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SaaStr is Turning 10! How a Blog Turned into A Global SaaS Community for 250,000+

SaaStr

This led to our first meet-ups in 2013 and 2014, the first SaaStr Annual in 2015 , the industry’s leading podcast in 2016, the first SaaS founder coworking space in 2017, and SaaStr Pro , the first learning management system for SaaS founders in 2018. Founders were able to recruit on-site. VCs were able to meet with Founders.

Scale 296
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How To Structure Your Sales Organization For Maximum Efficiency

Sales Hacker

In this blueprint, we provide insights on how to structure your sales organization. The changes in SaaS require that we no longer look at salespeople as individual contributors, but rather a team that crosses disciplines, not just within sales but also across other parts of the organization such as marketing and product.

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Even More of SaaStr’s Most Respected Leaders Unveiled!

SaaStr

Zendesk went public under ticker $ZEN on the NYSE in 2014. His sales focused, actionable content made an impact on the audience. Salesloft is a sales engagement platform that helps companies understand their customers’ needs and respond to them meaningfully. Kyle Porter Salesloft Founder / CEO.

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The Expanding Role of Marketing in SaaS Companies

Tom Tunguz

When a potential customer enters the consideration phase of the buyer journey, the marketing team transitions the lead to his sales account executive, who educates the customer from the consideration stage through purchase. In higher price point sales, sales picks up the customer after the customer indicates an intent to purchase.

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The Optimal Compensation Plan for Customer Success Teams

Tom Tunguz

2014 20% 70% 10%. Over the course of the panel, we discussed the ways to recruit, structure, and manage vibrant customer success teams. In 2014, his team spent 70% of their time on retention with the remaining 30% split between adoption and expansion. Boaz’s team numbers 60 people, and Mike’s exceeds 160.

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SaaS Office Hours at Redpoint with Bill Macaitis

Tom Tunguz

How do I create the right kind of recruiting process? On November 4, we’ll chat with Kenny van Zant, the creator of high velocity inside sales techniques and flywheel business models. Two weeks later, SaaS Office Hours will host Pete Koomen, founder of Optimizely to talk about product management from the very earliest days.

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Avoid Trapdoor Decisions: 5 Lessons Learned from Scaling Stripe (Video + Transcript)

SaaStr

Scaling the company’s employee base, sales teams, marketing, and operations—all while preserving its culture—has required a laser focus on first principles, smart processes, and effective hiring. And at the risk of giving you a full Stripe sales pitch, don’t worry, that’s in my other talk. The exchange of value.

Scale 157