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Social Media Advertising in 2024: A Detailed Guide to Help You Get Started

Buffer Resources

Enter: Social media advertising. Getting started with social media advertising is overwhelming, to say the least. In this article, you’ll learn everything you need to know to kickstart your social media advertising efforts. What is social media advertising? But what if you want some quick wins under your belt?

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The State of Subscription Apps with RevenueCat’s CEO Jacob Eiting and Growth Advocate David Barnard

SaaStr

In this week’s Workshop Wednesday, RevenueCat CEO Jacob Eiting and Growth Advocate David Barnard share their annual State of Subscription Apps report with us. So, let’s look at the state of subscription apps and how B2B SaaS can learn from it. Churn is much higher on consumer subscriptions, but you have higher expansion revenue.

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How to Advertise on VOD Platforms

Neil Patel

With an ever-increasing number of consumers looking to e-commerce to replace their in-person shopping experiences, many advertisers are searching for innovative new ways to reach the surge of online shoppers. One such method is to advertise on VOD (video on demand) videos. What Is Advertising Video on Demand (AVOD)?

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15 Examples of Successful Banner Advertising

Neil Patel

Banner advertising is everywhere. Let’s cover what banner advertising is, how to create them, and then explore examples of successful banner ads. What Is Banner Advertising? Banner advertising consists of placing a designed ad on another website. What Makes an Advertising Banner Successful?

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Subscriptions and Monetization are Coming to Bluesky — Here's How They’ll Work

Buffer Resources

This according to the decentralized social platform ’s Chief Operating Officer, Rose Wang , who shared details about the company’s plans to create a way for creators to monetize, along with a subscription model, in the coming months. “That's just not the point of the subscriptions.”

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Credit Card Merchant Services: What to Look for (and What Most Businesses Miss)

Stax

Fee structures matter; understand the differences between interchange plus, flat rate, tiered, and subscription pricing to find the most transparent and cost-effective option. Credit card merchant services are the systems, tools, and agreements that allow businesses to accept payments via credit and debit cards.

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SaaS Billing Software: 7 Tools in 3 Categories & How to Choose

FastSpring

SaaS billing software automates one or more of the various aspects of the recurring billing process — payment processing, fulfillment, dunning, and more. You’ll still need a separate solution for payment processing, taxes, chargebacks, and more. 3 Subscription Management Software. 3 Payment Processors.