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The Great Spending Showdown: AI vs SaaS in 2025/2026 — What Every B2B Leader Needs to Know We’re witnessing the most dramatic shift in enterprise tech spending since the cloud migration began 15 years ago. The numbers are staggering: AI spending is set to hit $644 billion in 2025, growing at a mind-bending 76.4% year-over-year.
CRO Confidential podcast host Sam Blond chats with the CEO and co-founder of Clay, Kareem Amin, about two major topics: The evolution of Go-To-Market systems: where we are today with the incorporation of AI, and where we’re headed. They’ve achieved this due to the systems they’ve set up and the profiles they’ve hired for.
Here are the five channels that worked for Rupa: Search Engine Optimization (SEO) Social Proof and Trust Building Educational Partnerships and Rupa University Conferences and Event Sponsorships Outbound Sales and Data Quality Lets dive into each. Rupa achieved this by combining AI with a small army of medical doctors and editors.
So at SaaStr Annual, Dave Kellogg did a great deep dive on “5 Things Every B2B CEO Needs to Know about Marketing” In the Age of AI it’s even more true today, so I wanted to update our SaaStr take-aways from the deep dive. Better to hire for your specific needs and stage.
Hired is the largest AI-driven marketplace that matches ambitious tech & sales talent with the world’s most innovative companies. With our intuitive search filters, Hired makes it easy to find the right candidate for your open role. Try Hired today.
People post in our Slack channel that they’re hiring but it’s not posted. Often attract 2,000+ applicants, many with AI-polished resumes that all look the same. And in a world of layoffs, AI disruption, and hiring freezes, your next opportunity will increasingly come through backchannels, not applications.
It’s a 340-slide deep dive into how AI is reshaping business, product, and go-to-market strategy. The GTM org is getting both smaller and smarter “AI will shrink org size and increase output.” At Harvey, <100 employees are supporting Fortune 100 legal teams with generative AI agents.
AI is rapidly changing the way we work. It’s only been ten months since ChatGPT launched, and since then, we’ve seen a huge increase in AI applications being created and used globally. OpenAI’s Head of Sales, Aliisa Rosenthal, joined OpenAI a year and a half ago — before ChatGPT launched. How did they get here?
The post The Top 8 SaaStr Tips to Building an Effective First Sales Team (per Perplexity) appeared first on SaaStr. I think it did a pretty good job The summaries we do might be better, but this is a great place to start. I think it did a pretty good job The summaries we do might be better, but this is a great place to start.
If you’ve read SaaStr or have been around for the last decade, you might be familiar with some of the repeated GTM mistakes founders tend to make, but the world of hiring, people, scaling, and workplace expectations are significantly different today than they were before March 2020. Don’t make the hire. They weren’t getting any leads.
In this AI moment we’re in, there are still many moments in scaling a company where intuition still matters. Hiring for Customer Success When Braze was looking for their first customer success hires, you couldn’t find a CSM with seven years of experience in software because those people didn’t exist yet. This isn’t new.
The channels include: Search Social Educational partnerships Conferences Influencers Outbound sales Keep reading to learn how each channel can help you grow and the tactical steps to implement them for your company. #1 1 Growth Channel: Search For Rupa Health and many others, search is the largest channel for growth in human history.
If your sales team has 20 plus reps, we’re confident Apollo could be a game changer for you. Topping the list of most-loved sales platforms, Apollo has a 4.8 Hiring, Scaling, and the Impact of Price’s Law He scaled Procore over 8.5 Hiring, Scaling, and the Impact of Price’s Law He scaled Procore over 8.5
So Elastic is the somewhat under-the-radar SaaS and Cloud leader that still almost everyone, at least for search. After all, ChatGPT is the first threat in search in many ways. But it seems to be doing just fine, and in fact has embraced AI. Channel Sales Are Important. Go ask your developer ? Again, like many.
Whats emerging isnt just another AI point solution (well, actually, yes – there are many of those!). The shift to a new operating model: the GTM AI Operating System. Were calling this the rise of the GTM AI OS a coordinated, AI-driven backbone that connects marketing, sales, CS, and product into a single motion.
Accel Partner Philipe Botteri and Synthesia’s co-founder and CEO Victor Riparbelli deep dive into the lessons learned about building an Enterprise-focused Generative AI company and scaling it. They began with AI dubbing, dubbing real video into different languages and changing the lip synchronization and voice-over.
AI is transforming how go-to-market teams operate. Leaders need to rethink how to balance technology adoption with the need to cultivate the human skills that drive high performance in sales. AI as a coach, not a crutch. Then, AI scores or simulates those tasks against the benchmark, reinforcing human judgment.
Artificial intelligence, or AI, is a technological breakthrough with potential applications for nearly every industry. The proliferation of AI-powered tools, software systems, and devices is also dramatically transforming the way that recruiters source top talent. Recruiting technology can bring fresh hiring strategies to life.
GTM 120: Avoid the AISales Skills Atrophy Trap with Peter Kazanjy Pete Kazanjy is a serial founder, and seasoned early stage Saas executive, advisor, and investor. He currently leads Atrium, makers of sales performance management software to help organizations measure and improve sales performance.
Feeling that AI FOMO? Thats why HG Insights created The Next Generation of SalesAI report to calm the FOMO and help you bring AI to your GTM teams. It includes a breakdown of the SalesAI landscape, adoption of GenAI and Sales software across buyer groups. Youre not alone. Why HG Insights?
When TestDome was created, CEO and co-founder Mario Zivic knew the pre-employment testing software company wouldn’t be able to rely on domestic sales to succeed. “As We do less than 1% of our business in Croatia, so it’s not really a big market for us,” added TestDome’s head of customer success and sales Igor Novosel.
