 2022

These highest-paid employees of a company are responsible for setting strategies for the company and making high-stake decisions. The availability of myriads of channels with differing marketing strategies can leave customers confused at the end of the day. Needless to say, this can catalyze the upsell in any B2B SaaS company.

Sales Recruiting 10

Sales Recruiting B2B Sales Hiring Technology 10

Incredo

NOVEMBER 21, 2019

If sounds like this topic can help you generate more SaaS sales with less risk, we are starting! In reality, creating collateral for affiliates, recruiting, training and motivating affiliates takes a lot of effort. And this is a B2B partner program. We provide sales copy, banners, keywords, etc.

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Sales Hacker

SEPTEMBER 27, 2022

In this episode of the Sales Hacker Podcast, we have Scott Barton , VP of Industry Solutions at Varicent. He’s an expert in the sales world, particularly in revenue operations and incentive compensation. Join us for a great conversation about driving the right behaviors within your sales team. powered by Sounder.

Compensation 80

Compensation Sales Recruiting Underperforming Technical Team Leadership 80

Buffer Resources

JANUARY 18, 2024

I love creating content on the platform, plus I’ve just launched a podcast for B2B marketers that I’m keen to, well, market. The more expensive plans are targeted at salespeople and recruiters.  I kept my content strategy and cadence the same during my two-week Premium trial to eliminate variables. 

Technical Review 62

Technical Review Systems Review Sales Recruiting AI Search 62

SaaStr

MAY 15, 2019

From P&G, Jennifer became Chief Strategy Officer for Mincom, then President and CEO of Keynote Systems and finally CEO of PagerDuty which she has helmed since 2016. His sales focused, actionable content made an impact on the audience. Kyle Porter Salesloft Founder / CEO. There is no shortage of evidence on how buying has changed.

Sales Recruiting 168

Sales Recruiting Software Review Technical Review PayPal 168

SaaStr

SEPTEMBER 27, 2019

As for Ryan, prior to G2 he was Senior Director of Global Marketing at Hubspot where among many other achievements, he scaled HubSpot’s marketing-generated sales revenue by 330% year-over-year. B2B marketing, yes. So when I was at Microsoft I was doing consumer marketing and then when I moved to Exact Target I was doing B2B.

Sales Hiring 131

Sales Hiring Sales Recruiting Scale Software Review 131

ChurnZero

JULY 9, 2020

Sure, you won customers over to get the initial purchase, but what about your post-sale courting? Just look at B2B bemouths like Salesforce, Moz, and HubSpot. Even if you don’t have a dedicated Customer Marketing role yet, there are activities and strategies your Customer Success and Marketing teams can work together to employ.

Retention 64

Retention Strategy Scale Sales Recruiting 64

SmartKarrot

JUNE 28, 2023

The key account manager is then supposed to act as the first contact point between these clients and the business, dedicate resources, and hold meetings with them. The main aim of this practice is to help grow the number of key accounts in order to attain mutually beneficial goals and maximize their value.

Sales Recruiting 10

Sales Recruiting Management Scale Underperforming Technical Team 10

User Pilot

NOVEMBER 23, 2023

Many companies lack differentiation strategies and drive product development by copying competitors. To be actionable, a product strategy should focus on specific user behaviors that create customer value. One of the consequences of this is that the sales cycles slow down. This is where a product-led growth strategy comes in.

Scale 89

Scale Underperforming Technical Team Sales Recruiting Software Review 89

Sales Hacker

DECEMBER 21, 2017

What is Sales Operations? Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. But perhaps more than anything else, sales operations brings a system to selling. Technology.

Scale 87

Scale Sales Recruiting Sales Hiring Technical Review 87

Sales Hacker

APRIL 1, 2021

Because we’re Sales Hacker (and it’s literally our job), we decided to take matters into our own hands: we talked to the experts. A made-up role so companies can hire more people to tell sales how best to do their job.” — Jason Henson , Manager, SMB Sales Development at Lytx, Inc. . They’re sick and tired of it, frankly.

Sales Recruiting 91

Sales Recruiting Underperforming Technical Team Sales Hiring Scale 91

Andreessen Horowitz

APRIL 23, 2024

Whether it’s creating better tools to write code and test code, better tools for customers to engage with reps, better tools for sales teams to engage with their prospects, all those things are happening inside of Bill. What do you think the role of subscriptions are in B2B fintech? GenAI comes in to make employees efficient.

Payments 107

Payments Forecasting Payment Services Payment Solutions 107

Sales Hacker

SEPTEMBER 16, 2019

One of the biggest decisions you can make when setting up your sales team is whether to focus primarily on inside or outside sales. They seem to be completely at odds, with one focused on clients with a high acquisition cost and high ACV (annual account value), the other focused on a high sales velocity. Hiring guide.

Sales Hiring 81

Sales Hiring Scale Sales Recruiting Payment Methods 81

Intercom, Inc.

JUNE 21, 2018

Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. Then, the sales team went to work. When making a sales hire, Max pays attention to the way candidates approach getting the job.

Sales Hiring 183

Sales Hiring Scale Sales Recruiting Technical Advisors 183

SaaStr

APRIL 23, 2019

Brex Co-Founder and CEO Henrique Dubugras will talk about what he’s learned building the fastest-growing B2B company. Learn what he did differently the second time around and the specific decisions he made to drive growth among B2B companies with Brex. But for fintech companies, it’s hard. And it’s very helpful.

Sales Hiring 160

Sales Hiring Sales Recruiting Scale Payment Methods 160

Andreessen Horowitz

DECEMBER 5, 2023

Seema: A common theme in fintech has been that you can’t just go out with something that’s kind of half baked, but a lot of times people have pivoted into infrastructure from having built a consumer B2B facing application level product. We said, “Hey, we’ll publish an API.

Sales Hiring 91

Sales Hiring Sales Recruiting Banking Outsourced Development 91