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Later’s Farhan Virji on adapting B2C support strategies for B2B teams

Intercom, Inc.

On the surface, B2B customer support issues might look quite different from those of B2C. Typically, B2B issues can be more complex, require the collaboration of a lot more departments within the company, and are often in direct dialogue with the consumer, rather than a buying team or committee. Know your user.

B2C 118
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Top 10 How To Articles for SaaS CEO’s

Incredo

You will find articles that cover topics from branding to pricing and from developing your product to marketing it. How To Start Your Own Brand From Scratch in 7 Steps , Shopify. If your brand assets aren’t completely ready yet or your are thinking of rebranding your company, Shopify’s guide can help.

Scale 188
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What Are SaaS Products + 22 Successful SaaS Companies to Follow

User Pilot

Software as a Service offers specialized tools for product growth , CRM, project management, ERP, collaboration, financial management, customer service, and marketing automation. Microsoft offers enterprise solutions, productivity suites, and cloud services for both B2B and B2C sectors, emphasizing innovation and efficiency.

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What Not to Do in B2B Sales — 7 Signs You’re About to Kill the Deal

Sales Hacker

One of the reasons why B2B sales is so complicated is because of the many blind spots it involves that can ambush sales deals. Yet, all else can fail if you don’t know what to do and what not to do in B2B sales. What I believe is that B2B sales professionals should have the humility to accept it when things don’t work out.

B2B 55
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The Hiring Opportunity Most B2B SaaS Companies Are Missing

Outseta

Think of the best CTO-level software developers that you know—do you think your product would progress faster if they were building it 2-3 days per week, or if you hired an average developer in a full-time capacity? Consider the alternative of hiring a Junior Software Developer at a salary of $80,000 per year.

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Five star advice: Insider tips for dealing with software review sites

Intercom, Inc.

Online marketing content has long been dominated by brands creating product descriptions, how-to guides, branded articles, and blog posts to promote their business. These include traditional editorial review sites such as Techradar and PCMag , which often review both software and tech gadgets. Peer review sites.

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10 Best Startup Conferences To Attend in 2024

Scytale

The upcoming conference delves into three main ideas: Frontier Technologies, Startup Foundation, and The New Rules, helping startups navigate game-changing technologies with real-world implementation, and the regulatory requirements that follow.

Startup 52