Over his 15-year career at Meta, Rick was instrumental in driving international expansion, especially across Europe, the Middle East, and Africahelping to localize strategy, scale high-performing sales teams, and bring new ad products to market. Rick is the former managing director of Meta Ireland. Rick Kelley: You’re right.
Attention’s conversational intelligence platform not only delivers key insights based on what your customers are saying, but allows you to automate actions using our AI-powered workflows. The State of Sales Jobs From week to week, it can feel like sales roles are up, and the next down. Help your team close more deals.
Now, we believe generative AI promises to revolutionize marketplaces again. Over the next 3 to 5 years, we expect some existing marketplaces will pivot, some will go out of business, and some will be supercharged with the help of AI. Custom supply creation Imagine a marketplace where a searched-for product (e.g.,
If you’re running a smaller digital business, you may find it challenging to hire great talent. If you’re facing challenges winning the best candidates for your roles, or if you have a small number of roles and every hire really matters, then don’t miss this episode of Growth Stage. X sales force, X meta.
His first company was Personify and he went on to be a VP of Developer Relations at Salesforce, then hire number 11 at Dropbox, CEO at Heroku, and an investor and on many boards before landing as the current CEO at Vimeo. How Does Vimeo Handle Long-Tail PLG vs. a Very Sales-Led Motion? This is how Adam ended up at Vimeo.
AI is expanding the market beyond software AI is unlocking opportunity. AI starts in a radically different place: the $10T global services market. That means AI isn’t just expanding existing categories, it’s productizing massive swaths of manual services. We’re entering Act II of search: GEO.
As your sales organization grows, your tech stack almost always does too. But figuring out which sales tools you should buy and invest in – let alone what each tool even does – can be a daunting task. This is especially true when you consider the seemingly endless list of sales tools to choose from. Better tools, not more tools.
In the fast-paced hiring landscape of 2025, an Applicant Tracking System (ATS) has become an essential tool for companies of all sizes and sectors. Importantly, ATS platforms have evolved with AI-driven features , diversity and bias reduction tools , and deep analytics to meet todays hiring challenges.
AI has been quite overhyped in the past. While it’s likely that more realistic claims close fewer accounts, it pays off in customer retention. If you want to invest in ML, hire someone with experience on both the tech and the operational side so they can start working with the product team from day one. What’s up?
Rule of 40: How are we managing spend relative to our growth? Net Magic Number: How efficient is the Sales and Marketing spend? As the Founder & CEO of Qualified, he is working to shape the future of enterprise sales tech. More for your eyeballs AI Agents Landscape & Ecosystem. billion in avoided losses.
I see AI as being one of those technologies that can dramatically help businesses streamline and scale. Identify ways to plug AI into what you’re already doing The possibilities with AI seem endless right now, but that means it can be easy to try to do too much and not have it actually add value. Start there.
Success comes down to forming an opinion, executing quicklywhether on a feature, content, or sales tacticand embedding learning loops that enable rapid iteration and improvement. DocUnlock is changing that with cutting-edge generative AI, automating workflows for brokers and eliminating inefficiencies. The launch of Default 2.0
Dennis started at Procore as EVP of Sales in 2014, before moving to the CRO role in 2018 where he was responsible for driving revenue across all customer-facing functions including Sales, Marketing, Customer Success, Rev Ops, Procore.org and Business Development. 28:35) Rallying the whole organization around key customer accounts. (32:02)
B2B sales is always changing, but nothing could’ve quite prepared us for the wild ride that 2020 ended up being. While most of us have settled into the new normal and the challenges that come with it, sales leaders are looking ahead with uncertainty. Best Sales Statistics to Know in 2021. Short on time? What this means for you.
When sales and marketing leaders operate in silos, companies leave growth on the table. In fact, research from the 2025 State of Sales & Marketing Alignment report by Mutiny found that teams with misalignment are 2x more likely to miss revenue targets, while fully aligned teams are 2.3x They also modeled accountability.
The company’s best-selling book, Predictable Revenue , details the hugely successful outbound process and sales created specifically for Salesforce. Afterward, he delved into education management by creating his own business, Mestreduca, a platform targeted at educational institutions. Talk: SaaS.City Bootcamp: Sales Leadership.
This week on the Sales Hacker podcast, we speak with Dan O’Connell, Chief Strategy Officer at Dialpad. How AI & ML are impacting the future of sales. Hiring for values. Orienting your sales process around the buyer. Subscribe to the Sales Hacker Podcast. Hire for values [7:23]. What You’ll Learn.
07:24 Use outcomes and data to differentiate your AI product. 14:01 How to keep up with a market that changes every week (hello, agentic AI). 07:24 Use outcomes and data to differentiate your AI product. 14:01 How to keep up with a market that changes every week (hello, agentic AI). And now you know how to market ai.
With the growth of artificial intelligence (AI) technology, data labeling has also become integral to marketing. The more context you provide, the better the AI can learn. A few examples of common algorithms include search query results and sort and filter features on an e-commerce website. How Does Data Labeling Work?
Want to write sales emails like a pro? Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker. I’m looking for my next role & I wanted to see if you’re hiring.
As a job seeker, the benefits were great — the platform recommended jobs I would be a top applicant for and allowed me to reach out to hiringmanagers directly, even if I wasn’t connected to them. AI message drafts: AI help in composing messages (only available in the U.S. It just might.
If you could spend a day with sales teams from some of the most successful companies in the world, what would you see? They’re all on board – marketing, sales, product, customer success, and executive leaders. Their sales tools are integrated effectively, coaching is readily available, and sales reps are happily using their CRM.
When you search for something on Google , you’re using NLP. Natural Language Processing is an area of artificial intelligence (AI) that leans on disciplines like computer science and computational linguistics to enable computers to interpret, comprehend, and manipulate the often arbitrary, ruleless world of human language.
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